Strategy Institute’s Post

If you are at #QuirksLondon tomorrow, make sure to meet Lukasz Wdowiak and have some insightful conversations on market research nowadays!

A quick thought about conferences and how to get great outcomes if you are attending… I’m off to Quirks London in a few weeks. I’m pretty excited about attending, partly as there are some interesting talks, but mostly because it’s a great opportunity to catch up and network. If you are coming, let me know and I’ll happily add you to the people I’m planning on meeting up with. And there’s my point… I’m planning. And if you are attending a conference or event, you need to plan. Have clarity on why you are attending (brand building, leads generations and sales, learning and development, all of these!) and then plan accordingly: 1) Plan before to promote that you are going and reach out to get meetings set-up (don’t just hope they happen). 2) Plan on the day to post content and most importantly to take detailed notes about all the people you meet and chat to. 3) Plan to spend the day after the conference to follow up, using those detailed notes that you’ve taken. Don’t leave it, get sidetracked and then realise it’s two weeks later and you are too embarrassed to follow up. If you are going to a conference in the next few months I hope you have an amazing experience. Meet people, learn and even generate opportunities for your market research and insight agency… I’ll see you there! #mrx #marketresearch #marketingresearch #insights

Just got back from the Middle East Event Show and wow, what an experience! This event was a whirlwind of excitement, learning, and connections. Here are some of the highlights: 📢 Industry Innovations: I was blown away by the latest updates coming to our industry. From groundbreaking technology to innovative event strategies, there’s so much to look forward to. The future of events is here, and it's looking fantastic! 💡Expert Insights: Learning from the best in the business was a true privilege. The tips and tricks shared by industry leaders were practical, insightful, and immediately applicable. It’s amazing how a few expert pointers can completely shift your perspective and approach. 🎤Engaging Panels: The panel discussions were a standout. The inquisitive and thought-provoking questions led to deep, meaningful conversations. It was fascinating to hear different viewpoints and understand the challenges and opportunities we face in this ever-evolving field. 🤗Connecting with Peers:And let’s not forget the incredible people I met! It was wonderful to network with fellow event professionals, exchange ideas, and share experiences. There's something special about connecting with others who share the same passion and drive. Overall, the Middle East Event Show was an absolute blast. I’m leaving with a head full of ideas, a notebook full of notes, and a heart full of inspiration. Can’t wait to see where these new insights will take us next! #EventProfs #MiddleEastEventShow #Innovation #ExpertTips #Networking #EventIndustry #AjmalTalks

Why do Account Executives love conferences so much? Because it’s where the magic happens! ✨ Conferences like BBcon are the perfect storm for building new relationships, nurturing existing partnerships, and diving headfirst into the most hyper-focused product-market fit analysis you can get. It’s not just about networking (although that’s always a bonus) — it’s about those face-to-face conversations that keep you on your toes, finding real solutions to real challenges. Being able to connect with peers, industry leaders, and clients all in one space helps sharpen strategies and uncover new opportunities. For me, BBcon is one of those game-changing events that pushes me to think bigger and work smarter. I can’t wait to see what new insights and connections emerge this week in Seattle! 🌟 Who else is going? Let’s make the most of it together! #BlackbaudBBcon #ConferenceSeason #AccountExecutiveLife #RelationshipBuilding #MarketFit #AlwaysLearning

No budget to attend a major industry event? No problem! Here's a smart hack to network virtually and build connections without spending a dime. Attending major industry conferences is excellent for networking, but what if you don’t have the budget? 🎯 Here’s a hack I use to stay engaged and connect with the right people – virtually: 👉 Leverage social media hashtags: Every conference promotes a hashtag, allowing attendees to post pictures and comments and engage with one another. 💼 Step 1: Search the event hashtag. 💼 Step 2: Engage with posts—comment, like, and connect with active people in your industry. 💼 Step 3: Reach out to attendees directly. Drop a message like, “Hey, I saw your post about [topic]. I'd love to connect and chat more about it.” I've done this at events and made some great connections. You don’t always need big sponsorships or attendance fees to make an impact. Start building relationships today by working smarter, not harder. Have you tried this strategy before? Let me know in the comments below! ________ 𝗜 𝗵𝗲𝗹𝗽 𝗯𝘂𝘀𝘆 𝗕𝟮𝗕 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻 𝘁𝗵𝗲𝗺𝘀𝗲𝗹𝘃𝗲𝘀 𝗮𝘀 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝘁𝗵𝗼𝘂𝗴𝗵𝘁 𝗹𝗲𝗮𝗱𝗲𝗿𝘀.

It’s getting closer! Some important info for attendees and speakers… If you have registered you will receive access to the virtual event platform no later than August 1. This will give you time to familiarise yourself with the platform, set up your account, add sessions to your calendar, check out the exhibit hall, and start connecting with other participants via the networking function. If you were invited to register and are yet to do so please contact me as soon as possible. If you attended the 2021 Summit and did not receive your invitation to the 2024 Summit please contact me as soon as possible. If you are part of an organisation attending and/or presenting and you require additional invitations for your team please advise as soon as possible. If you require formal invitations for executives these can be arranged. Speakers will receive calendar invitations and zoom links for their sessions next week.

If your New Year's resolutions include networking and attending cool conferences, we've got you covered. We've put together a simple guide to the must-attend conferences. Whether you want to connect, learn new trends, or find fresh inspiration, there's something here for you. No more excuses — find the right event and make those connections! Read our latest article: "Your 2025 Event Guide: Must-Visit Industry Conferences." Check out here 👉 https://buff.ly/4fXHaEF

The Six Figure Event Summit Friday, April 19th, at 11.00 AM to 6.00 PM Eastern Time (US and Canada) Elevate Your Event Earnings: The Six Figure Event Summit Join us on April 19, 2024, from 11 AM to 5 PM Eastern for an extraordinary online summit designed to transform your event outcomes. The Six Figure Event Summit brings together industry leaders who have each surpassed the $100,000 mark from a single event. This free, one-day online event is your opportunity to learn directly from speakers, organizers, and sponsors who will share their unparalleled insights, best practices, and secret strategies. Why You Should Attend: • Exclusive Strategies: Uncover the methodologies and tactics that led to six-figure success in various event roles. • Actionable Tips: Gain practical advice and tips you can immediately apply to increase your event revenue. • Hotseats with the Experts: Get live coaching from our panel of experienced experts. • Networking Opportunities: Connect with fellow event professionals aiming to achieve similar financial milestones. Sign up today: https://lnkd.in/g9m8qNaF

HOT TOPIC!!! Let’s get together for a deep dive into RGFs! What’s not to love 🥰 Book your space now!!