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The answer to why more health and wellness brands are including studies in their digital marketing is simple — to improve brand credibility and address changing consumer behaviors. Consumers are doing more research before making a purchasing decision, especially when it comes to produces and services that have a direct impact on their health. Take a look at the Modern Retail below for more insights. To learn more, check out our previous articles! 👇 🤝 From Awareness To Advocacy: Fostering Trust In Marketing Women’s Health Brands: https://lnkd.in/gn9G9BAN 🤔 How To Approach Sensitive Healthcare Topics On Social Media: https://lnkd.in/gkkaqrPC #DigitalMarketing #HealthcareMarketing #SparkGrowth #HealthAndWellness

Why more brands are folding science-backed studies into their marketing

Why more brands are folding science-backed studies into their marketing

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