Product Manager | credit cards, e-commerce, instalment, revolving, digital payments, BNPL, lines of credit, unsecured lending, bancassurance - Cialdini Institute Ethical Influence Professional and Founding Member
According to the 2023 PYMNTS Intelligence report “The Credit Accessibility Series: BNPL’s Wide-Ranging Impact on Consumers and Merchants”, BNPL is more preferred for its effective cash flow management than for being no-interest for shoppers. 👉 53,3% of respondents consider that feature as the most important reason for choosing BNPL, while only 11,2% mention the low or no interest rate. This witness the tendency to leverage BNPL as a valid opportunity to effectively manage own expenses budget. In addition, it is also the evidence that shoppers are more focused on convenience than on affordability. #BNPL #lending #payments #fintech #creditcards
