Swayable’s Post

Very recent studies highlight the significant impact of using TikTok on one's political views. However, due to a lack of conclusive research, concerns persist that the app contributes to a more polarized and less informed discourse among the nation's youngest voters. The app and the ongoing lack of data present an intriguing yet uncertain scenario, leading the United States into a GRAND political experiment this election season. #TikTok #TikTokNews #GenZ #2024Election #SocialMediaInfluence

TikTok isn't just comprised of popular dance videos. Activists are leading the charge by using TikTok to educate and advocate for change in the climate movement. Young people are poised to become the largest bloc of voters in the United States by 2025, but distrust among young people is likely growing. Today 1 in 4 people under 30 get their news from TikTok, one million emails to lawmakers generated by young people to demand a ban the Willow Project. When issues are not covered in mainstream media, TikTok coverage and editorials are an important form of free speech and free press. "TikTok has not traditionally been as political a space as other social media platforms like Twitter. And while it is not yet clear whether the post‐hearings outrage felt on TikTok will be channeled into political action, it is possible that a TikTok ban could turn into a radicalizing event for Gen Z like how the free speech protests at Berkeley energized young people in the 1960s. While congresspeople might write TikTok off as merely a place for “cute dance videos” or a conduit for Chinese indoctrination, any actual user of TikTok could have told the House Energy & Commerce Committee — not that they bothered to ask — that the platform contains multitudes." #tiktokban #willowproject #ncaa #shrekporn #stopasianhate #ukraine #ceasefire https://lnkd.in/dC5DC83e

The TikTok Ban: A Generational Battle of Values and Law-Making 💥📱 As the debate over a potential TikTok ban by Congress intensifies, it's important to consider the underlying generational differences in values that fuel this clash. Let's take a closer look: Congress: The average age of U.S. Senators is 64 years old, while Representatives average 57. This places them between Generation X and Baby Boomers, generations shaped by traditional media and concerned with data privacy. TikTok Users: The average TikTok user is over 30 years old, putting them firmly within the Millennial Generation, and the platform is immensely popular among Gen Z too. These generations embrace digital platforms, value creative expression, and prioritize innovation. The TikTok debate exemplifies a broader conflict between generations as they navigate a rapidly evolving digital landscape. As younger generations champion technological progress and the opportunities it presents, older generations in Congress strive to protect society from potential risks. What are your thoughts on the potential TikTok ban, the generational differences in values, and the implications for law-making?

Do you still think TikTok is only for kids & teens? 🚫🚫🚫 Truth bomb 💣 WE ALL LOVE SHORT VIDEOS EVEN YOUR NAN! Here’s the facts: 💥 TikTok has over 1.677 billion users globally out of which 1.1 billion are its monthly active users as of 2023. 😮31% market share equates to 517 million women aged 40+ 👀 96% of consumers prefer to watch short videos less than 15 secs Follow me on TikTok for content ideas and strategy for entrepreneurial queenagers https://bit.ly/3SNv3zF

New "Technology" post from THE HILL: Parents' rights group to launch anti-TikTok ad ahead of House vote A parents' rights group led by a former Trump administration official is launching a new ad on Friday warning of the dangers of TikTok ahead of a potential House vote on the app. The American Parents Coalition is spending $500,000 on a mix of television and digital ads in Washington, D.C., as well as in Pennsylvania, Ohio and Montana, all states where an incumbent Democratic senator is up for reelection. The details of the ad buy were shared first with The Hill. The 30-second ad, titled "TikTok Nightmare," described the app's algorithm as "every parent's nightmare," citing a study that showed eating disorder content and self-harm content has billions of views. “TikTok’s algorithm is every parent’s worst nightmare. The Chinese-owned app pushes content promoting suicide, eating disorders, and other harmful trends," Alleigh Marré, executive director of the American Parents Coalition, said in a statement. "A platform that is controlled by a foreign adversary and targets our kids is not just a threat to the safety of our children, but our nation as a whole," added Marré, who served as a national spokesperson for the Department of Health and Human Services during the Trump administration. The ad launch comes as House Republican leaders included legislation that could ban TikTok in the U.S. if its China-based owner ByteDance doesn't divest in a series of bills that would fund Ukraine, Israel and allies in the Indo-Pacific. The House in March passed a standalone bill that could ban TikTok in a 352-65 vote. President Biden has said he would sign the TikTok legislation if it reaches his desk. Former President Trump, the presumptive GOP nominee for November's election, has expressed skepticism about a potential TikTok ban, despite his administration supporting a ban on the app during his first term. https://bit.ly/3W1bbMA

Do you still think TikTok is only for kids & teens? 🚫🚫🚫 Truth bomb 💣 WE ALL LOVE SHORT VIDEOS EVEN YOUR NAN! Here’s the facts: 💥 TikTok has over 1.677 billion users globally out of which 1.1 billion are its monthly active users as of 2023. 😮31% market share equates to 517 million women aged 40+ 👀 96% of consumers prefer to watch short videos less than 15 secs Follow me on TikTok for content ideas and strategy for entrepreneurial queenagers https://bit.ly/3UjNT27

Do you still think TikTok is only for kids & teens? 🚫🚫🚫 Truth bomb 💣 WE ALL LOVE SHORT VIDEOS EVEN YOUR NAN! Here’s the facts: 💥 TikTok has over 1.677 billion users globally out of which 1.1 billion are its monthly active users as of 2023. 😮31% market share equates to 517 million women aged 40+ 👀 96% of consumers prefer to watch short videos less than 15 secs Follow me on TikTok for content ideas and strategy for entrepreneurial queenagers https://bit.ly/3VbZq4U

This past Monday, #TikTok faced off in the U.S. courts, challenging a January deadline that could trigger a nationwide ban unless its PRC-based parent company, ByteDance, divests. Yet despite the unstable future of the app - which has been banned on government devices and called out by the intelligence community for electoral influence - the 2024 U.S. presidential race has taken to TikTok as a new arena for reaching young voters and heightening campaign visibility. In our new piece, Lindsay Gorman and I analyze the phenomenon of presidential politics on TikTok and the diverse strategies candidates have deployed to connect with voters. Long-term, steady posting contrasts with sudden account launches, while policy-focused language often clashes with the platform’s meme culture. Some accounts strive for humor and relatability, while others capitalize on branding of power and physical strength. And while follower count may be a marker of popularity, engagement with content tells another story about candidate reach. Read more here: 👇