Sony Pictures Entertainment’s Post

Last night, the Oscars brought the world together to champion those who are bringing new innovative work to the silver screen.     But when the curtains close, the wider Media & Entertainment industry is bracing itself for disruption on the horizon.    Changing consumer trends fractionate household names; creators, advertisers, channels and digital networks are left battling for profits.   Which disruptive forces are to blame? How can growth leaders get ahead of the game? And which commercial winners will emerge?     📲 Swipe through to learn more about disruption in the media industry, and discover the full report here: https://bit.ly/4bub950       #AlixPartnersDisruptionIndex #Entertainment #Media #Oscars #BusinessIntelligence 

I love how Taeko shows sparkles and fire in her eyes when talking about the younger generation and their passion. Right on! So true! Taeko Yamamoto, our Global Chief Marketing Officer, was featured on NBCU Advertising & Partnerships exclusive thought-leadership series, CMO NOW. Watch the full interview here: https://okt.to/XwY3BJ #CMONOW #Sustainability #SustainabilityTransformation #DigitalTransformation NBCUniversal

Zee Entertainment Enterprises Limited (ZEEL), Punit Misra, the executive responsible for content and international markets, has stepped down. Misra’s departure comes in the wake of the recent exit of Rahul Johri, marking another notable shift in ZEEL’s leadership landscape... Read More At:- https://lnkd.in/g3guPHXJ Zee Entertainment Enterprises Limited #PunitMisra #zeel #leadership #content #executive #news #NewsUpdate #newsfeed #DailyNews #IBWNews

Bob Iger Is Re-designing The Disney Flywheel. Bob Iger’s talk with Michael Nathanson, always a must-listen LINK, gave insights into the six key changes he is making at Disney: 1) Simplify Organizational Structure 2) Recalibrate Disney Streaming’s strategy 3) Improve Studio Quality 4) Make Parks The Focal Point 5) Reinforce the Disney Bundle 6) Maintain ESPN’s Sports Leadership To read the long-form post, click the link in the comment below. If you enjoyed reading this, share it with a friend or colleague and follow Amol Desai for more in the future.

Our Global Chief Marketing Officer, Taeko Yamamoto, has been highlighted in NBCU Advertising & Partnerships' special thought-leadership series, CMO NOW. Check out the entire interview here: https://okt.to/3ZHgeY #SustainabilityTransformation #Sustainability #taeko #CMONOW #DigitalTransformation NBCUniversal

Solid few minutes here… I particularly like what Leo O'Connor says at the end of this segment: “When you bring together the power of streaming with retail data, it evolves from an awareness medium to a full funnel activation medium.” Unlocking the potential of retail data through Connected TV offers unparalleled insights into consumer behavior, revolutionizing how businesses understand and engage with their target audiences. #RetailAnalytics #ConnectedTV #ctv #streamingrevolution #ctvadvertising

This is a genius example of how brands & businesses can think outside the box and use mega yachts in creative ways! Using a vessel as a company's activation during events like Cannes is innovative, convenient for attendees, makes an impression, and is a terrific advertising play! I am not surprised VayerX is keeping up its tradition of implementing this activation at Cannes. I can't wait to see the results, Avery Akkineni please share pics! #yachting #digitalmarketing #cannes #vaynermedia #vaynerx

I first heard this from one of the most well known CEOs in Media & Broadcast a year ago at an invite only event, and he was deeply concerned I started thinking about it Looking into it Analysing it And its true The companies that exist in what I would call the commercial media sector at densely packed with talent above the age of 45 More technical roles see an even higher percentage of colleagues above the age of 50 to 55 At the other end of the spectrum the Creator Economy is booming. But these people work in entirely different ways to what the market conventionally recognises as the D2C market So just think, what’s the effect of this? Market transformation and polarisation. The markets that are seen as disruptive to the old guard are not disruptive to younger generations who are more familiar with how to create, edit, produce and distribute their material Which means the more well established direct to consumer brands start to struggle (which is precisely what we are seeing in the market) I’ve worked with Carrie Wootten to help her launch the Global Media & Entertainment Talent Manifesto. Through this initiative Carrie has led some ground breaking work and formally secured investment from forward thinking companies like Vizrt and Deluxe to elevate the focus on this topic I am also proud that Carrie chairs the Diversity and Education practice at the OTTRED2.0 global Consulting offering (https://lnkd.in/dxpwe333) From where I stand on a daily basis, speaking to literally hundreds of people at all levels in the streaming sector this challenge is painfully obvious. I’d love to know what you think about this Evan Shapīro and see whether this converges with the unconventional but refreshing light that you shine on what needs to be looked at for companies who want to get ahead of the curve #Streaming #OTT #D2C

I think this is one of the most interesting yet striking posts I’ve read about the future of the #mediaindustry and the #tvindustry As someone who’s spent the majority of my career in this industry, having the best years of my professional life in the various roles I’ve held, I’d recommend it to anyone who’s creative, who wants a fulfilling career in a dynamic industry, who’s a visionary. However, where to start? I remember when I was a recent graduate, thinking of big media companies, you think, there’s no point even applying, the bar is set so high. My own entry into the industry was via the most unorthodox routes, working for an agency based in Latin America. How does one get into the industry today? I really don’t know what advice I would give to someone looking to start a career here. For sure there are barriers to entry, and those need to be broken down, to empower people to believe they have a chance, because otherwise, we’ll have a brain-drain as the post says, so many professionals will retire in the near future, and who will replace them? I think it would be tragic if a person talented young prospect decides against joining the industry, and goes into another industry, not because they’re passionate about it, but they feel they have better career prospects. With all due respect, industries like fintech appeal so much to younger people over the media industry not because they seem more enjoyable, not because of the merits of the industry, but because of the perception of opportunity and career progression. If it was based on positivity of industry, young people would be joining media companies in greater numbers rather the fintechs. Something needs to be done about this. Initiatives like these in the post below are a good start, but we need to break down the barriers to allow young people to visualise themselves in the media, not just as fantasy, but a legitimate goal to aim for. #media #careersinmedia

It's all a cycle. Streaming services, once a cable alternative, are now coming full circle and re-bundling like the cable packages they replaced. This shift, driven by the need to reduce customer churn and increase revenue stability is an outcome of short-sided planning. The irony is palpable as media juggernauts now seek strategies that include ad-supported tiers, differentiated pricing, and sectors like live sports to attract and retain subscribers all in the hopes to avoid the pitfalls that plagued cable. Interested to see what innovative strategies emerge from Sun Valley given this "new-old" landscape.