Drives 🌿 dispensary sales from repeat customers | Reduces marketing costs | Increases customer loyalty | Marketing Leader
Loyalty isn’t a program. It’s a mindset. It’s easy to mistake a repeat customer for a loyal one. But here's a reality check. Loyalty isn't just about how often they visit or how much they spend. It's deeper. → Loyalty is about trust. → It’s about the relationship you build. → It’s about the value you offer beyond the transaction. → It's knowing customer's preferences, habits, and even their pain points. → It's making authentic connections. → It's a sense of belonging; of community. Loyalty is often found in the micro-moments of your customer interactions. And that's why customer service training for dispensary staff is so important. They are literally the mouthpieces and face of your brand. The good folks at Vetrina and Seed Talent offer great staff training and resources for dispensaries. And when you get it right you don’t just win customers. You win advocates who will stand by your brand, even when times are tough. What makes you loyal to a brand?
Sandra Bergman Absolutely agree! Authentic relationships and trust are the real currency of customer loyalty. People value being understood and appreciated beyond mere transactions.
Awesome thoughts, Sandra! Loyalty is about more than just buying stuff it's about trust and feeling connected.
Sandra Bergman what a fun picture of you and Krista Raymer! Building loyalty = Free marketing!
Well said Sandra Bergman! Dispensary staff are the frontline storytellers, and the trust they cultivate can turn a one-time visit into a lifelong connection. When teams feel confident and empowered, those micro-moments transform into major wins for your brand—and your community. 🙌
Love this: show you care, and keep promises, customers not only return—they become your biggest advocates. Loyal customers are the foundation of long-term success, helping you grow and thrive through word-of-mouth and repeat business. I help people build trust with their audience through scalable content systems. Let's have a conversation.
Consistency AND giving back / uplifting the communities in which the brand serves are the ultimate differentiators for me.
Great effective products and corporate social responsibility! Reasonable prices are a plus.
Krista Raymer is the BEST !
Useful tips 👍🏻
Driving Cannabis Retail Profitability
1dloyalty = reciprocity.