Shibesh Mahapatra’s Post

💡 Legal marketing expert Asher Elran breaks down his three-part strategy for pay-per-click advertising for lawyers and law firms, covering everything from budget leaks to optimization essentials. Dive into his article for actionable tips to start auditing and enhancing your Google Ads today! 👇 Dynamic Search #GoogleAds #LegalMarketing #LawyerMarketing #PayPerClick

The most common dilemma with law firms when it comes to law firm marketing is being happy with the people you have doing the job and seeing results but not knowing that the results could be so much more than they are. If you are not in the number one position on any of the following... why not? ✅ Google Guaranteed (Local Service Ads) ✅ Google PPC ✅ Google My Business Listing ✅ Google Organic SERP #lawyers #attorneys #lawfirms #legalmarketing

In today's digital age, most people turn to search engines when seeking legal help. PPC ensures your law firm website shows up high on Google result pages for relevant searches, putting you directly in front of your ideal clients. Don't get lost in the search engine maze! Let our PPC experts help you shine online! #Legalmarketing #LegalPPC #LawFirmAcceleration #LawFirmSuccess #UnlockLegalInsights #LegalGrowthHacks #LawFirmAcceleration #LawFirmMarketing

Legal marketing expert Asher Elran shares his three-part strategy to pay per click advertising for lawyers and law firms, including how to detect budget leaks. Read his full article with takeaway tips to begin auditing and optimizing your Google Ads.👇 https://lnkd.in/gY-Qtqi4 #googleads #legalmarketing #lawyermarketing #payperclick Dynamic Search

It's not just about getting more clicks; it's about getting the right clicks. Our PPC campaigns are custom-designed to match your law firm’s unique goals and challenges, driving conversions and not just traffic. Transform your law firm today with ENX2 Legal Marketing. https://ow.ly/Tmh550RqUcO #ENX2LegalMarketing #PPC #PPCMarketing #PPCAdvertising #PPCCampaigns #Google #Bing

You have 100% attribution in legal marketing, but now what? For peak accuracy, let's take things a step further. Google restatements (or redactions). This allows you to fine-tune your data for maximum effectiveness. Let's say a client signs a retainer but never follows through with payment. You wouldn't want to optimize towards that keyword or client again, right? Restatements allow you to "zero out" that conversion value, making sure your platforms don't treat it as a completed sale. The flip side is also true. Imagine a client who initially pays a smaller amount but later becomes a high-value case. Restatements also let you adjust the initial conversion value to reflect the true revenue generated. This allows your platforms to bid more aggressively on similar keywords in the future. Essentially, restatements and redactions keep your attribution data clean and precise. Do you have experience using restatements or redactions in legal marketing attribution? #OnlineAdvertising #LegalMarketing #Restatements #Redactions Video Edits by GrowthMatch 

$62,865 in revenue from Google with an ad spend of $8,290 in May. 12 new clients. 25.5% close rate against every person that contacted our law firm from Google. 70.5% close rate on consult calls from Google. Here are my three big takeaways… 1️⃣ Money isn’t something to save while we work harder. Money is used to make more money, so we can use it how we want. 2️⃣ Lots of tire kickers from Google that hang up, realize it was a wrong number, and that want free legal advice the moment they call us. But the ones that will jump on a free consult call can be turned into clients. 3️⃣ Google Ads are much more competitive than they were 5 years ago. It’s harder to make money than it used to be. But there is still so much money to be made if you know how to run ads, run an intake system, and have a great sales framework. What do you want to know about Google Ads, SEO, and turning leads into clients? 🤔

Just wrapped up my first newsletter on #GoogleAds. Which will be dropping on Tuesday ◝(ᵔᗜᵔ)◜ As soon as Connor Peterhans has gone through and ensured it’s actually readable! Here is a short prelude ↓ “Why could #GoogleAds be the best tool for growing your law firm?” Google allows you to target specific searches, ensuring your firm appears in the top 3 results for relevant client queries. When users find your firm in search results, a percentage will click through to your website. (In the legal industry, a click-through rate above 8% is considered high) You’re charged per click, between £3-£6 is considered average, though this varies by sector. Once on your website, potential clients can contact your firm via phone, email, or a submission form. It sounds pretty easy huh? So why do so many #GoogleAds strategies in the legal industry fail? Find out on Tuesday, when the newsletter drops :D Link in the comments below ↓

How can legal marketers budget and bid with Google Local Service Ads? When utilized correctly, Google Local Service Ads allow your firm to be seen by the right people at the right time. These ads operate on a Pay-Per-Lead (PPL) basis, meaning you pay for each lead received rather than for clicks or impressions. Budgeting wisely and bidding efficiently on Google Local Service Ads are skills that could set your firm apart in a competitive digital landscape. Learn more about Google Local Service Ads and the most effective ways to utilize them in our latest blog post. Click the link below to learn more! https://hubs.li/Q02sXV9y0 #LegalMarketing #GoogleAds #DigitalMarketing

🚨 Struggling with a suspended Google Ads account? Let's get you back in the game! 🚀 As a Google Ads recovery specialist, I have a proven track record of reviving suspended accounts and navigating complex compliance issues. Whether it’s due to billing mishaps or policy misunderstandings, I’m here to help. 🔍 What I offer: Thorough account audits Compliance adjustments Strategic campaign management Don't let suspension setbacks keep your campaigns on hold. Reach out today, and let's turn those obstacles into opportunities! 📲 DM me or comment below to get started! #GoogleAds #DigitalMarketing #AdCompliance #MarketingStrategy #BusinessGrowth