Here's how I grew to over 100,000 followers on Instagram in under 6 months: When I first started posting on social media a year ago, I prioritized the power of TikTok. As I began to grow my following on TikTok, I realized that I wanted to become even more valuable to brands and my travel audience by growing on Instagram. With this, it took some trial and error and adjusting how I approached my content. Here are the main first hand takeways from someone who has grown to nearly 500,000 followers across both platforms: - You NEED to use the in-app editing tools based on the platform you are using (I tried cross posting much of my content from TikTok to Instagram and was wondering why I was not growing) - LENGTHY CAPTIONS ARE KING ON INSTAGRAM! I treat my Instagram captions as little, valuable blog posts compared to my short form captions on TikTok! - My vibes are fairly different between TikTok and Instagram! I approach Instagram in a more professional, put together manner while TikTok is where I use more funny slang and hooks that will get viewers to stop the scroll! - I UTILIZE Manychat on Instagram for automated Instagram comment replys, while I direct my TikTok viewers to the Linktree in my bio! I realized users on Instagram prefer a quick DM with the info, while TikTok users seem more confident with getting to the Linktree in my bio.) If you are a brand that is looking to grow your social media, would love to schedule a consultation of how we can work together. If you are a brand looking for any type of UGC within the travel or sports space, my DM's are always open! #contentcreator #fulltimecontentcreator
So proud of you!!!!
Shelby, can we push your visit to Thursday, Sept. 26, please
Gayle Pohl is an Associate Professor at University of Northern Iowa
3moHey Shelby. Seems like you are doing well. Do you consider yourself an influencer?