This week's CE profile: Entrepreneur: Anne Helen Petersen Tilt: Impact of culture around you Scene: Culture Study newsletter (105K), The Culture Study podcast, books Can’t Even: How Millennials Became the Burnout Generation, Out of Office: Unlocking the Power and Potential of Hybrid Work with co-author Charlie Warzel, Too Fat, Too Slutty, Too Loud, and Scandals of Classic Hollywood Snack Bites: -->Anne spent a year as a visiting professor teaching cultural studies in English and film studies. -->After a six-year stint at Buzzfeed as a senior culture writer, she left to turn her hobby newsletter on Substack into a content business called Culture Study. -->She’s also authored multiple books and hosts a logically named The Culture Study podcast. Why We Stan: Anne Helen is a journalist-turned-content entrepreneur who knows how to connect with her audience to convince them why paying for content is a necessity while also recognizing that newsletter models may not be the best long-term solution. Want to know more? https://lnkd.in/grjHjHGv
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The best decision I made in 2024 was to start my business. Here's why: ⬇️ For years, I thought I understood business. I read books, listened to podcasts, and took courses. But here’s the truth: none of it really mattered. Why? Because I never made a move. I kept waiting for the "right moment" to start. (⚠️ Spoiler alert: that moment never comes) I wasted years thinking I could learn by watching. But business isn’t something you figure out by theory. It’s something you learn by doing. Working full-time gave me balance and stability. But there’s a limit—a barrier you just can’t break through. Starting a business isn’t glamorous or easy. It’s tough. But if you do it right and master it with the right team, you’ll unlock new levels of yourself and your skills. Of course, I made mistakes. A lot of them. But guess what? That’s how you actually learn. Through real-world experience, not endless preparation. 📌 What are you waiting for? --- ♻️ Repost if you agree 🔔 I'm sharing my journey as a CEO, follow me
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"Human beings tend to solve problems by adding, and not removing" I listened to a brilliant podcast last night featuring Amanda Montell, the author of 'The Age of Magical Overthinking: Notes on Modern Irrationality', on the I Weigh podcast with Jameela Jamil, and this quote came up. It chimes with so much that we are doing with LookUP at the moment and in my wider working life. ⚡ The best strategies are often created by removing elements to simplify ⚡ The best stories are often improved by removing elements you were originally attached to, but need to be evolved ⚡ The best way to reach your future goals is often by removing what doesn't work, not just perpetually adding new things She even related it to relationships that aren't working. We'll dive into new methods and solutions to make them right, but actually sometimes cutting the relationship itself is the solution. The art of cutting, or removing, or letting go can be incredibly hard. We form emotional attachments to ideas, ways of doing things, and our hard work. But often, the real impact lies in overcoming that emotional attachment and letting go. We (Matthew Hook and I) spend a lot of time as consultants, and at LookUP in helping people get out of their own way, of working out what they need to let go, and in guiding people to understand these aren't points of failure, but necessary steps to end goals. This particularly applies when you're planning future facing strategy, or setting up the goals for the next year for yourself or your business. This months Substack gives you some brilliant steps of where to start, and next week is our live session for subscribers to do it in person. Link is in the comments. We're booking in more in depth sessions right now with businesses, so DM us if this is something you and your teams could do with help on. In the meantime, I'm off to spend some time removing in the goal of getting more done. #simplification #editing #futurestrategy
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What a week it's been! Here’s a quick glance at what I've been up to: 🎙 Podcasts: Edited a podcast for a fabulous happiness podcaster. Quite apart from geeking out, I love her content too! 📹 Reels: Created reels for a property business. 📱 Social Media: Collaborated with a client to come up with ideas, suggested copy and created visuals. 📊 Xplan: Very niche this one. For financial buffs! 🤝 Networking: Love a bit of networking. Every day is a school day! 🔍 Research: Ongoing research for a recruitment company. 📈 Analytics: Updated my own and a few clients data to measure success and plan next steps. Measure and adjust! Always. 🌐 Websites: Made a few changes on a client's website. Bish bash bosh. Quite the mixed bag. But this is what makes me happy. Helping so many clients with so many different aspects of their business. If you see anything on that list that you can do with help with, let's chat! #Productivity #WeeklyRoundUp #StayMotivated
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Between 2019 and 2020, this creator went from earning $3,000 per month with courses and digital products to generating $50,000 in monthly revenue. How? Listen to his story on The Making Of podcast! Meet Dan Koe, a personal branding expert and entrepreneur who’s transforming how freelancers and creators turn their ideas into thriving businesses. Dan has launched successful platforms like Modern Mastery and built one of the first thriving Circle communities, helping thousands of creators unlock their potential. In this episode, he shares: 👉 Why building products—not just content—leads to lasting impact. 👉 His journey from freelance web designer to successful entrepreneur. 👉 How curiosity fuels self-discovery and meaningful growth. 👉 Mindset shifts to overcome limiting beliefs and find clarity. 📼 Watch here: https://lnkd.in/gFazdGUn 🎧 Listen here: https://lnkd.in/gQDWtUfU What’s one way curiosity has shaped your career? Drop your thoughts below!
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LINKEDIN POST: 🎙️ Exciting News Alert: My new podcast is LIVE! 🚀 🌟 It's a journey through authenticity, challenges, and triumphs in the realm of the🗣️ art of public speaking. Join host Cheryl Knowlton as she dives deep into the stories behind the speakers. It’s a guide for novices and pros alike, with laughs, wisdom, and heartfelt moments, straight from the charming chaos of a family and pet-filled home in South Jordan, Utah. Each episode is a gem, from personal losses transformed into impactful messages to entrepreneurial shifts from scrapbooks to shoes. Discover pathways to self-growth by discarding burdensome tales, and explore the 'soul path' leading to personal fulfillment.🛤️ 💡 Get inspired by workshops, the making of the novel 'The Undertaker's Apprentice', and strategies to transmute creative chaos into completed visions. Overcome confidence struggles, embrace environmental changes, and harness ADHD to your advantage. This series isn't just about speaking; it's about living authentically, connecting deeply, and finding the treasures in each interaction. Don't miss out on these incredible narratives. Tune in now to uncover the insights and inspiration that can illuminate your path! 👉 Listen, learn, and let's grow together. #PublicSpeaking #PodcastLaunch #AuthenticityInAction #Storytelling #PersonalGrowth #SoulPath https://lnkd.in/gyzSDMeP
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My story posts get 100,000s views. But I don't write sob stories. Here's how I think about the stories I post: 1. Make it relevant to what I do I write stories that involve my business or writing online. You come away understanding what I do and what I've been up to the last 2 years. This way if the post does go big and my ICP see it, they will enter my ecosystem with increased awareness around not just who I am, but what I do. 2. Make it about growth or a journey A great story starts from a humble beginning or some sort of struggle. So I usually show some level of growth or improvement and the journey from A to B. It helps people relate and understand me more as a person, which makes it easier for them to like me and ultimately buy from me. 3. Make it about what I've overcome When I think about Alex Hormozi, I know that there was a point in his journey where he had $0 in his bank account and owed his employees $100,000s. But he turned it around and now he's on track to become a billionaire in the next 10 years. I'm rooting for him, BECAUSE I know where he came from, what he had to overcome to get there. For him to have this level of support from me, a total stranger, is wild. A story isn't just a sob story. It doesn't have to be you pouring your heart out. Document. Be honest with how you got to where you are now. p.s. thanks to my content repurposing hero Justin Simon for having me on his Distribution First podcast. Check out the full ep here: https://lnkd.in/gxrCVACU
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The best advice I got from Alex Hormozi: I was listening to a podcast with Alex the other day and he had an interesting way of approaching the way of writing. Your text shouldn't be complex. His strategy was simple: Write on a level that a fifth grader could understand what you're saying. Sounds pretty simple right? See, people might not know the terminology you're using to explain everything. If you're writing with words that only an expert knows, You're only going to attract the experts. Often the simplest things produce the best outcome. --- P.S. I'm a 17-year old building his business while balancing school at the same time Follow me for front-row seats to the mind of a young entrepreneur targeting success #outreach #smma #coachingbusiness
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In my heart of hearts, I'm a creative. So much of where I shine is in situations where we need to cultivate and create something out of nothing, and than figure out how to help it grow over time. This is why I identify so much as a founder, and why I have so much love for the kinds of folks that love to build things from scratch. Last year I launched something new with Jeff Meade for this exact reason. A podcast for creative founders & agency owners, Creative Friction was built to guide folks doing their best to make a living off of their creative abilities. We took a healthy pause after our first season, but are brainstorming about bringing it back and want to hear from folks as to what they need. 𝑾𝒉𝒂𝒕 𝒂𝒓𝒆 𝒕𝒉𝒆 𝒃𝒊𝒈 𝒄𝒉𝒂𝒍𝒍𝒆𝒏𝒈𝒆𝒔 𝒚𝒐𝒖'𝒓𝒆 𝒇𝒂𝒄𝒊𝒏𝒈 𝒂𝒔 𝒚𝒐𝒖 𝒘𝒐𝒓𝒌 𝒕𝒐 𝒎𝒂𝒌𝒆 𝒂 𝒍𝒊𝒗𝒊𝒏𝒈 𝒂𝒔 𝒂 𝒄𝒓𝒆𝒂𝒕𝒊𝒗𝒆? 𝑾𝒉𝒂𝒕 𝒂𝒓𝒆 𝒕𝒉𝒆 𝒔𝒕𝒐𝒓𝒊𝒆𝒔 𝒚𝒐𝒖'𝒅 𝒉𝒐𝒑𝒆 𝒕𝒐 𝒉𝒆𝒂𝒓? 𝑾𝒉𝒂𝒕 𝒈𝒖𝒊𝒅𝒂𝒏𝒄𝒆 & 𝒔𝒖𝒑𝒑𝒐𝒓𝒕 𝒘𝒐𝒖𝒍𝒅 𝒃𝒆 𝒎𝒐𝒔𝒕 𝒉𝒆𝒍𝒑𝒇𝒖𝒍? Tagging a few friends to get the conversation rolling, but let me know what you think in the comments. Rebecca Babicz Lindsay Donnelly Nikki Lindgren Ariana Wolf Meredith Fennessy Witts Mathew Heggem Ashley Rector Nathin Bruns And for those of you who are curious about past episodes, check out: www.creativefriction.com #agencylife #marketing #creatives #makingalive #artists #makers #smallbusiness #growth #businessdevelopment #teambuilding
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🎤 Let me tell you something that’s often overlooked in business: your voice is your superpower! So many of us have been conditioned to *shrink*, to play small, and to hide behind “perfect” content. But the truth? The world needs your voice. When you speak from a place of deep authenticity, confidence, and certainty, your ideal clients don’t just listen—they *lean in*. Want to know the best part? Public speaking doesn’t always mean getting on stage. It’s about owning your message, whether on a podcast, in a live stream, or even a one-on-one conversation. 🎯 3 Tips for Using Your Voice to Increase Sales: 1. Speak directly to your ideal client's pain points and dreams. (They need to hear you). 2. Share your personal story. Authenticity wins. 3. Be unapologetic. When you believe in yourself, others will too. 💡 If you’re ready to start using your voice to create consistent sales, comment “SPEAK” below, and I’ll share how you can turn every conversation into a high-converting one. Let’s stop hiding and start speaking like the powerhouse entrepreneurs we are. 🚀
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✨IT’S ACTUALLY THE DIFFERENCE BETWEEN GETTING THAT TALK TIME AND NOT ✨ In this week's empowering episode, Penny breaks down the artistry of podcast pitching, and how you have to strike the perfect balance to get the engagement of the likes of the BBC. Delving into her own experiences and insights, Penny breaks down the key elements of a successful pitch, from setting the stage to handling tough Q&A sessions. This episode is packed with actionable tips for entrepreneurs at any stage of their journey. Tune in as Penny covers setting the stage for a winning first impression, tailoring your message to resonate with your audience, crafting a compelling narrative that captivates and inspires, balancing confidence with authenticity, handling unexpected questions with grace and poise, and mastering the post-pitch follow-up game. Whether you're pitching to clients, investors, or collaborators, this episode will equip you with the tools and mindset to present your ideas with conviction and style. Stream the full episode now via the link in bio and get ready to elevate your pitching game! 🎧 🎙️ Host: Penny Joyner-Platt 📍 Recorded in Hitchin 🎧 Producer: Connor Wells #DiariesOfBadassBosses #PodcastForEntrepreneurs #PitchingMastery #PitchingTips #PitchLikeAPro #PublicSpeakingSkills #ConfidenceBoost #AuthenticityMatters #SmallBusinessTips #EntrepreneurMindset #BusinessGrowthStrategies #StartupAdvice #SolopreneurTips #FreelancerLife #SelfEmployedLife #BusinessOwnerLife #FemaleEntrepreneurs #WomenInBusiness #EntrepreneurialJourney #BusinessStorytelling #CaptivateYourAudience #EngagingPresentation #HandleToughQuestions #PostPitchFollowUp #ClientPitching #InvestorPitching #CollaborationPitching #ElevateYourBusiness #MindsetMatters #SkillsForSuccess
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