Aravind Ramesh’s Post

Now you can do site audit free of cost with GSC... I literally audit my client's website that has 0 budget but wants to check flaws in the website... Let's check how I do it. Hey there, LinkedIn fam! Feeling lost in the world of website audits? Want to understand how Google sees your site, but don't have a budget for fancy tools? Look no further than Google Search Console (GSC)! This FREE and powerful tool is your secret weapon for uncovering SEO gold. Here's why GSC is a game-changer for your website audit: Technical Checkup: Diagnose website errors like broken links, slow loading times, and mobile-friendliness issues. 🩺 A healthy site = happy Google = happy rankings! Content Insights: See what keywords people are using to find your site and how your pages are performing in search results. Optimize your content to attract the right audience and climb the SERP ladder! Mobile Mastery: Ensure your website offers a flawless experience on any device. Mobile-first indexing is real, people! Sitemap Savior: Submit your sitemap to GSC and guide Google's crawlers to all your precious content. ️ No more hidden gems! Ready to unleash the power of GSC? P.S. Feeling overwhelmed? Drop a comment below and let's chat about how to leverage GSC for your specific website. #SEO #WebsiteAudit #GoogleSearchConsole #FreeTools #DigitalMarketing

🌐 Understanding Google’s Core Updates and Your Website's Performance 🌐 Google’s core updates are designed to keep search results relevant, reliable, and helpful, reshaping the way websites rank. These updates aren't aimed at specific sites but rather at enhancing search quality overall. If you've noticed a traffic shift or drop in ranking, it could be related to these updates. Here’s how you can assess and adjust: 1️⃣ Use Search Console: After a core update, wait a week to analyze data. Compare your rankings pre- and post-update to pinpoint changes. 2️⃣ Review Key Pages: Look at pages with major rank shifts. Small changes (e.g., dropping from position 2 to 4) may not require drastic actions. However, a large drop (e.g., from 4 to 29) indicates a deeper assessment may be needed. 3️⃣ People-First Content: Focus on sustainable, user-focused content improvements. Avoid quick SEO hacks—enhancing readability and relevance is key. 4️⃣ Patience is Essential: Positive changes may take weeks or even months to show in search results. Staying adaptable in response to core updates helps your site thrive amidst evolving SEO standards. Keep your content relevant, reliable, and people-first for long-term success! 📈 #Googlecoreupdates #SEO

Here’s a pointwise summary of Google’s November 2024 Core Update: General Aim: This update, like prior core updates, refines Google's ranking systems to improve the quality and relevance of search results. Focus on High-Quality Content: Websites should prioritize unique, helpful, and expert-driven content, as these updates reward sites that meet user intent and demonstrate authority on topics. Broad Impact: The update doesn’t target specific sites or industries, so fluctuations in visibility and ranking could affect a wide range of websites. Best Practices: Google advises against drastic immediate changes if rankings drop. Instead, website owners should focus on continuous improvements, emphasizing valuable content and addressing user needs. Performance Monitoring: Site owners should track their analytics for shifts in performance. Temporary ranking fluctuations may occur during the update’s rollout, with rankings stabilizing over time. Technical SEO: Regularly refining technical SEO (e.g., page speed, mobile-friendliness) remains crucial to aligning with Google’s search principles, which ultimately support content discoverability and user satisfaction. This update follows Google’s trend of prioritizing content quality, authority, and technical optimization for ranking in search results. #googlecoreupdate

Did you know Google updates its search engine algorithm over 500 times a year? Each tweak can impact your website's visibility! Search engines use complex algorithms to determine which web pages and ads best match user queries, emphasizing content quality, user experience, and trustworthiness. Google alone considers more than 200 ranking factors. These include domain-level links, keyword usage, and user interaction, making it crucial to stay updated with SEO practices. Frequent algorithm changes mean SEO strategies must constantly evolve. Websites can drop in rankings overnight, requiring agile adaptation to maintain visibility. High-quality backlinks, E-E-A-T principles, and focusing on user intent are effective strategies to cope with algorithm updates. How are you adapting your SEO strategies to these ever-changing algorithms? Share your insights #SEO #GoogleAlgorithm #SearchEngine #Visibility #ContentQuality #UserExperience #Trustworthiness #RankingFactors #KeywordUsage #UserInteraction #SEOPractices #AlgorithmUpdates

Google’s August 2024 Core Update is here—are you ready to adapt? ➜ This update focuses on prioritizing genuinely useful and original content. ➜ The rollout might take several days to complete. ➜ Avoid making drastic changes if you experience ranking drops. ➜ Use Google Search Console to track traffic changes and focus on affected pages. ➜ Compare current traffic with past performance to spot issues. ➜ Be patient as the update takes time to reflect its full impact. ➜ Align your content with Source Context and Query Context for better relevance. ➜ A robust business model is essential for ranking well. ➜ Stay committed to producing high-quality, valuable content. . . . How are you adjusting to the latest update? Share your strategies! P.S. Looking for more tips on navigating SEO changes? Let's connect! #googleupdate #googleupdateaugust #googlesearchcentral #seo #seoexpert #California #seoexpertadvice

𝗢𝗿𝗴𝗮𝗻𝗶𝗰 𝗧𝗿𝗮𝗳𝗳𝗶𝗰 𝗗𝗿𝗼𝗽𝗽𝗶𝗻𝗴? 𝗛𝗲𝗿𝗲’𝘀 𝗛𝗼𝘄 𝘁𝗼 𝗥𝗲𝗰𝗼𝘃𝗲𝗿 𝗤𝘂𝗶𝗰𝗸𝗹𝘆: → 𝗔𝗻𝗮𝗹𝘆𝘇𝗲 𝗥𝗲𝗰𝗲𝗻𝘁 𝗖𝗵𝗮𝗻𝗴𝗲𝘀: ↳ Review any recent changes you’ve made to your site. This includes content updates, structural changes, or new plugins. → 𝗖𝗵𝗲𝗰𝗸 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗹𝗴𝗼𝗿𝗶𝘁𝗵𝗺 𝗨𝗽𝗱𝗮𝘁𝗲𝘀: ↳ Stay updated with Google’s algorithm changes. Sometimes, drops in traffic can be attributed to these updates. → 𝗘𝘃𝗮𝗹𝘂𝗮𝘁𝗲 𝗕𝗮𝗰𝗸𝗹𝗶𝗻𝗸𝘀: ↳ Check your backlinks for any toxic or low-quality links. Disavowing these can help restore your rankings. → 𝗦𝗶𝘁𝗲 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 & 𝗨𝘀𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: ↳ Ensure your site is fast, mobile-friendly, and provides a good user experience. High bounce rates can impact your traffic. → 𝗥𝗲𝗳𝗿𝗲𝘀𝗵 𝗬𝗼𝘂𝗿 𝗖𝗼𝗻𝘁𝗲𝗻𝘁: ↳ Update and optimize old content to align with current SEO best practices. Fresh content can improve your visibility. → 𝗥𝗲𝘃𝗶𝗲𝘄 𝗚𝗼𝗼𝗴𝗹𝗲 𝗦𝗲𝗮𝗿𝗰𝗵 𝗖𝗼𝗻𝘀𝗼𝗹𝗲: ↳ Look for any penalties, crawl errors, or indexing issues that might be causing a traffic drop. 📈 Ready to take your link-building to the next level? 🔄 Repost if you found this helpful! 📩 DM me if you need personalized advice on improving your link-building strategy. 𝗣.𝗦. 𝗦𝗵𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲𝘀 𝗮𝗻𝗱 𝗹𝗲𝗮𝗿𝗻𝗶𝗻𝗴𝘀 𝗯𝗲𝗹𝗼𝘄. 𝗬𝗼𝘂𝗿 𝗳𝗲𝗲𝗱𝗯𝗮𝗰𝗸 𝗶𝘀 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲! #seo #linkbuilding

Google Update Got You Down? Remember... After every algorithm update... Just focus on your own website's journey. Sure, competitors might seem to be surging ahead. But it's easy to get caught up in comparing results. Don't panic if your rankings dipped. Google's constantly evolving, and your site is too. This update might not be your End Chapter, but it's a valuable learning experience. - Don't lose sight of your #SEO goals by chasing fleeting trends. - Stay true to your #contentstrategy and #userexperience. -------------------------------------------------------- Every website faces its own challenges behind the scenes. ✅ 𝗙𝗼𝗰𝘂𝘀 𝗼𝗻 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗰𝗼𝗻𝘁𝗿𝗼𝗹: high-quality content, a fantastic user experience, and building trust with your audience. ❌ Stop worrying about algorithm whispers and focus on the real story you're telling. The "𝗣𝗘𝗥𝗙𝗘𝗖𝗧" SEO strategy is Not yet Found….. Use this update as an opportunity to analyze, adapt, and improve your site. Don't let short-term setbacks shake your confidence. Keep on running your SEO race, and you'll reach your goals. You've got this! #googleupdate #algorithmupdate #ranking #serp

Google’s August 2024 Core Update is here—are you ready to adapt? ➜ This update focuses on prioritizing genuinely useful and original content. ➜ The rollout might take several days to complete. ➜ Avoid making drastic changes if you experience ranking drops. ➜ Use Google Search Console to track traffic changes and focus on affected pages. ➜ Compare current traffic with past performance to spot issues. ➜ Be patient as the update takes time to reflect its full impact. ➜ Align your content with Source Context and Query Context for better relevance. ➜ A robust business model is essential for ranking well. ➜ Stay committed to producing high-quality, valuable content. . . . How are you adjusting to the latest update? Share your strategies! P.S. Looking for more tips on navigating SEO changes? Let's connect! #googleupdate #googleupdateaugust #googlesearchcentral #seo #seoexpert #California #seoexpertadvice

Google rolled out its latest spam update on 20th June, aiming to keep search results clean and informative. While details are limited, #Google confirmed it's a standard spam update, not related to reputation abuse or link manipulation. 📈 What Does This Mean for You? ✅ Content Quality: Prioritize creating high-value, informative, and original content. ✅ Transparency: Ensure your website practices transparency with clear, honest information. ✅ Technical SEO: Regularly audit your website for any technical issues that could be perceived as manipulative or deceptive. 🔧 Action Steps: ✅ Audit Your Site: Use tools like Google Search Console to identify and fix potential spam signals. ✅ Review Links: Ensure your #backlinks are from reputable sources. ✅ Update Content: Refresh outdated content and remove any low-quality or thin content. Staying ahead in the SEO game means adapting to these updates swiftly and effectively. Let's embrace these changes to create a better web experience for everyone! 🌟 🤝 Follow Lokesh Joshi for more content like this. For more: https://lnkd.in/gFW3sWtf #SEO #DigitalMarketing #GoogleUpdate #SpamUpdate #ContentMarketing #SearchEngineOptimization #WebDevelopment #MarketingStrategy #googlespamupdate #seoexpert

"Changes in the Google algorithm updates, and how can website owners adapt their content strategies accordingly" The most recent Google algorithm updates include the March 2024 Core Update, which aims to improve the quality of search results by reducing low-quality and unoriginal content. This update focuses on enhancing Google's core ranking systems to surface the most helpful information on the web and targets spammy practices such as scaled content abuse, site reputation abuse, and expired domain abuse.  Key Changes: 1. Reduction of Low-Quality Content 2. New Spam Policies 3. Improve Content Quality 4. Monitor Traffic and Rankings 5. Analyze Traffic Sources 6. Review and Adjust Content 7. Technical SEO By following these strategies, website owners can align their content more closely with Google's updated standards, potentially improving their site's performance and recovering from any negative impacts of the recent updates. Read More in Brief: https://lnkd.in/gG_6jafN #searchengineoptimization #searchengine #searchengineoptimizationtips #searchengineoptimizationseo #contentcreation #contentcreationtips #contentcreationstrategy #contentmarketingcreation #seo #googleupdate #googlealgorithm