Stefanie Marrone Marketing | The Social Media Butterfly reposted this
The 12 Days of LinkedIn continues! Today’s holiday look? ELF. Today’s tip? The LinkedIn Featured Section - one of the most overlooked yet powerful tools for building your brand, increasing visibility and driving business. Think of the Featured Section as the homepage of your LinkedIn profile. You can pin key posts to highlight your biggest wins, milestones or anything you want front and center like a blog post, podcast, newsletter or an award. The first 3 to 4 items on your Featured section get the most visibility, so make those count. And while there’s no limit to what you can feature, reorder your Featured posts strategically to keep the most important content at the top (pro tip: you’ll need to remove and re-add to reshuffle). The LinkedIn Featured section is easy, free(!) and highly effective. Simply go to any post of yours, click the three dots on the upper right hand side and hit “Add to Featured.” Done! Not using it yet? Now’s the time! Let me know how you use the Featured section in the comments below! #linkedintips #linkedinmarketing #linkedinstrategy #linkedinexpert
Stefanie, I know I don't use the Featured section as well as I could. Is it a good place to put a link to connect or link to a Whitepaper?
Always excellent tips. Love the sweatshirt, Stefanie
Love the featured section - It's a call to action/engagement!
Useful tips Stefanie Marrone
Love this
Stefanie Marrone I love the Featured section. I do have a question. Do you have any advice on making good graphics that fit the featured section size?
I appreciate the tip! I added one each of each type of content I post.
Thank you for your advices
Thanks for sharing I would have never known this
Law Firm Business Development and Marketing Director | Social Media Expert | Public Speaker | LinkedIn Top Voice
1dWhat other questions do you want me to answer about LinkedIn? Let me know here!!