Stephen Goldring’s Post

Traditional media used to rule the sports content world. Not anymore. ❌ As audiences increasingly turn to online videos and social media, sports rights holders must adapt or risk being left behind. Our latest media whitepaper, Beyond Broadcast: A Sports Rights Holder’s Guide to Digital Success, is your essential tool for navigating this shift. Inside, you'll discover: ✏️ Tips for a successful content strategy  💰 How to monetise your fanbase 📢 Navigating broadcast restrictions 🚀 Scaling your team effectively Score big with your digital strategy. Download your guide now: https://lnkd.in/eJ-E2qbN

🎇 Attention Publishers 🎇 Boost your revenue with high-engagement sports content. Up-to-date sports schedules. Tailor the look and feel to match your brand. Keep your readers engaged. Set up in minutes with your existing platform. #SportsData #RevenueGeneration #RealTimeData #DigitalRevenue

Our Organic Search work has helped increase Year-on-Year ad revenue for our client Planet Sport 🚀 Find out, in our latest case study, how working with the sports media publishing experts, we increased their Google Discover traffic by 700% - from 6 million to 40 million in a year! 💯 If you also want to achieve these amazing results, simply get in touch and find out how we can help. #WeScaleBrands

🚀 Maximize Your Sports Media Archives Our expert Aaron Kroger breaks down 5 strategies sports organizations are using to unlock new revenue streams. From licensing storefronts to AI-powered ad sales, discover how to make the most of your media content. Read the full blog here ➡️ https://hubs.li/Q02TFJ620 #SportsMedia #ContentMonetization #SportsBusiness

Great article from the always excellent Frank Dunne for SportBusiness we have added to our site which describes exactly what we are doing i.e monetising your social media content https://lnkd.in/gUBVirTK #newblogpost #sportsmedia #monetisingcontent #socialmedia #emerce #mediarights #sportsmarketing

James White and I at ResultX Group have been banging on about how to monetise your social media content and Frank Dunne at Sportbusiness wrote a piece that perfectly encapsulates exactly what we have been saying: https://lnkd.in/guHqukiK Check it out #newblogpost #sportsmedia #monetisingcontent #socialmedia #emerce #mediarights #sportsmarketing

DefenAge's offers are now LIVE on the Tickle Global platform! Our users now enjoy exclusive offers from DefenAge, while DefenAge gains access to a new audience eager to explore digital content in innovative ways. Sign up at jointickle.com or book a quick intro call with us here: https://lnkd.in/e_sqZmNJ 🚀 #partnership #innovation #advertising

Big emotion! How much does your sport talk about Love? We’ve now developed Content Budgets for sports that help them better understand and prioritize the conversations they are having with audiences based on 6 streams, 20 content themes and 125 keywords. From a sample of 20 sports, we can see here what percentage of published content mentioned various emotional drivers. Super interesting to compare and contrast how much sports administrators talks about a keyword vs their community clubs. Get in touch if you’d like to better understand what your sport is (and isn’t) talking about.

REASON 5 of 10: COST-EFFECTIVE ADVERTISING Compared to traditional advertising, a website is a cost-effective way to reach a larger audience. You can update content, run promotions, and communicate with customers without the ongoing costs of print or broadcast media. www.rayvis.eu

One of the advantages of digital billboards is that you can run a direct content feed to your digital billboard.  This can include everything from weather to pollen counts to curated moments to real time sports updates. What content feeds do you run to your digital billboards.    Take our poll below.  Multiple answers are permitted.