Todd Lowe’s Post

⭢ Marketing takes repetition and consistency to work. When I started my own business in the #cannabis industry, I had a platform, but I was known for something completely different. It took months and months for me to become a go-to voice for content marketing, messaging, and thought leadership in this space... And to generate the inbound leads that allow my company to grow. Creating content that builds authority and trust is critically important for growing your brand presence... But it's NOT going to happen overnight. And it's NOT going to happen by posting a single blog on your website and hoping it transforms the way people see your business. However, if you keep down that path... Focusing on quality over quantity. Being consistent. Being bold. Offering value. You WILL get noticed. Then when it's time for people to buy... They're going to think of you first. At Tomaselli Media, we're helping multiple brands in the cannabis space generate consistent, qualified leads by doing just that. Are you ready for building a plan for sustainable growth? Shoot me a note and let's lay the foundation so you can have an amazing 2025.

🌿Are You Creating or Just Watching? 👀 Since 2016, I’ve worked with cannabis CEOs. Those who innovate and those who just sit and observe. In cannabis marketing, standing out means stepping up to create, not just consume. Why Creating Matters 🤳 Content creators aren’t just filling up feeds; they’re building communities and driving engagement. I’ve helped cannabis businesses turn ideas into compelling campaigns that not only capture attention but also convert leads into loyal customers. And I’ve talked with CEO’s who are too busy sitting with their thumb up their ass and not doing anything with content or scared to post. Do you want to know what happened to those CEO’s? They are either out of business or on their way out. 🍃 Ready to Elevate Your Strategy? If you’re serious about enhancing your content and growing your brand, let’s talk. I’m here to help you craft strategies that break through the noise and make a real impact. Want to learn more? Send me a message. #cannabismarketing #hempderived #thca #cannabis #delta9 #cannabisindustry

''A LIFE IN A DAY'' is one of the most popular series of articles on HCN, a series where industry personalities don't talk about their work, but share a #journal of their day. This time, Canadian Cannabis #marketingexpert, ☠️Riel R. shares his Life in a Day. Riel is a leading figure in Canadian Cannabis, currently serving as Head of Marketing at Breadstack – a leading Cannabis e-commerce company. Breadstack are focused on leveraging innovative technology to provide #Cannabis retailers with the tools they need to grow, thrive, and compete. Lately Canadian #retailers have been forming a conga-line to sign up for his marketing services. Here, in his "Life in a Day" article, Riel shares insights into his daily life, #where he gets up in the morning, #what he eat for #breakfast....and his personal & professional #reflections, and inspiring moments. Peek behind the #curtain & find out what motivates him? What are the driving forces in Riel's life, like his passion for #motorcycles, that keep him moving forward. For more Life In A Day articles, with the personalities shaping the modern Cannabis industry, be sure to #subscribe to our forever free newsletter at highlycapitalized.com and follow us here on LinkedIn at Highly Capitalized Network-HCN and never miss a HCN Life in a Day #Cannabis

Want to stand out in the #Cannabisindustry? ''Social Proofing'' is your secret weapon, and Highly Capitalized Network-HCN is here to help you master it on LinkedIn. In an industry where everyone claims to be the best, #trust & authenticity are what really counts. “Social proofing” is clients checking you out 360 degrees in social media. Your reputation should do the talking. With a Highly Capitalized #sponsored content program, you can #showcase your credibility, build trust, and rise above the #noise here on LinkedIn. We #create 30 pieces of content: videos, articles, ebooks & LI posts. We then broadcast this content to a network we own, #amplifying it further through PR and LinkedIn—but all the while collecting leads at scale from folks interacting with your content on #HCN. See your #marketingfunnel below. Our clients are getting leads of new business #galore. Some are getting 2 to 3 leads *PER DAY* of new clients coming on board. Seriously, I could not say this on LinkedIn with 32,700 followers if I couldn't back up that claim that our clients are CRUSHING IT in Cannabis. If you don't believe me, #ask them yourself. Ready to prove you're the #realdeal? Are you ready to let the good times roll? DM me here on LI and leverage ''social proof'' with Highly Capitalized Network-HCN & watch your influence (and sales!) take off in #Cannabis

Afternoon, Precious Aibo~ If you're into the wonders of Eclipse + New Moon Energy, I hope you had a satisfying transition into this fresh era of existence. On my end, I reflected on why I offer Brand Marketing Workshops for Cannabis Brands. 4/20 is fast approaching and you more than likely have your pre-planned campaign rolling. As the most important holiday in Cannabis culture, there's massive sales and essential community-building opportunities. Personally, I'm excited to participate in the camaraderie full-throttle for the first time EVER (more on that in a later post). So anyway... What happens AFTER 4/20?? How are you maintaining that momentum of new customers, immaculate deals and unforgettable events? Was this all just a cash grab to capitalize off of the cultural frenzy? What unique experiences did you and your team create to leave a lasting impression? Ya know, what's beyond your special sale prices? And in the end, how are you pouring BACK into the community that showed out for your company? I know, so many questions. Maybe too many. But all of this is worth evaluating for the sake of your brand's name and reputation. Especially when it comes to the values, expectations and trust of Cannabis consumers. I created this Brand Marketing Strategy Workshop to elevate your company into a Trustworthy Brand that takes pride in its responsibility to the Cannabis Community. And we do that by exploring your unique voice, mission and connection to the plant. Then I'll help you decide how to showcase all that greatness with Authentic Content. People want to buy from genuine brands who DO MORE THAN sell cheap weed, products and services. And I'm only interested in helping you if you agree with that. Don't agree? Wanna ad lib about all this? Got questions? Leave 'em in the Comments. And if you want to learn more about my Workshop, hit me in the DMs. ☀ #cannabiscommunity #cannabisculture #cannabisindustry #hempindustry #brandmarketing #marketingconsultation #brandmarketer #fourtwenty #dispensarymarketing

💥 Social proof has the power to influence the purchase decisions of consumers. 🧐 Remember the Solo Stove x Snoop Dogg campaign where we all thought Snoop was going smokeless? And it turned out he was just going smokeless when it came to quality fire pits? Were we entertained? Yes. 🤩 Were we interested in learning more about Solo Stoves? Yes. 🔥 Was this the Solo Stove x Snoop Dogg collaboration worthwhile? Yes, the "Snoop Stove" is sold out. 💰 ☝️ This is a great example of social proof and the impact it has on brand awareness and revenue. For those in the cannabis industry, social proof is a critical aspect of a wicked marketing strategy. Check out our latest blog to discover: - The benefits of social proof for cannabis businesses - 5 types of social proof you can leverage (that don't require hiring one of the most famous rappers of all time) Read now: https://lnkd.in/e3_YPbgs #SocialProof #CannabisMarketing #CannabisIndustry #MarketingStrategy

👋🏾Ahoy there, Cannabis Compatriots + beyond~ I'm welcoming new clients who want to increase profit in their business. ☀️My name is Alaina (pronounced: uh-LAY-nuh) and I'm a Project Executive with 6+ years of experience working in the Cannabis Industry. My robust background includes Article + Blog Writing, Website Copywriting, Content Marketing, Creative Campaign Strategies, Brand Development, Executive Leadership + Project Management. I've worked with Dispensaries, Media Outlets, Product Brands + Ancillary Businesses, so I'm familiar with a fundamental industry problem: limited profits! 💰My solution to that is helping your business activate fresh, viable ideal buyers from ANYWHERE in the World with an Online Product. At my celestial Creative Consultancy LAINAVERSEworks, I specialize in helping you setup + promote a recurring, online IP to fortify the longevity of your business. That includes digital products, courses or print-on-demand merchandise. ⚡There's a multitude of untapped potential in your business. And YOU will be involved with actualizing that as I get to know your resources + budget to bring this venture to life and sustain it. I offer 3 tiers of services to align with your time and money to invest. You may be busy. But if you're not really successful with generating profits for your business... What are you "busy" doing?? Let's talk about it—shoot me a DM or leave a Comment~! ☀️ #cannabisindustry #projectleadership #onlinebusiness #hempindustry #profitgeneration #digitalproducts #printondemand

I missed this email from one of our clients and couldn't resist putting it here. We were working for this Cannabis niche client for 3 months, and we noticed that the amount he was spending wasn't enough to outrank his top competitors. So we prepared a new backlink strategy and informed him that we were going to move ahead with the new strategy. Within a month, we found our new strategy was working, and the best part is we were informed about this by our client 🙂 Want to know about our link-building strategy? Comment "strategy" and I'll share it with you. #linkbuilding #cannabislinkbuilding #linkbuildingresults

I missed this email from one of our clients and couldn't resist putting it here. We were working for this Cannabis niche client for 3 months, and we noticed that the amount he was spending wasn't enough to outrank his top competitors. So we prepared a new backlink strategy and informed him that we were going to move ahead with the new strategy. Within a month, we found our new strategy was working, and the best part is we were informed about this by our client 🙂 Want to know about our link-building strategy? Comment "strategy" and I'll share it with you. #linkbuilding #cannabislinkbuilding #linkbuildingresults