Stephanie Bilinsky’s Post

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SEO Copywriter Connecting Ethical Entrepreneurs with Their Dream Clients

I won't do this even though it would probably be a wildly effective lead magnet. 👇🏻 I'll never make an "inclusivity checklist" for brands to make their websites more appealing to LGBTQ folks. I could probably double my email list with a freebie like that! But I wouldn't do that to other queer people. Because here's the thing... If you need me to provide a checklist for you to talk the talk, I'm not convinced you know how to walk the walk. You might make queer people feel safe working with you before you're actually equipped to provide them with the service they deserve. I'm not willing to give anyone a cheat code that could land them in that situation. Here's what I'll do instead. ➡️ I'll help you find queer educators and DEI experts in your industry from whom you can learn. That deeper engagement will mean way more than a quick checklist ever could.

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