Sports Pundit’s Post

What happened this week? 🤔 ⚽️ The Baller League, the six-a-side football sensation (which generated over 7.7 million Hours Watched during its inaugural season in Germany), is set to expand to the UK and US ⛳️ Bryson DeChambeau unmissable content series where he attempts to hit a hole-in-one over his multi-million dollar glass house led to a cumulative viewership of over 170m across TikTok, Instagram, and YouTube 🤯 (CC: Owen Clouting) 📲 Saudi Pro League (SPL) expands digital reach with OneFootball. Official video and editorial content covering the league will be featured across the digital platform ⚽️ DAZN has partnered with F.C. Como Women to bring you exclusive content and behind-the-scenes access, offering a closer look at FCCW’s thrilling season 🏉 Newcastle Falcons Rugby Club have been put up for sale by long-term owner Semore Kurdi citing ‘investor fatigue.’ The club has engaged external advisors to run sales process 🍻 Marylebone Cricket Club (MCC) have announced a new partnership with BrewDog, who will serve as the official beer partner at Lord's Cricket Ground from January 2025 🏈 X (formerly Twitter) has added a new “NFL Portal” activation, which will make it easier for fans to track the latest news and chatter, while also contributing with their own thoughts and opinions 🛒 Over Thanksgiving, NBC's NFL coverage let fans shop while they watched, offering a QR code on-screen that linked directly to Walmart's online store for both linear and streaming viewers ➕ Check out the newsletter to also see what Andy Marston has been reading and listening to this week, which includes posts by Asli Pelit, Mark Oliver, and Subomi Odanye, as well podcasts from John Ourand and Unofficial Partner 📰 🎧 CC: Yannick Manuel Ramcke Murray Barnett Ben Peppi Daniel Donaldson Felix Starck Lasse Lehmann Michael Broughton

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Michael Broughton

Sports Industry Consultant & Advisor / M&A, Digital, Strategy, Innovation in Sports & Media

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