Saibal Bhattacharjee’s Post

Earlier this year, I had the opportunity to present on the big stage at the 'Adobe Experience Manager Guides User Conference 2024' in Las Vegas in front of our worldwide customers, partners and analysts. It was a privilege to partner with my colleague Elissa L. for the 'Value Talk' on 'Measuring and showcasing the ROI of technical content with Adobe Experience Manager Guides'. In this session, we focused on strategies and tactics to quantify and capture the impact of product, help, policy and self-service support content on the business. • How to show the connection between technical content and business impact • How to change the perception of a technical content department from cost center to a strategic center of excellence • What metrics to use to accurately quantify return on investment (ROI) of technical content You can watch on-demand recording of the presentation here: https://lnkd.in/gxqQWCUN For on-demand recordings of other sessions from the event, you can check out the 'Best of Adobe Experience Manager Guides User Conference 2024' website: https://lnkd.in/g5Q4rU-C #AEMGuides #ContentManagement #ContentStrategy #TechComm #DITA #CCMS

It was great to see everyone at Adobe Summit. It is always fun to catch up with old friends, make new ones, and see what people are working on. Congrats to my former colleague and friend Jack Jin for being this year's Adobe Rockstar. That is two former Crown Partners colleagues who won the award. Key themes from Summit were no different from what the tech world has been talking about for the past year. - AI is a great demo but we are still trying to understand how it can be used for the day-to-day. Adobe GenStudio moved the conversation to internal processes and the mechanics of personalization at scale. AEP is the brain of the Adobe ecosystem. - Driving outcomes with technology is the key to funding in 2024. Just being on the latest and greatest or matching the competition is not enough for investment anymore. Tracking how tech and process can drive results is required. - Speed is a winning strategy. Edge delivery is coming to AEM and Adobe Commerce for not just page speed but faster implementations. - Commerce is table stakes, little mention of commerce all week long in the larger non-breakout sessions. Commerce is still vital to business outcomes. Its presence in a customer-centric manner is expected. #adobesummit #adobe

Go see my colleague Chris Brabender at Adobe Summit 2024 next week! Want to know how Valtech can unlock success for your business this year? Swing by our booth #491 to discover your personalized Valtech Adobe mocktail and let's talk about how we can help you achieve your goals over some refreshingly innovative conversations! #success #digitaltransformation #adobe

A holistic view of the customer journey reveals valuable insights to activate and enhance customer experiences. Tools like Adobe CJA are essential for achieving these goals. I highly recommend attending the session led by Lokesh Alluri to learn how to successfully implement CJA and gain a connected view of customers.

If you're exploring modernizing Adobe Analytics, this webinar is a must-see! You'll for sure gain some valuable knowledge, but may step away with some cool Adobe gear too! Excited to learn from Lokesh and team.

We're shaking up things up at Adobe Summit 2024!   Want to know how Valtech can unlock success for your business this year? Swing by our booth to discover your personalized Valtech Adobe mocktail and let's talk about how we can help you achieve your goals over some refreshingly innovative conversations - and refreshments.   Don't forget to mark your calendars for our session on Thursday at 9AM PDT, where we'll dive into how we helped Johnson Controls International find their Path to Profitability in E-commerce.    #AdobeSummit #CraftingSuccess #adobe

It's the experience that matters... Here is one journey I am very proud of being associated with. Adobe Experience Manager it is that our Zebra Technologies, Blue Acorn iCi and Infosys teams implemented on Cloud by working as one great Team. The uptick in Customer Experience through ease of use, content authoring, the insights, Marketing overall experience...the results the journey delivered speaks volumes about not only the Adobe product, but also the #Leadership, #Teamwork, #Persistence, #Architecture and the #Collaboration between IT and Business. Do not miss tuning into this.

There’s no no better way to kick-off Day 1 of Adobe Summit than by announcing that LeapPoint has officially earned our Content Supply Chain ready status from Adobe! This marks a significant milestone in our journey, positioning us among the select few Adobe partners to receive this important recognition. 🌟   Our commitment to the Adobe Content Supply Chain vision is stronger than ever, reflecting our dedication to delivering unparalleled value and innovative solutions to our clients. This achievement underscores our expertise and our role as leaders in the digital transformation space.   👀 Be sure to stop by booth #441 today to witness our cutting-edge solutions in action. Discover how we're leveraging our Adobe partnership to help clients drive efficiency, creativity, and success in the content supply chain. Let's transform the future of content together! 💡   #AdobeSummit2024 #AdobePartner #ContentSupplyChain #DigitalTransformation #Innovation

Only a handful have obtained this Adobe credential. They are mainly comprised of the world’s largest agencies and system integrators. How did we obtain it at LeapPoint? We have over 500k+ hours delivering CSC day in and out for the last five years. More importantly, I believe we’ve proven time and time again, that we deliver greater efficiency and outcomes for our customers. #LeapPointWay #ConnectedWork #ContentSupplyChain