Shaun Els’ Post

When your coach tells you to post more sales content, here’s what it means (and what you can use as sales content if your business goal is to increase revenue)

Elevate Your Sales with Strategic Content. Dive into the essentials of a sales content strategy that not only educates but also motivates your prospects to take action. How do you ensure your content effectively supports your sales process? #SalesMotivation #StrategicContent #SalesProcess #TakeAction https://lnkd.in/e8ybCt-p

The Sandpaper Project. Welcome to my new Substack. Finding the friction in big brands’ emails and landing pages. Then showing you how they should/could smooth their customer journey. Why watch? You’ll see how to write better copy (so your own prospects are less hesitant and more stoked to say YES to your offer).  #brandvoice #brandpersonality #cognitivedissonance #headlinewriting https://lnkd.in/eqC9ZWS7

Facing customer objections in your content? Here's how to tackle them head-on: ✅ Acknowledge objections openly. ❓ Address concerns directly with informative content. 🎯 Highlight benefits and solutions your product/service offers. 💬 Encourage dialogue and feedback. 📈 Build trust by providing evidence and testimonials. Turn objections into opportunities to showcase your value proposition! #CustomerObjections #ContentMarketing #ValueProposition #Engagement

Simplify, Simplify, Simplify. Creating sales content? Less is always more when you're communicating a message. 𝗟𝗲𝘀𝘀 𝘄𝗼𝗿𝗱𝘀 = 𝗖𝗹𝗮𝗿𝗶𝘁𝘆 𝗼𝗳 𝘁𝗵𝗼𝘂𝗴𝗵𝘁. 𝗖𝗹𝗮𝗿𝗶𝘁𝘆 𝗼𝗳 𝘁𝗵𝗼𝘂𝗴𝗵𝘁 = 𝗖𝗹𝗲𝗮𝗿𝗲𝗿 𝗺𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴. 𝗖𝗹𝗲𝗮𝗿𝗲𝗿 𝗺𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴 = 𝗚𝗿𝗲𝗮𝘁𝗲𝗿 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴. Simplify, Simplify, Simplify.

Discover how Sales Copy Cloner, the innovative tool by QuantumAppsAI, revolutionizes the process of adapting your sales copy

New Story - Why should you use a PoV? Rather than blog posts, we figured it might be more fun to tell a story to explain our concepts instead of a dry explanation. Let us know if you prefer this over more traditional corporate blog content! https://lnkd.in/eVBNBzXY #Presales #SalesEngineering #PoV #PoC #ProofOfValue #ProofOfConcept

It can be tempting to pump out content that's A.I. generated or mindless. It's easy. But, consider this: your customers are human. They're savvy. Quality content shows care and expertise, and it's important for building customer trust and connections. Let's take your content to the next level! https://lnkd.in/gZqF6C6F

🚀 Announcing Live Sections: A New Feature from SendSites! We’re excited to introduce Live Sections, designed to make managing your proposal content easier and more efficient than ever. With Live Sections, you can update content once, and it will automatically reflect across all your proposals and templates —ensuring your sales content is always consistent, current, and professional. This is more than just a new feature—it’s a step forward in sales content management, giving you control and agility our competitors just don’t offer. Want to see what makes Live Sections so powerful? Check out our latest blog post here for more details! 🔗 https://lnkd.in/gvE6CtFc #hospitalitysales #salesenablement #newfeature

Repurposing Corporate Meeting Content into Sales Collateral Part 2: Impactful Content Ideas By Sarah Spicer, Content Producer A couple of weeks ago we shared how we partnered with a software client to develop an “Oceans 14” storyline to demonstrate the enterprise’s various technologies. Read the whole case study here: https://lnkd.in/gaCTur3D The sales team was so excited after the presentation that they asked for it in a format they could share with their customers. Fortunately, we had developed the content for that very application. With proper planning on the front end, there are several ways to reconstruct your content into sales-specific pieces on the back end. Here are four ideas for you to consider as you approach your next event: Read more here: https://lnkd.in/gDNReAxc #RedHawt #CustomerCare #PersonalizedService #EventProfs #ThatsHawt