Steve Taylor’s Post

Is your demo environment building trust with buyers… or breaking it? When done right, demo environments have the power to:  Showcase your product the way it was meant to be seen Address buyer’s pain points and key use cases Build credibility and trust Check out our guide on how to make your demo environment work for you. 👇

Is your demo environment sabotaging your deals? Deals are stalling at an alarming rate. 40-60% of deals are lost to indecision. Buyers show intent, but ultimately never buy. And it’s not just because “the economy” or budget cuts. Deals are stalling because buyers aren’t convinced after seeing product demos. Most demos deliver more confusion, when what we need is more confidence. Does this sound familiar? Scroll through to see how demo environments are losing you deals and how to fight back. 

It's conference season and we have so many customers using interactive demos at events/conferences in various ways. If you are looking to use these interactive demos across multiple channels, such as events, make sure you have a vendor/partner that doesn't leave you hanging on the strategy and execution. A few ways companies are leveraging these at events: - Autoplaying on a tv - Click through via an interactive display - Sales rep walking someone through on a tablet or laptop - QR code on a leave behind for folks to take with them And the type of tours and how you track will differ based on the approach. For our own event strategy it's taken experimentation to figure out the right tours to show and when and how to show them that will be most effective. Big announcement to share next week on how we're addressing just this here at Tourial. Stay tuned 👀

"Our pipeline ghosts post-demo" or "Our biggest drop off happens after demo" This is what I hear from about 75% of the companies I have discovery with. They have a major stopgap at discovery and demo stages. Why? I'm about to dive into what may be causing your prospect to go dark and what you can do during your demo (proposal/recommendation) to keep your buyer intrigued. Rumor has it that 75/100 seats have already been taken for this workshop on Thursday 5/23 at 12PM MST/2PM EST. Comment Demo and I'll drop the l*nk to sign up - one of the last freebies before Gap+ launches (and nope, no recording). Death to sucky demos!

The first part of growing your business is to build an audience of potential clients Here is a simple real live demo (thanks to Craig Minter) on how easy it is to build your own ideal million dollar network, full of ALL the right people you would like to talk to.

127 second video to STOP sending people to sleep on demos + Better qualification!! Align on the technical decision criteria as per #MEDDICC If you can't get it all out on the discovery call then book in a technical alignment call before a demo! This will be the difference between you: ❌ Running a product training VS ✅ Showing them how you will solve THEIR problem P.S. If you can't align or influence the criteria, then it might be worth walking away.

🚀 Attention all PreSales Rockstars! 🎸 Want to learn from the elite in our profession? Don’t miss the chance to accelerate your professional growth 📈. Register now for Consensus ‘s DemoFest - a session I can't recommend highly enough. It's your ticket to the next level! 🌟 🤘🎸💻 #PreSalesRockstar #DemoFest #LearnFromTheBest #ProfessionalGrowth #AccelerateYourCareer #PreSales #SolutionsConsulting #SolutionEngineering #PresalesEngineer #PresalesConsultant #SolutionsConsultant #SalesEngineering #TechSales #BusinessSolutions #SalesTech

🔮 + 🕹️ We are thrilled to be a part of the newly announced Pocus Signal Marketplace! Arcade and Pocus are teaming up to make it easier to discover and act on all the most crucial signals for your GTM team in one convenient location. Interactive demos not only help you win over buyers and showcase your product, but they also accelerate sales cycles while providing valuable engagement signals for your GTM team throughout the buying process. ---- 🤝 By integrating Arcade and Pocus, you can utilize valuable intent signals to improve your playbooks in the following ways: 1️⃣ Target outreach efforts by gaining insights into which prospects engaged with your content 2️⃣ Develop custom leave-behinds to secure active deals 3️⃣ Monitor engagement with feature tours and onboarding materials to track account activity Learn more about the Pocus Signal Marketplace here: https://lnkd.in/gNzDgssQ

Right as we're attempting to sketch out the lay of the land in the *new* Customer Intelligence category (or #signal based selling or signals or #RevOps+itnent+XQLs+...) - btw, stay tuned for research here in the next couple months - announcements like these make my job harder! Thanks a lot, Pocus and Arcade...that said, REALLY cool stuff that puts emphasis on the importance and efficacy of data from interactive #demos signaling intent as well as the applications that can capture it and take action on it. #b2bmarketing #b2bsales #PLG

Avoid Miro confusion in your Butter 🧈 breakouts by doing this 👇 Miro is SUPER powerful to use in breakouts. But people often spend a bit of time finding which part of the board they’re supposed to be in. No more! ✋ On Butter, you can define ✨exactly✨ where on your board you want your participants to land when they enter their breakout rooms, which experience buttery smooth for them. 🧈 How? When you set up your Breakout Rooms, you can fully customize the setup for each breakout room. You can specifically set up Room 1 to open up on the same board but at a different Frame from where Room 2, 3, or 4 opens up. Try this when you set up for your next breakout session! And let us know what you think! I’m planning to make more of these short demos, so if there’s a Butter feature you need help figuring out, let me know in the comments. 👇