Just as a tree requires careful planting, watering, and nurturing to grow strong and bear fruit, a business requires intentional effort and strategy to thrive. Growth doesn’t happen overnight—it’s a gradual process that demands consistent care and resources. Marketing is not a quick fix but a deliberate, long-term investment. For businesses to thrive, they must treat marketing as an essential process that requires care, strategic effort, and the right tools to eventually bear the "fruit" of sustainable success. It’s a mindset shift from short-term cost-cutting to long-term value creation. 🙂
Sagar D.’s Post
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Can there be such a thing like growth marketing for an *actual* sustainable business, meaning one that firmly stays within planetary boundaries? I’d say so, but with a few major tweaks. In the classic sense, growth marketing strives for, well, growth. Indefinitely, and often irrespective of the costs to the environment, society, and even the organization itself. A business wanting to be truly sustainable, on the other hand, will find that there is a point after which growing further isn’t desirable. Hence, an ideal size exists that allows it to maximize its positive impact without sacrificing sustainability, fairness, and resilience. This means it needs to grow to that size first, supported by marketing that doesn’t necessarily go for exponential and costly, but sustainable and steady, growth. Once it reaches that size, marketing is more focused on maintaining it. Regenerative businesses are much more about the quality of interactions and transactions, and much less so about their quantity. I believe marketing can and should be adjusted accordingly. Do you know of any examples (or counterexamples) of this? #sustainablemarketing #sustainablebusiness #regenerativemarketing #degrowth #postgrowth #degrowthmarketing
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Marketing is a long term investment which will definitely gives you ROI that will have a life time impact on the business.
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**Untangling the Marketing Misconceptions🔍** With the horizon of digital marketing continuously expanding, it's easy for lines to blur between different roles within organisations. Let's set the record straight today: Marketing is not just about sales💰 or sprucing up presentations📊. It’s far more nuanced and strategic than that. At its core, marketing is about understanding markets and developing strategies that align with business goals to foster growth and engagement🚀. It’s about storytelling that connects with people on an emotional level 💡 – not just pushing sales or polishing visuals. The distinction is crucial for businesses aiming for long-term success. By recognising the true scope of marketing’s role within an organisation, companies can better allocate resources and expectations towards building sustainable growth strategies🏢. Remember, clarity in role definition not only enhances efficiency but also empowers teams to contribute their best towards collective goals🤝. #MarketingStrategy #DigitalMarketing #Entrepreneurship
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Good marketing can set your business on an insane growth pathway. Maybe not globally. But you don't need global domination... Resist that urge that tells you that. if you're going to spend money on it then you want 'everyone' to know about it. That mindset makes you miss big opportunities that are right in front of you. Keep it hyper-local and relevant. When you speak directly to the people in front of you, they normally listen and take positive action.
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Marketing isn't just an expense it's an investment in your brand's future success. Let's shift the perspective and recognize the invaluable returns it brings. Here's to strategic investments that pave the way for growth and innovation! #digitalamarketingexpart #socailmediamarketing #marketingagency #marketingexpert #growyourbusiness #businessconsulting
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The essence of marketing strategy: studying internal and external influences 🌟 In the world of modern business, understanding the marketing environment is key to success. It is a complex combination of internal and external factors that directly affect a company's strategies and operations. It is important to have a clear understanding of this aspect for effective business development and maintenance. 1. Internal environment: The internal environment of a company encompasses all the controllable elements such as personnel, products, finance, and politics. It is an internal influential field that can be managed and optimized to achieve strategic goals. 2. External environment: In contrast to the internal environment, external factors are not under the control of the company, but they have a significant impact on its operations. These include economic conditions, technological trends, competition, and other external factors that should be analyzed and considered when developing marketing strategies. Why is it important? Understanding and analyzing the marketing environment allows companies to determine their competitive advantages, identify opportunities for growth, and maintain sustainable development in a changing business environment. A marketing strategy based on the analysis of both internal and external factors is a key tool for achieving success in modern business. Understanding the impact of various factors allows companies to respond to changes in the environment and effectively adapt to new conditions. May your marketing strategy be strong and help you achieve your goals in your industry!!!! ✨📈 #marketingstrategy #businessgrowth #marketinsights #competitiveAdvantage #projectmanagement
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🌟Ever felt stuck in a rut with your marketing strategies? 🤔 Ready to shake things up and step into a new era of growth? 💥 Let's break free from the norm and embrace a marketing wakeup call! 🚀 →Are you tired of the same old approach yielding lacklustre results? →It's time to shift gears and unlock the true potential of your business! →Transform hesitation into action and watch your business soar to new heights! Remember, the only way to predict the future is to create it. 💪 MarketingTransformation BusinessGrowth InnovateOrStagnate
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Marketing is a journey, not a destination. A process of perpetual learning and growing. There's always something fresh on the horizon: - Unique Perspectives - Brilliant Innovations - Impactful Selling Points So, view it as a long-term investment in your business.
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Business success doesn't start with marketing; it starts with your mindset. Just as mindset differentiates the rich from the poor, it also distinguishes a remarkable brand from the rest. While powerful marketing strategies may drive sales, it's a powerful business mindset that builds a brand capable of standing the test of time. When you think of remarkable brands like Apple, Microsoft, Amazon, or Tesla, consider the leaders behind them: ✅ They dream big. ✅ They are impact makers. ✅ They are visionary leaders. ✅ They possess a powerful mindset. ✅ They focus on people and problems . ✅ They are solutionists who identify and fill gaps. ❌ They don't focus on the present. ❌ They don’t seek immediate gratification. ❌ They don’t chase quick sales, knowing that value attracts money. The journey to building a remarkable brand begins with your mindset. Rewire your mind to think like the leaders of remarkable brands. Because it's what inspires your business moves, especially marketing. I am Roheema Salaudeen, a creative marketer for business owners and startup founders dedicated to helping them build a remarkable brand that will live for centuries. Hit the follow button so you don't miss out on any of my content - you won't find them elsewhere.
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We often mistake strategy for tactics, which is why I think a session on strategy is highly necessary. I recently joined a Whyfinite knowledge-sharing session where Feyi Olubodun shared some insights that gave me more clarity and deepened my understanding about strategy. Here are my key take outs from his session: 💡 A strategy is a way through a difficulty, an approach to overcoming an obstacle, and a response to a challenge. 💡 There is no strategy until all decisions and individual tactics align and work together towards an overall objective. 💡 A good strategy must have these four critical components: 1️⃣Sustainable Differentiator: This helps you deliver on a proposition that your competition cannot easily duplicate. 2️⃣Understanding of Competition: Success depends not only on your own actions but also on understanding your competitors. 3️⃣Knowledge of the Battlefield: In this context, the battlefield is the consumer. It’s crucial to continuously learn about consumer behaviour as their needs evolve. 4️⃣Sense of Limitation: Acknowledge your limitations, meaning you must understand the resources you have and optimise your efforts accordingly. 💡Every business should have these five major strategies: corporate strategy, business strategy, marketing strategy, brand strategy, and advertising strategy. To add more context to his explanation, he shared stories from historical wars and war movies and recommended two books: “Good Strategy, Bad Strategy” and “The Mind of Strategy.” The session left me eager to learn more, and I’ve decided to read “Good Strategy, Bad Strategy” this month. I’ll be sharing my takeaways in the coming weeks. Do you have some thoughts about strategy you'd like us to know?
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