Salsify’s Post

🛒For today's shoppers, personalization isn't just a "nice-to-have" — it's an expectation. Shoppers are looking for seamless, tailored experiences that speak directly to their needs. 👩💻But there's a catch. With an increase in data privacy regulations and more informed consumers, our methods for gathering customer insights are crucial. ↪️Read our latest blog to learn more about *zero-party data,* which is information customers willingly share with us, making it a goldmine for creating genuinely personalized experiences. 🌟 https://hubs.li/Q02-6KD60

Build a Zero-Party Data Strategy for Ecommerce Personalization | Salsify

Build a Zero-Party Data Strategy for Ecommerce Personalization | Salsify

salsify.com

To view or add a comment, sign in

Explore topics