'Internationalisation' is not just a buzzword, it's a pivotal and strategic shift that an increasing number of B2B businesses are making to maximise growth. With the eCommerce industry continuously expanding, we collaborated with Quickfire Digital - Shopify Plus Agency to share our insights and guidance around the key routes to market and areas for success... 👉 You can read the full blog here: https://lnkd.in/epiqpvFJ
Internationalisation is the end goal for a lot of B2B eCommerce businesses - but what are the obstacles to global success and how can merchants overcome them? Following a steady influx of B2B businesses taking the leap into global selling at SparkLayer B2B, I recently wrote a guest blog covering all this and more for Quickfire Digital - Shopify Plus Agency. We cover the 3 key routes to internationalisation that merchants take and how to optimise them: 🛍️ Direct to B2B customers 🚚 Working with distributors 🕺 In-region Sales Reps 👉 You can read the full blog here: https://lnkd.in/epiqpvFJ A huge thank you to Katie S. and Caitlin Telford for being so great to collaborate with, as always - we've got a lot of exciting projects in the pipeline...