⭐ Thank you, Berlin! ⭐ Our latest Tealium User Group was nothing short of amazing, bringing together forward-thinking professionals to explore the ever-evolving landscape of data-driven personalization. A huge thank you to everyone who joined us—your insights, and contributions made the evening memorable! We were inspired by two standout sessions: 🔵 Karin Marksteiner and Milan Savas from TUI shared their story of real-time customer personalization, powered by innovative tools like Tealium’s Moments API. With personalized vouchers, they demonstrated how leveraging data in real time transforms customer engagement. 🔵 Our expert panel with Florian Will from Meta, Eric Steinhardt from Pinterest and Timothy Stadié from Tealium, led by Stephan Grossmann, unpacked the game-changing potential of Conversions APIs (CAPI) in today’s privacy-first advertising world. They highlighted how first-party data is the key to future-proofing digital marketing strategies. The event didn’t stop at insights—over food and drinks, meaningful connections were forged, and fresh ideas were born. These events remind us of the power of community—collaborating to balance personalization, privacy, and performance in this dynamic, data-driven age. Let’s continue to build, inspire, and innovate together! Chris King Domenica Paccione Charlotte Mohr Alexandra S. Alexandra Bobin #Tealium #CustomerData #Personalization
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