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MPhil Scholar |freelancer| Research Analyst | SEO Content writer

Keyword cannibalism Keyword cannibalism occurs when multiple pages on a website target the same keyword or similar keywords. This results in these pages competing against each other for search engine rankings. As a result, search engines like Google may struggle to determine which page should be ranked higher for the specific keyword, potentially diluting the overall effectiveness of the SEO strategy and negatively impacting the website's visibility.

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