The Blogsmith’s Post

Content design in 3 steps: 1️⃣ User research. 2️⃣ User needs. 3️⃣ User-focused content. Your opinion doesn't inform the design process, unless you're the user. #contentdesign #contentdesignhub #userresearch #userneeds #UXwriting

📢 Are you involved in creating release notes, website copy, social captions, blogs, or UX/UI content? If yes, you're dedicated to crafting #words that connect with your audience and support your business goals. Your content is a powerful asset — let's help it reach its full potential by creating a content center of excellence. In this guide, you'll learn: 📈 How to clearly define your content’s purpose and objectives 🖥️ Document best practices and content standards for easy collaboration 📃 Implement a #ContentGovernance framework for informed decisions Let's unleash the power of your content together! https://bit.ly/3XYN6qe #ContentExcellence #ContentStrategy

🚀 Elevating User Experience through Content Design! 🖋️ In today's fast-paced digital world, content is no longer just about words—it's about designing meaningful interactions. Content design plays a crucial role in crafting user experiences that are not only intuitive but also engaging and impactful. Check out this great resource from Plain English to dive deeper into the world of content design and enhance your design strategies: https://encr.pw/9DiIU 💡 Let’s keep pushing boundaries and delivering value through well-thought-out content! #ContentDesign #UXDesign #UserExperience #ContentStrategy #DigitalDesign #UXWriting #PlainEnglish

This month I am focusing on releasing a complete content designer toolbox, so today, I just wanted to share a little sneak peak into all the elements of the template. Would you want to see anything else in here? #contentdesign #uxwriting #notiontemplates

Design friends, this is a great intro course to content marketing and content strategy. As a user experience designer, I found it helpful because there are several areas of skillset overlap in a content marketer’s and UX designer’s toolkit. Also it’s great to learn the terms and perspectives our marketing friends and teammates know and master! Learning this will improve any UX designer’s ability to work well with marketing teammates, and design content that performs well in the marketplace! Thanks for reading this post, please share with a marketing or designer friend you love! Have a great day! 🙌👾 Just finished "Strategic Content Marketing: Attract, Engage, and Retain" by Madecraft and Kelli Schutrop ! Check it out: https://lnkd.in/gDBjrzG2 #customerengagement, #contentmarketing #UX #UXdesign #design #designer #userexperience

Design Theory: Content Inventory Explored content inventory today - a key step in organizing and analyzing website content. Jotted down my insights in my Notion page (link below). Have you used this technique? What's your approach to content strategy? #UXDesign #ContentStrategy #WebDesign #UXLearning https://lnkd.in/gWkmWm8N

Thought of the day, from Llibertat CEO Padma Gillen. Why giving everyone the right to publish on your website (or sites) doesn’t work: "Writing for the web is a professional discipline - and the people publishing content on your website don’t know how to do it. The content tends to be longer than it should be, poorly structured, not optimised for search engines (and therefore hard to find), and doesn’t meet accessibility standards, which means lots of your users can’t use it." #userexperiencedesign #contentproduction #contentmanagement #teamworking Find out more: https://lnkd.in/eQtmE292

✨ Our UX writing and content design industry results are in! We recently surveyed content professionals and uncovered some interesting insights about their biggest challenges, how they work, and what’s driving them forward. We discovered… ✅ How UX writers and content designers learn new skills ✅ What their biggest challenges are ✅ What they think about recent industry changes ✅ And more! Curious to see what we learned? Check out our free report. https://lnkd.in/gdgyKj6G #UXContent #UX #ContentDesign #UXWriting #UXWriters #ContentDesigners #Copywriting #Writers #Tech #Writing #UserExperience

Don’t underestimate the power of microcopy in the tech world. Microcopy might be the unsung hero of the tech world, but its influence is undeniable. Those short bursts of text – from error messages to button labels – play a critical role in user experience (UX) and conversions. Here’s why microcopy matters: ✅ Clear, concise language ensures users understand what to do next. ✅ The right call-to-action (CTA) button text can significantly impact conversion rates.  ✅ A friendly error message or a touch of humour can build trust and user empathy. ✅ Clear microcopy is crucial for users with disabilities. #techcopywriting #uxwriting #conversionoptimisation

The best way to show the value of content design is to remove it. Words breathe life and meaning into products. Without informed and carefully placed words, digital products are just a collection of user interface components on a screen. #contentdesign #contentdesignhub #contentdesigners #contentstrategy #UXwriting #UserExperience