Focus is doubly important for early stage startups, because not only do they have a hundred different problems, they don't have anyone to work on them except the founders.
If the founders focus on things that don't matter, such as attending networking events and making connections, instead of working on the product and talking to customers, there's no one focusing on the things that do matter.
So it is very important to figure out which problems matter most, then cook up ideas for solving them — ideally at a resolution of a week or less — and then try those ideas and measure how well they worked. The focus is on action, with measurable, near-term results.
Consultant | Founder and Owner of Pen on Paper (POP) Learning | Aspiring Renaissance Woman | MS, MBA
5moBest of luck!!! I’m very excited to see what you guys bring to the world next.