The SaaS CFO’s Post

🎙️ New Episode Alert: The SaaS CFO Podcast 🎙️ In this episode, Ben Murray talks with David DeWolf about the crucial metrics for a business on the cusp of generating revenue. David shares how his team has created a roadmap focusing on key marketing metrics, response rates, and call conversions. While they are still building their pipeline and don't have a win rate yet, they're diligently measuring the data points they have to guide their growth. Discover the importance of early-stage metrics and pipeline development on The SaaS CFO Podcast! Episode 124 is now available, links down below 👇 YouTube: https://lnkd.in/gHEmrEcx Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaS #CFO #BusinessMetrics #RevenueGeneration #MarketingMetrics #PipelineDevelopment #StartupGrowth #DataDriven #BusinessStrategy #Entrepreneurship #TechPodcast #SaaSCommunity #KeyMetrics #MarketResearch #CustomerAcquisition #SalesFunnel #StartupSuccess #BusinessInsights #PerformanceMeasurement #GrowthStrategy #Leadership #TechStartups

📈 Key Metrics for Early-Stage Success! 📈 In this episode of The SaaS CFO Podcast, Ben Murray and Kim Getgen dive into the crucial metrics that guide the success of early-stage businesses. 🌟 Kim shares her top metrics, emphasizing the importance of MRR, ARR, and other sales figures as they play a pivotal role in solving many business challenges. But beyond these, it's the metrics from their platform that truly matter—metrics that demonstrate the ROI delivered to customers. 💡💼 Kim highlights a remarkable example with Portland General Electric, showcasing how their platform enabled them to pilot 65% faster, shaving over 120 days off their prototyping stage. 🚀✨ Learn how tracking the right metrics can drive your business forward and deliver tangible value to your customers. Tune in to gain valuable insights from Kim and Ben on The SaaS CFO Podcast! 🎧 Episode 133 is now available, links down below 👇 YouTube: https://lnkd.in/gxWsz2gH Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #BusinessMetrics #EarlyStageSuccess #MRR #ARR #SalesMetrics #CustomerROI #Innovation #TechInnovation #CFO #SaaS #TechLeaders #InnovationStrategy #ScaleUp #DigitalTransformation #Leadership #BusinessGrowth #Efficiency #ROI #Podcast #Entrepreneurship #StartupJourney #DataDrivenDecisionMaking

📈 Key Metrics for Early-Stage Success! 📈 In this episode of The SaaS CFO Podcast, Ben Murray and Kim Getgen dive into the crucial metrics that guide the success of early-stage businesses. 🌟 Kim shares her top metrics, emphasizing the importance of MRR, ARR, and other sales figures as they play a pivotal role in solving many business challenges. But beyond these, it's the metrics from their platform that truly matter—metrics that demonstrate the ROI delivered to customers. 💡💼 Kim highlights a remarkable example with Portland General Electric, showcasing how their platform enabled them to pilot 65% faster, shaving over 120 days off their prototyping stage. 🚀✨ Learn how tracking the right metrics can drive your business forward and deliver tangible value to your customers. Tune in to gain valuable insights from Kim and Ben on The SaaS CFO Podcast! 🎧 Episode 133 is now available, links down below 👇 YouTube: https://lnkd.in/gxWsz2gH Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #BusinessMetrics #EarlyStageSuccess #MRR #ARR #SalesMetrics #CustomerROI #Innovation #TechInnovation #CFO #SaaS #TechLeaders #InnovationStrategy #ScaleUp #DigitalTransformation #Leadership #BusinessGrowth #Efficiency #ROI #Podcast #Entrepreneurship #StartupJourney #DataDrivenDecisionMaking

📊 On this episode of The SaaS CFO Podcast, I talk with Lin Qiao, who shares her focus on key metrics guiding her business in a fast-moving market. 💡 Lin explains how her company manages two distinct product lines: one is developer-facing and self-serve, while the other is enterprise-facing with comprehensive features. Unlike many companies that focus on one motion at a time, Lin's team is driving both simultaneously to stay ahead of the competition. 🚀 Listen in to learn how managing different product dynamics can help you thrive in the SaaS space. 🌐💼 Episode 158 is now available, links down below 👇 YouTube: https://lnkd.in/guCn5GQJ Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #MetricsThatMatter #ProductDevelopment #EnterpriseTech #DeveloperTools #SaaSGrowth #TechLeadership #SoftwareMetrics #BusinessStrategy #EnterpriseSaaS #SelfServeSaaS #InnovationInTech #ProductStrategy #TechPodcast #LeadershipInTech #Entrepreneurship #SaaSLeaders #TechIndustry #TechTrends #ScalingSaaS #GrowthMetrics

Valuable insights from Guy Leibovitz on The SaaS CFO Podcast! 📈 In this episode, Ben Murray and Guy delve into the intricacies of sales and growth strategies. Guy explains the importance of covering the entire OTE and how it allows for effective hiring and recouping expenses. He highlights the significance of understanding growth through measurable business development efforts, contrasting it with less tangible investments like brand awareness. Ben adds valuable metrics such as CAC payback and the cost of ARR, making this discussion a must-listen for anyone focused on optimizing their go-to-market strategy. Tune in for a deep dive into the science of growth and sales effectiveness! Episode 134 is now available, links down below 👇 YouTube: https://lnkd.in/gK7gGRBR Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaS #Startup #Finance #SalesStrategy #BusinessGrowth #Entrepreneurship #Podcast #TechIndustry #Metrics #CostOfAcquisition #BusinessDevelopment #BrandAwareness #GoToMarket #ARR #CAC #GrowthStrategies #FounderStory #StartupJourney #SuccessStrategies #SaaSFinance #BusinessInsights #TheSaaSCFO

🎙️ In the latest episode of The SaaS CFO Podcast, Ben Murray sits down with Tom Hamer to discuss the dynamic relationship between SaaS products and their user communities. Tom dives into the unique challenges and unexpected feedback that arise when you have a diverse user base, including those surprise customers who come out of the woodwork with valuable insights and feature requests. 💡 Highlights: - Managing a community of diverse users - Handling unexpected customer feedback - Adapting to feature requests and version upgrades Tune in to hear Tom's expert advice on navigating these complexities and maximizing the value of your SaaS product. Don't miss out on these invaluable insights! 🎧 Episode 122 is now available, links down below 👇 YouTube: https://lnkd.in/g72M_hp8 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSPodcast #TechTalks #SaaSCommunity #CustomerFeedback #ProductManagement #TechInsights #SoftwareDevelopment #BusinessGrowth #TechInnovation #UserExperience #StartupLife #Entrepreneurship #ProductFeatures #TechBusiness #SaaSProduct #PodcastLife #CustomerEngagement #SaaSTips #BusinessStrategy #TechLeadership

Launching Today: the #CriticalFewActions™ Podcast—The Secret to Business Growth Isn't Doing More, It's Doing Less! 🎙️ As a business owner, there’s always something more to do—but the real key to success? Focus. I’m excited to share the #CriticalFewActions™ podcast is now live! 🎙️ What are the two critical actions you’re focusing on right now? In today’s episodes, hear from Lisa Vincent, who defied the odds to turn a global challenge into a VC-backed EdTech success story. 🚀 👉 We talk rapid growth, VC funding, and how to balance focus with agility🎯. Next up: Damien Lacey (ex-Bosch, Toyota) on overcoming operational roadblocks and transforming your business⛩️. You won’t want to miss this! Click your favourite podcast player, listen, and let’s make every action count! Apple: https://lnkd.in/ga_DYS2r Spotify: https://lnkd.in/gApDrE5P Other podcatchers: https://lnkd.in/gbUnvEWB #BusinessStrategy #Leadership #CriticalFewActions We couldn’t have done this without the support of: Lyndal Harris🎙️, Katie Martin🛜, @Rick Luck📈, Robert Moorman🎦, and my mum.🤺

Another client's podcast launched today. A huge congratulations to my client John Downes on the launch of The Critical Few Actions podcast. 🚀 🎙 Do you feel overwhelmed by trying to do it all? This podcast will help you focus on the criticalfewactions™ that will have the biggest impact on your business's success. Head to the website to listen and find out more about the criticalfewactions™ https://lnkd.in/g3SVbAJR #podcastlaunch #criticalfewactions

🎙️ New Episode Alert! 🎙️ In the latest episode of The SaaS CFO Podcast, host Ben Murray sits down with Alon Partuk to discuss the challenges many businesses face with operational inefficiencies. Alon shares his experiences with the constant struggle of addressing issues only after they arise, dealing with delayed packages, unexpected cost increases, and the daily firefighting that keeps businesses from focusing on growth and efficiency. Tune in to gain insights on how to navigate these common pitfalls and learn strategies to build a more streamlined and effective company. 🎧 Don't miss out on this valuable conversation! Episode 135 is now available, links down below 👇 YouTube: https://lnkd.in/gjSqJ4CW Apple: https://rpb.li/tgVFdD Spotify: https://rpb.li/7pwzP5 #SaaSCFO #Podcast #OperationalEfficiency #BusinessGrowth #StartupChallenges #CostManagement #ClientSatisfaction #EfficiencyStrategies #BusinessOperations #Entrepreneurship #Firefighting #BusinessManagement #SaaSBusiness #LeanOperations #ProductivityTips #BusinessPodcast #ScaleUp #GrowthHacks #StartupLife #BusinessStrategy #StreamlinedProcesses #Leadership

🎙️ In the latest episode of The SaaS CFO Podcast, Ben Murray sits down with Tom Hamer to discuss the dynamic relationship between SaaS products and their user communities. Tom dives into the unique challenges and unexpected feedback that arise when you have a diverse user base, including those surprise customers who come out of the woodwork with valuable insights and feature requests. 💡 Highlights: - Managing a community of diverse users - Handling unexpected customer feedback - Adapting to feature requests and version upgrades Tune in to hear Tom's expert advice on navigating these complexities and maximizing the value of your SaaS product. Don't miss out on these invaluable insights! 🎧 Episode 122 is now available, links down below 👇 YouTube: https://lnkd.in/g72M_hp8 Apple: https://rpb.li/tgVFdD Google: https://rpb.li/kVW Spotify: https://rpb.li/7pwzP5 #SaaSCFO #SaaSPodcast #TechTalks #SaaSCommunity #CustomerFeedback #ProductManagement #TechInsights #SoftwareDevelopment #BusinessGrowth #TechInnovation #UserExperience #StartupLife #Entrepreneurship #ProductFeatures #TechBusiness #SaaSProduct #PodcastLife #CustomerEngagement #SaaSTips #BusinessStrategy #TechLeadership