Stephen Thomas 🇬🇧’s Post

📝 Elevating Financial Promotions with 'Standalone Compliance' 💡 Throughout my tenure, more recently over the past decade, I've meticulously reviewed thousands of financial promotions (yes, really). One area that consistently sparks debate is 'Standalone Compliance'. The recent Finalised Guidance from the FCA once again underscores this topic, articulating, "We expect financial promotions to be standalone compliant. This means that each communication must comply with our rules when considered individually." A crucial aspect I often emphasize to firms is the necessity for essential information to be readily visible without the need for additional actions, such as click-throughs. The FCA elaborates on this point in page 12, section 2.29, talking about prominence which I find particularly enlightening. You can also see the full section on page 12 ref 2.20. I'm eager to hear your insights on Standalone Compliance. Do you perceive it as challenging or straightforward when crafting financial promotions? #FinancialPromotions #StandaloneCompliance #FCAGuidance #FG24/1 #motor #motorfinance #compliance #riskandcompliance #consumercredit FG24/1: Finalised guidance on financial promotions on social media https://lnkd.in/eq9tNdUj

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