Sam Cottrell’s Post

What's your ROI? I see plenty of content that say 'buy my services' but why should I? What's the return on investment? And proof? 👀 Clients want a return on investment. It's worth keeping that front of mind when you offer a service. It's also worth noting, you're not always selling to the person who sees your post. You'll be selling to the clients of the person seeing your post. Referrals are just as important as direct services. 👍 or +Follow for ideas to help you start and grow your business

"A small company with a small budget today, can move into a bigger client with a bigger budget in the future" Don't underestimate your smaller clients. If you offer a service or solution for smaller budgets, think about how their journey with your business looks at the different stages. At this stage they are looking to understand or navigate something specific within their business and more than likely doing it themselves. The bigger the impact the higher the chance that you will be their 'go to' when it's time to outsource or move to the next offering. The #1 mistake to avoid... Just because it's a low investment doesn't mean the outcome or impact should be low. How do you map out your client utilisation journey with prospects that grow? #slaesadvice #salestips #businessdevelopment #businesscoaching

Return On Investment When we advertise or spend money, we as business professionals have to look at Return on Investment or ROI. What many people want you to believe is a return of $10,000 in sales on an investment of $1000 in costs, is a 10X or 1000% return. WRONG!! ROI is not a function of sales but a function of profit on those sales. You only have Profit to pay for your investment, not Sales. If your profit on $10000 in sales is $1000, then you have paid for your investment of $1000. Your ROI would be 100%. The correct formula to use is ROI=Profit/Cost, not Sales/Cost Don't be fooled!!

🌟 The 5 Pillars of Business Success 🌟 1️⃣ Value Creation: Innovate and create products or services that solve real problems and add value to your customers' lives. 2️⃣ Marketing: Effectively communicate your value proposition to your target audience and build a strong brand presence. 3️⃣ Sales: Convert leads into paying customers by showcasing the benefits of your offerings and providing exceptional customer service. 4️⃣ Finance: Manage your finances wisely, including budgeting, cash flow management, and strategic investments. 5️⃣ Value Delivery: Deliver on your promises and exceed customer expectations to build long-term relationships and loyalty. 🚀 Together, these pillars form the foundation of a successful business. Are you focusing on all five? Share your thoughts in the comments below!#BusinessSuccess #ValueCreation #Marketing #Sales #Finance #ValueDelivery #LinkedIn #BusinessTips #PillarsOfSuccess #BusinessStrategy

Thinking of selling your business? It’s vital to plan ahead and to add value to the company, prior to a sale. Here are five key areas of value to focus on as part of your exit strategy. #exitstrategy #business #businesstips https://lnkd.in/eCaBniRn

More often than not, your Return On Investment(ROI) in the first 2-3 years of your business would not necessarily be “SALES”. The massive consistent kind we all desire. But don’t sweat it too much...😅 In this video, I shared a better way to look at ROI and some other things you probably didn’t know are returns on your investments, so watch closely👀👀. Now, tell us in the comments section, what ROI asides money and sales are you currently enjoying in your business? Let’s chat!👇🏾 . #socialbutterflyhaven #beautymarketingagency #beautymarketing #digitalmarketingagency #beautybusinessowners

Thinking of selling your business? It’s vital to plan ahead and to add value to the company, prior to a sale. Here are five key areas of value to focus on as part of your exit strategy. #exitstrategy #business #businesstips https://lnkd.in/ecFAkiXQ

Whether you are looking to sell, seek capital investment, or want to grow and scale your business, sales efficiency is the metric you should start tracking. Overall, sales efficiency is an important metric that can provide valuable insights into a company's financial health and growth potential for potential investors and buyers. By analyzing this metric, they can better understand a company's ability to generate revenue and make informed decisions about whether to invest in or acquire the company. https://lnkd.in/gsFftxAs #exitstrategy #salesmetrics #saasmetrics

Starting with a small niche not only increases the chance that you build a working business, you also gain optionality: 1. Stay there forever and be very profitable. 2. Grow into adjacencies and scale. You don’t even have to decide ahead of time! P.S. If you do want to expand to adjacencies, here’s how:

FREE WEBINAR - Unlock Hidden Profits: Mastering The Way To Wealth. Please join Michael Martin and Laura Berry on October 3 at 1 PM EST for this powerful business and profit growth webinar. Register here:  https://lnkd.in/eJwazcSz In this session, we will cover: 🔢 The power behind knowing your numbers and making them work for your business. 3️⃣ key formulas that drive massive profits. ☑ Customer Formula ☑ Revenue Formula ☑ Expense Formula 💹 How to leverage the law of compounding to unlock business results, along with practical ways to increase profits and reduce costs 🏦 How to get R&D Tax credits that you may have never known about.