Sean O'Shea’s Post

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I design high-performance cultures for SMEs

3 things I've learned about starting a business: 1. There are a million reasons that make you think you can't do it. Ex-colleagues, maybe even family members and friends... there will always be people ready to tell you that it's not a good decision. You'll scroll social media and see people that look like they've got it all sorted out (they haven't), and it makes you feel like you can't. There will ALWAYS be less reasons making you think you can. Deciding whether or not to try your own thing will mean you need to balance these inputs sensibly, and appreciate that your brain is probably looking for reasons to say "no, it's a bad idea"! 2. It can be lonely! It turns out that not everyone in your family/friends will be as excited about your new venture as you are 😆. This means you can spend a lot of time in your own head, which is not always a great place for ideas/worries/reflection to live. Mentoring was one of the best decisions I've made in the 18 months I've been doing this. I also have some wonderful solopreneurs that I talk to regularly and catch up on the reality of being a business of one! 3. How to price. This has been one of the HARDEST parts of starting a company. How do you price yourself? What is your value? I'm a work in progress here, but there are some principles I've learned which have served me well (and many mistakes along the way that have helped to shape these!!) - Set a price that means you'll be excited to deliver the work. If you price too low you might resent doing it, and the customer experience will be poor. - Money isn't the only value you might get from an engagement. Does this offer a chance of experience/learning/exposure that provides value to you? - If you start too low with a customer it's very hard to move to a price you feel is fair. It might be tempting to go lower at the start to win business, but that sets a precedent. Your delivery will suffer eventually as you prioritise other customers who are paying a fair rate. I've made MANY mistakes so far, but I've done some things right too (which is probably why Craft Your Culture is here 18 months later!).

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Vikesh Samani

Founder & Managing Director at Mason Row Ltd

5mo

Another insightful post Sean & totally concur with your last point related to pricing, self worth & keeping motivated to deliver excellence..Always value our chats/meets to discuss the generics of business ownership & the relatable issues we all face from time to time..👏👏

Trevor Hoyle

Former Senior Vice President Ground Operations Europe at FedEx Express

5mo

Sean, thanks for sharing. most importantly you had the courage to embark on your journey and some of is never doubted your ability to learn, adapt and succeed.

You are doing many many things right Sean and we are one of many businesses that are thrilled you started Craft Your Culture

Sergio Carrilho

Driving growth ↗️ helping people and businesses on their journey with technology.

5mo

Hey Sean, the above just added to reasons why I'm looking forward to catching up with you soon 😉but, most importantly: many congratulations for all your achievements! 👏

Seonaid Reid

Change Management Consultant specialising in Microsoft 365 | ACMA, CGMA, Change Management

5mo

Well done on taking the plunge and creating Craft you Culture Sean O'Shea. Here's to the next 18 months and beyond! 🚀

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