Tom Rice’s Post

I wrote about some research we conducted on optimizing ChatGPT prompts for marketing use cases and it's really helped us get better, faster results. Would love to hear what you think and how you're all honing your prompt game!

Still working out how to use ChatGPT as a thought-starter for marketing? Me, too! Here are some great ideas for AI prompts that can give you better results.

GenAI models like ChatGPT can be a highly useful tool for marketers—enabling us to work faster and scale content for a variety of platforms and audiences. However, the true value of #GenAI depends heavily on our ability to prompt it with the right level of detail to achieve the desired outcome. Learn how you can improve the quality of your GenAI conversations in our latest blog. https://hubs.ly/Q02ZpPpc0

Why Claude AI Beats ChatGPT for Ad Copy 🚀 Thinking ChatGPT is the best AI for your Facebook and Instagram ads? Think again! When it comes to crafting killer ad copy, Claude AI takes the crown. 👑 Here’s the lowdown: 📝 Testing the Waters: Scenario: A garden centre with a 20% off site-wide deal, plus a Flower Day event. ChatGPT Response: "Discover your Flower Day at a local garden centre. Enjoy exclusive deals. Don’t miss out. Transform your garden." Bland. Generic. Yawn. 😴 Claude AI Response: "Bloom into a Garden Guru! For all those green thumbs and garden lovers out there, join us for a day of horticultural magic. Visit us on Saturday!" Engaging. Targeted. Wow! 🌟 💡 Why Claude AI Shines: Relevant Terminology: Speaks directly to your audience (e.g., "green thumbs," "horticultural magic"). Creative Headlines: Grabs attention right away ("Bloom into a Garden Guru"). Detailed and Thoughtful: Knows the audience and uses specific lingo. Claude AI understands your audience and delivers tailored, engaging copy that converts. We use it exclusively for our Facebook and Instagram ads, and the results are undeniable. 🌻✨ Follow for more tips, drop a comment on what you want to see next, and stay tuned for daily updates! 📈🔥 #DigitalMarketing #AdCopy #AI #FacebookAds #InstagramAds #MarketingTips #AIAmpl #ClaudeAI #BusinessGrowth #TechInnovation

ChatGPT is an incredible tool.............. if you know how to use it correctly. Steal these 80 ChatGPT Prompts for Marketing and increase your Marketing Efficiency Today. 📌How to Consider your target audience? When you create generic messaging, you get generic results. And with the plethora of marketers who will be using the exact same tool, it's just a matter of time before we start seeing the same content repeated across most sites. ✅The answer? Making sure to personalize the content for your audience. In the prompts , you'll notice I leave a field for <TARGET AUDIENCE> with nearly every prompt. This is because defining your ICP as a whole is critical to your entire marketing efforts. This goes double when you're using a tool that will mass-produce generic content in an instant. 📌Add your brand personality? Even with the release of the GPT-4 model, it's pretty easy to tell what was written by AI and what wasn't. A lot of this can be directly attributed to what's called the tone of voice. The tone of voice simply refers to the way your message comes across to the recipient. When speaking with someone, you can come across as light-hearted (using jokes and a 'happy' inflection), dry and formal, or anything in between. The same is true for the messaging you use to speak to your audience. In the prompts, I'd encourage you to add your brand's tone of voice, especially when using them for any copywriting purposes. This will help create more unique content that fits your brand's identity and is less likely to be immediately recognized as AI-generated. 📌How will I measure success with this tactic?" ChatGPT is no different in this regard. When using ChatGPT for your content or tactics, be sure to run A/B tests against content created without the tool, and keep in mind your overall marketing KPIs. and other questions prompt is For you🫣 just Type Prompts in the comments 👇 I will give you an 80 Prompts file in your DM🫣 Happy Tuesday 🤗 #socialmediaexpert #facebookadsexpert #Ai #chatgpt #digitalmarketingexpert #digitalmarketingspecialist

⛵⚓Ready to set sail on your content creation journey? 🛳️ Here are two top tips to navigate the seas of using ChatGPT for beginners: ⛵Content Creation: Use ChatGPT to craft engaging blog posts, social media content, or newsletters. High-quality content is your beacon, attracting potential leads and encouraging them to engage with your brand. 📝✨ ⛵ Personalized Emails: Let ChatGPT be your first mate in drafting personalized emails to potential leads. By tailoring your message to each recipient, you’ll increase the chances of a positive response. 📧🤝 ⚓ Embrace the power of AI and watch your sails fill with the winds of success! 🌬️⚓ #AI #ContentCreation #Marketing #Sales #ChatGPT #LeadGeneration #EmailMarketing

Did you know? ChatGPT is not just an AI assistant - it’s becoming a powerful search tool too! Millions of people now use ChatGPT to find information and recommendations. If you’re not optimizing your website for it, you might be missing out on potential customers. Want to learn how to rank your business on ChatGPT? Let me show you how to: ➥Use the right keywords ➥Optimize your content for AI ➥Optimize your website for it ➥Boost your visibility to a whole new audience Ready to grow your online presence in this AI-driven world? Let’s connect! #chatgpt #digitalmarketing #AIoptimization #businessgrowth #marketingtips

Have you ever wondered how to leverage AI tools like ChatGPT for your marketing agency? Here’s a detailed look at how I use ChatGPT to optimize my client’s social media strategy: 1. Content Generation: ChatGPT helps us brainstorm and create engaging content ideas tailored to our client’s brand voice and audience preferences. From catchy headlines to compelling posts, it’s like having a creative partner available 24/7. 2. Audience Engagement: With ChatGPT, we can craft personalized responses to customer inquiries and comments on social media, ensuring timely and meaningful interactions that boost engagement and foster loyalty. 3. Trend Analysis: ChatGPT aids in identifying trending topics and hashtags relevant to our clients’ industries, allowing us to stay ahead of the curve and keep the content fresh and relevant. 4. Data-Driven Insights: By analyzing social media metrics and performance data, ChatGPT helps us understand what’s working and what’s not, enabling us to refine our strategies for maximum impact. 5. Ad Copy Creation: Writing persuasive ad copy can be challenging, but with ChatGPT, we generate multiple versions of ad text that can be A/B tested to determine the most effective approach. 6. Consistency and Efficiency: Automating routine tasks like drafting posts and responding to common queries saves our team valuable time, allowing us to focus on more strategic activities and deliver consistent client results. Integrating AI tools like ChatGPT into your marketing workflow can transform how you approach social media management. It’s all about working smarter, not harder. #AI #MarketingAgency #SocialMediaStrategy #ContentCreation #AudienceEngagement #TrendAnalysis #DataDriven #AdCopy #Efficiency #Innovation

🔥 Are you ready to revolutionize your marketing game and send your campaigns soaring to new heights? 🌟 Say hello to the ultimate game-changer: "Boost Your Marketing Game with ChatGPT Prompts!" 🚀 In today's fast-paced digital landscape, standing out from the crowd is essential for success. That's where the power of AI comes into play. With ChatGPT, the world's leading generative AI, at your fingertips, you have the key to crafting captivating content that grabs attention, sparks engagement, and drives results like never before. 💡 Gone are the days of struggling to come up with creative ideas or spending hours agonizing over copywriting. With ChatGPT prompts, you can effortlessly generate compelling prompts tailored to your audience, allowing you to streamline your content creation process and focus on what truly matters – connecting with your audience in meaningful ways. 🎯 But the benefits don't stop there. By harnessing the power of generative AI, you can take your marketing strategy to the next level. From crafting attention-grabbing social media posts to writing emotive blog content and everything in between, ChatGPT prompts empower you to amplify your marketing impact and drive real, tangible results for your business. 📈 So why wait? Join the thousands of marketers already reaping the rewards of ChatGPT prompts and unlock the full potential of your marketing efforts today! 🌟 Don't just keep up with the competition – leave them in the dust with the cutting-edge power of AI. #AI #ChatGPT #ChatGPTprompts #GenerativeAI #Marketing #ViralMarketing #AIRevolution #MarketingMagic #ChatGPTGenius #ContentCreation #DigitalInnovation #ChatGPTPrompts #AIForMarketing #ViralContent #DigitalMarketing #MarketingStrategy #ChatGPTRevolution #genai

"Ask ChatGPT: 'Based on what you know of me, draw a picture of what you think my life currently looks like.'" This prompt, currently trending on Instagram with over 30k in engagement, immediately caught my attention—not just for its creativity but for its marketing potential. The marketer in me couldn't help but think about the endless possibilities for leveraging such organic interaction to upsell products, services, or even ideas. Is ChatGPT becoming your new diary? Or perhaps an unexpected source of educational insights, like "How to Use AI for Personal Growth" As the foundation for a relatable content driven campaign—"How I Use AI to for my personal growth." Curious, I quickly visited ChatGPT’s page to see how they were capitalizing on this trend. To my surprise, they weren’t. Instead, it was business as usual, with a post titled "A Student’s Guide to Writing with ChatGPT." This made me wonder: at what point does a trend become too good to skip? Do content calendars limit brand agility? For brands, creators, and marketers alike, the decision to engage with a trend can be a fine balance between relevance and strategy. What do you think—should brands seize more viral moments, or is it sometimes better to stick to the game plan? Proofread by yours truly, ChatGPT.