The Retail Jeweller India’s Post

With just a 48-gram gold chain built a multi-crore empire without any brand endorsement How? By building trust with customers Well, if you are from Chennai you might be aware of this iconic jewellery brand in Tamil Nadu- Lalitha Jewellery But did you know that the man behind this empire wasn’t even its original owner? Yes, Meet Mr. Kiran Kumar whose journey started in a small village, with his mother’s 48-gram gold chain as his only asset. Kiran Kumar wasn’t the first owner of LALITHA JEWELLERY. He was a wholesaler for the brand, quietly making his way in the industry. When Lalitha Jewellery was on the brink of collapse, Kiran Kumar saw an opportunity. He took a leap of faith, bought the struggling store, and turned it into something truly remarkable. Initially, the store was just a modest single-floor shop. But with determination and vision, he transformed it into a three-story success story. And now Lalitha Jewellery has over 50 branches. How did he achieve this? Instead of relying on celebrities to endorse their products he himself became the face of his brand, building a connection of trust with his customers. He changed the narrative—gold was no longer just a beauty product; it became a symbol of safe and secure investment. But the journey was not easy for him When he bought Lalitha Jewellery, his wholesale business customers abandoned him, seeing him as a competitor. This could have been the end of the road for many, but not for Kiran Kumar. He didn’t give up. Instead, he used his knowledge of wholesale prices to offer unbeatable deals to retail customers, turning Lalitha Jewellery into a powerhouse with an income of ₹18,000 crores in 2023. Kiran Kumar’s story is a powerful reminder to not give up and trust the process. It’s only when you stop believing in yourself that you truly lose. Do you agree? Let’s discuss this in the comments below. And if this story inspired you, follow Arif O K for more such content. #entrepreneurship #casestudy #business101

Trisu, the gold vermeil jewelry brand, has successfully secured an undisclosed amount in a pre-seed funding round co-led by All In Capital. The round also saw participation from prominent venture investors like Himanshu Aggarwal, Sumer Sethi, JK Tyres, and Amaanta Group. With the newly acquired funds, Trisu aims to accelerate market expansion, drive product innovation, and enhance customer acquisition efforts. Trisu’s standout offering includes 18-karat gold vermeil jewelry that’s five times thicker than standard gold plating, using a silver base. Focused on providing affordable yet durable gold alternatives, the brand caters to individuals aged 30 to 60 in India, offering luxury without the hefty price tag or risk of loss. The brand asserts that customers can enjoy jewelry that mirrors solid gold quality, but at a fraction of the cost. Headquartered in Gurugram, with manufacturing based in Jaipur, Trisu’s unique gilding technique and superior craftsmanship set it apart. Its primary revenue comes from chains, followed by necklaces and bracelets. Trisu is also looking to expand its reach across various marketplaces, including rapid commerce platforms. Founded in 2023 by Saloni Chopra, Trisu is poised to redefine affordable luxury in the Indian jewelry market. #Trisu #GurugramStartups #GoldVermeil #PreSeed #Funding #FundingAlert #FundraiserAlert #AllInCapital #VentureCapital #Investors #AffordableLuxury #JewelryInnovation #LuxuryJewelry #IndianJewelry #BusinessGrowth #MarketExpansion #JaipurCraftsmanship #JewelryMarket #JewelryTrends #GoldPlating #AllBoutCorps

Gaurav Kushwaha isn't simply the pioneer and President of BlueStone Jewellery, but he is also a visionary who saw the potential in an online jewellery business. This daring individual has a skill for making organizations that are beneficial as well as troublesome. Gaurav's process is not even close to standard. He fiddled with business quite early on of 27, sending off his most memorable site in 2006. Preceding setting out on his BlueStone journey, Gaurav had a fruitful spell at Amazon, where he worked for more than four years. The possibility of BlueStone Jewellery was imagined in 2011. The Bengaluru-based organization has not just figured out how to get an individual venture from eminent Indian financial specialist Ratan Goodbye yet has likewise developed into a central part in the jewellery market. Gaurav's gathering with Ratan Goodbye is a fascinating tale. At the point when Gaurav initially met Ratan Goodbye in Mumbai, Goodbye started the discussion. Gaurav was looking for a venture as well as needed to gain from the veteran money manager. Ratan Goodbye's recommendation to Gaurav was basic at this point significant. He underscored the significance of making an incentive for clients and building an exceptional item, administration, and culture. This counsel has been the core value for Gaurav and his group at BlueStone jewellery. The organization has taken huge steps since its commencement. It got a venture of Rs 100 crore from Nikhil Kamath, prime supporter of Zerodha, last year. BlueStone likewise has producing center points in Mumbai and Jaipur. With various rounds of financing from new and laid out financial backers, BlueStone's net valuation came to roughly $440 million (Rs 3,650 crore) last year. BlueStone jewellery is wanting to raise around Rs 2,000 crore through a first sale of stock (Initial public offering). With its ongoing development direction, BlueStone jewellery is set to proceed with its fruitful run. As Gaurav Kushwaha keeps on driving the organization with his imaginative methodology and client driven ethos, what's in store to be sure looks splendid for BlueStone jewellery.  #BlueStoneJewellery #BlueStone #GauravKushwaha #startupinfo

Mithun Sacheti: The Diamond Who Never Gave Up In 2011, Mithun Sacheti faced tough times. He was close to giving up and going back to his family’s jewelry business. On top of that, he almost fell for a Nigerian scam. Mithun, a second-generation jeweler, had studied gemology in California. He returned to India in 2000 and joined his family’s business in Mumbai. After a month, he moved to Chennai to expand operations in South India. Within seven years, he grew the business to Rs 80 crore with a Rs 10 crore profit. Despite this success, Mithun was not satisfied. He felt the growth was too slow and wanted to expand more quickly. He saw the internet as the perfect way to scale up. Leaving the family business was a big risk. His father, who started Jaipur Gems in Mumbai in 1974, couldn’t understand why Mithun wanted to leave. But Mithun was determined. He asked his father for Rs 75 lakh and four years to prove himself. If he failed, he promised to return to the family business. His father agreed and gave him Rs 74 lakh. Mithun’s co-founder, Srinivasa Gopalan, added Rs 26 lakh, and they launched CaratLane in 2008. Starting CaratLane - A Tanishq Partnership was hard. After launching the website, there were no sales for 15 days. Despite the challenges and the doubters, he kept going. Today CaratLane's valuation is Rs 17,000 crore ( $2 billion). Read More: Thekarostartup.com #startupstories #successstories #jewellerybusiness #growth Break The Mould Saucee Media & Entertainment https://saucee.ai/

Moneycontrol Exclusive: A91 Partners in talks to invest in jewellery retailer ORRA at Rs 2,000 crore valuation Last month, private equity firm Lighthouse invested Rs 284 crore in fashion and silver jewellery brand Kushal’s. And now A91 Partners is looking to close a deal in this space. It is already an investor in Giva, which raised Rs 200 crore in July 2023 in a round led by Premji Invest. ORRA’s revenue jumped by 82% to Rs 950.9 crore in FY23, from a revenue of Rs 522.9 crore in the previous financial year, as per a report by ICRA. In the first nine months of FY24, the jewellery retailer reported a revenue of Rs 879 crore. #A91Partners #Deals #PrivateEquity

If I had invested 1 lac in this business twenty years ago, it would be worth 10 crores today. That's 1000x. And if you're in India there is no way you haven't heard of them. Titan, Tanishq, Eyeplus, Taneira. They all come under the umbrella name of Titan. Did you know that the major shareholder of this one of a kind business is actually the state government of Karnataka? The story of this Tata company started in 1984 and almost ended in 2003. They had lost 127 crores and had 7 rupees of debt for every 1 rupee of equity. They hadn't made their shareholders any money in the previous ten years. A meeting then took place with the board of Tata Sons at Bombay House. In this meeting Bhaskar Bhatt, Jacob Kurian and McKinsey convinced the board to give the company some more time to turn the business around. And as they say "the rest is history". Today Titan: - Is the largest manufacturer of watches. Has 60% market share. - Is the largest retailer of jewellery. Jewellery is 80-85% of Titans profits. They make 3x more profits than their nearest rival. - Is the largest retailer of eyewear. No one in the country can compete with Titans jewellery business Tanishq. In fact every jeweller in the country dreams of becoming a Tanishq franchise because the Return on Capital Employed is close to a mind boggling 50%. That means that for every 100 rupees that someone invests they get a pre tax return of 50 rupees. Every year! WTF! Here are 3 reasons why Titan made profits nearing 3800 crores in the last year and has gross margins of 25% when the industry average is half that. (1) Titan doesn't use any of its own money to buy gold. It has a deal with banks where it takes gold on credit for up to 180 days and pays them back when it sells its jewellery. Given that their inventory turnover is 4 months and they have to pay back latest in 6 months, they are able to use the banks and customers money to make their money. Incredible! What's more? They pay the rate of gold on the day of sale so they hedge their risk of fluctuations in gold prices. And guess how much interest they pay the bank to do all this? ONLY 1.5% per year!!!!! Another WTF! (2) Titan is able to focus on design, customer experience and branding. They charge 3x that of its rivals. They are able to charge more because of the trust they have built over the years with campaigns like that of the caratometer to check the purity of their gold. Their ability to design jewellery at an epic scale (think 10,000 new designs every year) that customers want to buy is unmatched. (3) They hire the best and work with the best franchises. Their people and relationships are outstanding. For an entrepreneur like me, listening to how Titan runs its business is a turn on. I highly recommend you hear the Marcellus podcast on Titan with Saurabh and Deven. It should be taught in every B-School in the world. #wealth #investing #business

These two giants could build a business worth ₹1,000 crore to ₹2,000 crore in revenue in India— 𝗮 𝗴𝗿𝗲𝗮𝘁 𝗹𝗲𝘀𝘀𝗼𝗻 𝗶𝗻 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀. When the entire world is shifting towards lab-grown diamonds, making diamonds affordable to people, With the world increasingly shifting toward lab-grown diamonds, making diamonds more affordable, there still exists a select clientele—about 10-15% of the market—that prefers to invest lakhs or even crores in natural diamond jewelry. This segment generates nearly ₹30,000 crore to ₹40,000 crore in business annually for jewelers in India. 𝗟𝗲𝘁’𝘀 𝗳𝗶𝗿𝘀𝘁 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘁𝗵𝗲 𝗰𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻: De Beers Group is a well-known diamond-selling company in the world & they handle everything from mining to selling and marketing diamonds.   & collaborating with #Tanishq has set three major things bound to happen - 1. 𝗧𝗵𝗲 𝗜𝗻𝗱𝗶𝗮𝗻 𝗷𝗲𝘄𝗲𝗹𝗿𝘆 𝗺𝗮𝗿𝗸𝗲𝘁 𝗶𝘀 𝗵𝘂𝗴𝗲, worth about ₹6.4 lakh crore. If De Beers grabs even a small slice of this market, it could make a big difference. For example, just a 1% share could mean ₹6,400 crore in sales! 2. 𝗧𝗮𝗻𝗶𝘀𝗵𝗾'𝘀 𝗽𝗿𝗲𝗺𝗶𝘂𝗺 𝘀𝗲𝗴𝗺𝗲𝗻𝘁 currently brings in around ₹4,000 crore each year. With De Beers on board, a 10-15% boost in sales could mean an extra ₹400 crore to ₹600 crore in revenue. 3. 𝗕𝗼𝘁𝗵 𝗗𝗲 𝗕𝗲𝗲𝗿𝘀 𝗮𝗻𝗱 𝗧𝗮𝗻𝗶𝘀𝗵𝗾 could see better profit margins from selling high-end diamonds. Even a small improvement of 5-10% in profit margins could add hundreds of crores to their profits.

Raymond Group, the nearly century-old Indian conglomerate, is gearing up for a significant restructuring of its businesses, aiming to list its apparel and real estate units by the end of 2025, reported Bloomberg. The move, which the group hopes will boost shareholder value, comes as part of a broader strategy to dismantle the company's existing conglomerate structure. Chairman Gautam Singhania, in a recent interview, explained that the restructuring is intended to address what he described as "subdued valuations" due to the varied nature of Raymond's portfolio. Singhania's vision for the group is to slim down and focus on distinct sectors. The parent company will hold onto its engineering and auto components unit while spinning off Raymond Lifestyle, specialising in premium menswear, and its real estate division. "We're offering our shareholders the chance to invest in the Raymond they believe in, without being tied to businesses they might not want to hold," Singhania said, noting the anticipated listing of Raymond Lifestyle in Mumbai on Thursday, followed by the real estate unit's public offering in 2025. The brand is positioning itself against strong competitors like Vedant Fashions, which owns the popular wedding wear brand Manyavar, and Aditya Birla Fashion and Retail. "We see enormous potential in India's wedding industry," Singhania said, outlining ambitious plans for the future. Raymond Lifestyle is aiming to double its EBITDA and open 900 new stores by 2028. The company, which already operates 1,518 stores in India and 48 overseas, is counting on the country's burgeoning middle class to drive this growth. "The future is bright for Raymond," Singhania concluded, as the company embarks on this transformative journey. #raymondgroup #raymond #raymondipo #ipo #newslive #mediosindia

Company - Raymond Ltd BSE-500330 Market Capitalisation - 1.3 tn Market price per share - INR 2100 NIFTY50-25252.60 Raymond Ltd. plans to list its apparel (Raymond Lifestyle) and real estate units by 2025 to enhance shareholder value. The restructuring aims to break down the conglomerate structure, which previously led to subdued valuations for Raymond's businesses. Raymond Lifestyle, known for premium men's suits, will target expansion in the Indian menswear and wedding wear markets. Corporate governance issues have been addressed, and the company now focuses on leveraging India's growing middle class for future growth. Conclusion: Raymond Ltd.'s strategic move to list its apparel and real estate units by 2025 is a significant step to unlock shareholder value, streamline its operations, and target high-growth markets in India. Rishabh Kale

The Story of Tanishq: How Titan Revolutionized the Indian Jewelry Market In the early 1990s, the jewelry market in India was largely unorganized, with most consumers preferring traditional, family-run jewelers. Trust was a huge factor, and many were skeptical about the purity of gold and gemstones. Titan, a part of the Tata Group, decided to enter this competitive and tradition-bound market with a new brand—Tanishq. 💡 The Challenge: Entering a market where trust and legacy were deeply ingrained posed a significant challenge for Tanishq. Consumers were skeptical of a large corporation entering a space dominated by centuries-old family jewelers. The brand also faced issues with changing the perception of Indian consumers, who were accustomed to bargaining and informal transactions. 📈 The Turning Point: Tanishq quickly realized that the key to success was building trust and transparency. They introduced innovations like parameters in their stores, allowing customers to test the purity of gold, a move that revolutionized the way people viewed jewelry buying. This commitment to authenticity and customer service became a unique selling point for the brand. In addition, Tanishq adopted a modern and aesthetically appealing approach to jewelry design, targeting young, urban customers. By offering fixed pricing and attractive designs that blended tradition with contemporary trends, Tanishq broke the monopoly of local jewelers. 🚀 Growth: From an initial struggle to gaining consumer trust, Tanishq became a trendsetter in the jewelry market. Today, Tanishq is one of the most trusted jewelry brands in India with over 350 stores across the country. Its emphasis on quality, transparency, and innovative design has reshaped the Indian jewelry industry, turning Tanishq into a billion-dollar brand. 💬 Takeaway: The success of Tanishq is a story of understanding customer pain points and transforming a traditional industry with innovation and trust. It’s a perfect example of how challenging established norms, providing transparency, and focusing on customer experience can lead to game-changing success. #Tanishq #Innovation #BusinessTransformation #CustomerTrust #JewelryIndustry #Titan #Entrepreneurship #tata#tatagroup