Themba Mkandla’s Post

Have you ever wondered how business owners, big agencies and founders come up with really strong brands? Well…they don’t just throw ideas at the wall and come up with a good idea after a few hours of a brainstorm session. We wanted to share with you a strategic roadmap that we use at ShuBu Creative to create impactful brands. So, if you’re wondering where to start this roadmap has proven successful for large or small brand initiatives and is a great foundation to get started. It also includes a map to help position your brand to standout. Head to the www.stan.store/shuBU to download our process to creating a brand, and tips on how to position yourself to standout.

Stir the pot - to cause trouble or controversy, esp deliberately Example - Please don't invite the marketing director to this meeting. He's very critical and always tries to stir the pot. #EnglishWithDev #idiomaticexpressions #idiomsinenglish #stirthepot #idiomsandphrases #learnidioms

🚀 Let’s talk about How to Create Valuable Content🌟 🎯 Create valuable content. Share blogs, videos, and infographics that address your audience's pain points and offer solutions. Content is key to attracting leads. 🖋️ Creating valuable content is crucial for attracting and engaging potential leads. Here’s how you can do it effectively: ✅ Understand Your Audience: Know who your target audience is and what problems they face. Create content that addresses these problems and provides solutions. ✅ Choose the Right Content Types: 📌Blog Posts: Write articles that offer insights, tips, and how-to guides relevant to your industry. 📌Videos: Make engaging videos that explain concepts, show product demos, or share customer stories. 📌Infographics: Design easy-to-understand infographics that simplify complex information and highlight key points. ✅Focus on Quality and Consistency: Post regularly to keep your audience interested and coming back for more. Ensure your content is well-researched, informative, and genuinely helpful. ✅ Call to Action (CTA): End your content with a clear CTA, such as encouraging readers to download a resource, sign up for your newsletter, or contact your team for more information. ✅ Search Engine Optimization (SEO): Use relevant keywords in your content to make it more visible on search engines and attract organic traffic. 📌Share your content on social media, in email newsletters, and on your website to reach a wider audience. 📌By consistently creating and sharing valuable content, you build trust with your audience, establish yourself as an industry expert, and generate more leads. Ready to make some serious waves on social media? Let’s chat and make it happen! Drop me a message and let’s get this party started. 📈💥  Book a free 1:1 premium consultation with me. https://lnkd.in/dzFP9JJ8 #LeadGeneration #SocialMediaMarketing #DigitalMarketing #GrowYourBusiness#TargetAudience #SmallBusiness #cfbr 

Have you ever taken the Myers-Briggs test? What about the Enneagram? Personality types, like an ENFP or an Enneagram 2, can give you a lot of insight into how you act and why. You might even introduce yourself as a “type,” so people know what to expect from you. Did you know brands use something similar? Brands like Nike, Dove and Apple, all have a brand archetype. Brand Archetypes are like personality types for your brand. Famous psychologist Carl Jung conceptualized the twelve main Brand Archetypes: 1. Innocent 2. Sage 3. Explorer 4. Outlaw 5. Magician 6. Hero 7. Lover 8. Jester 9. Citizen 10. Caregiver 11. Sovereign 12. Creator Brand archetypes help you know your brand on a deep level, align leaders, teams and organizations, and clarify brand-related decision-making internally (“What would The Explorer do?”). It also influences brand messaging and your visual identity while keeping your marketers on the same page about who you are if you had a personality. We often times select a brand archetype for our clients to help clarify who they are in the story, and we use it as a filter for their brand messaging and visual identity. Archetypes are just one component of a holistic brand strategy, but they’re definitely fun and helpful at the same time! If you were a brand (or if you have a brand), what would yours be? Check out our FREE download on this here: https://stan.store/ShuBU #BrandMarketing #DigitalMarketing #ContentMarketing #SocialMediaMarketing #InboundMarketing #MarketingStrategy #Branding101 #MarketingTips #CreativeMarketing #BrandAwareness #MarketingSuccess

What role does authenticity play in today’s digital landscape? The pressure to present a perfectly curated image online is ever-present, but this article presents an interesting perspective. It discusses the balance between authenticity and the polished content that often dominates social feeds. In a world where followers crave connections, being genuine can foster trust and build stronger relationships. The idea that imperfections are more relatable makes me wonder if we should embrace our own authenticity more openly. Have you found that being real resonates better with your audience? I’d love to hear your thoughts! https://lnkd.in/gyP_i7Ns

🌟 Hello my mates! 🌟 Syakir Share #4 I'm excited to share today's post about K.A.P Method! 🎉 Dive into valuable insights and tips that will help you navigate the world of marketing and communication. Got any suggestions or thoughts? Drop a comment below. 😆 May we will stay connected! #SyakirShare #MarketingInsights #CommunicationTips #DigitalMarketing #ContentCreation #MarketingStrategy #LearnAndGrow #MarketingCommunity #ExpertAdvice #SharingisCaring

On this Gurpurab, let’s remember the teachings of Guru Nanak Dev Ji and strive to make the world a better place. #GuruNanakDevJi #lights #festival #Gurpurab #unity #partnership #Collaboration #digitalmarketing #marketing #socialmediamarketing #branding #business #onlinemarketing #contentmarketing #google #Mobilepartnership #digitalmarketingagency #MMP #international

Got a tool you never use? Maybe it's because you're not sure how. Stories can be a powerful marketing tool, and you probably have dozens of them rattling inside your head. Learning how to link the story to your offer helps you use this tool. 3 reasons why: #storyselling

Yesterday we had yet another exciting session of the FiresideChat by Mwale.M.Tembo CA(ZM),CGMA,ACMA,FZICA,BAA,IASBC,MIODZ this time we had Ndela Sichizya a seasoned marketing professional #PersonalBranding was the topic of the day and the speaker brought 🔥 to the chat. As usual a very insightful and thought provoking time was had, my big take away are the 4 powers one must possess to creat a successful brand; 1. Moral Power - referring to the experience and past history, which should be clean and able to speak for it self. Your experience should speak for you 2. Mental Power - having a strong mind and focusing on what you want to achieve 3. Spirit Power - God first, and every other thing will fall in place 4. Physical Power - appearance matters, maintaining a certain look that differentiate you from others (avoid been a copy cat) In the end he emphasised the need of becoming a Purple Cow of your field. Have you ever seen a Purple Cow? - A Purple Cow would definitely catch your eye in a field of plain brown ones!

Growing up in Russia, I learned a lot from my grandmother (my Babushka). She was tough, didn’t take excuses, and made the best borscht you could imagine. 🍲 And believe it or not, those same principles apply to marketing: If it’s broken, fix it. No point in crying over a failed campaign—just find what went wrong and tweak it. Patience is key. Just like waiting for borscht to simmer, results take time, but the wait is worth it. Add a pinch of love. Whether it’s an ad copy or client pitch, if you don’t believe in it, neither will anyone else. Marketing can be complicated, but the basics remain simple. If you approach it with a Babushka’s touch, you’re bound to succeed. 😉 How do you apply life lessons to your work?" #LifeLessons #Marketing