Tessa Burg’s Post

Balancing the need to drive results with the upskilling and training required to scale AI is incredibly challenging! There’s a significant gap between AI-assisted work and true AI adoption that leads to transformative outcomes. Marketers.... Your ability to stay close to the data and truly understand how to connect with customers to drive business growth is unmatched by any other department. After all, serving customers is the reason all businesses exist. Alane Boyd, a process evolution guru, shares how you can leverage your superpowers as strategic thinkers, storytellers, and owners of some of the most powerful platforms to lead and collaborate in closing that gap. The future of AI in marketing is bright, and you’re at the heart of it!

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