1 word… 1 reel… 1 woman… 1 brand launch… The less is more marketing for Molly Mae’s Maebe clothing brand launch, ICONIC! We see influencers and celebrities capitalise on personal style and habits all the time, but a Molly Mae launching a blazer let alone full blown wardrobe… Is this the modern day revenge dress? 👀 #marketing #mollymae #maebe #socialmedia #influencermarketing #launch
It was the look at the camera and then “maebe”, absolute mic drop
Clever brand name, simple and very effective!
Such a weird feeling being proud of someone you don’t know. I freaked out when she said Maebe. Reminded me of the iconic Kardashian launches!
Apologies for the ignorance, however, I don't fully know what it is Molly-Mae does. I know she was on Love Island, and was in a high profile relationship until recently, but I can't fathom the hype or popularity. - not to discredit Molly-Mae or her fanbase, however I can list a good 50 people off the top of my head, who have more influential, inspiring, motivating success stories than her own (some of whom aren't even "celebrities'" or famous) I just don't understand her success in popularity. This isn't a negative comment or critique either, I'm just dumbfounded by it all. She literally appears or gets mentioned in every other post I see on LinkedIn and wider social media platforms. 🤷♂️
Absolute chefs kiss 🤌 The name, the reel, the launch... so good.
I couldn’t believe the engagement rate it was insane!! It’s the most boss women comeback and I’m here for it 🤝🤝🤝
A 30 second clip that taught us all so much.
Marketing & Brand Director at Flight Studio - home to The Diary Of A CEO 🎤 Content, Brand, Creator & Podcast updates, deep dives, insights & analysis.
3mowould love love love to know if the FBI like investigations last week on tiktok to try and uncover what Maebe was were part of the strategy. If so, bravo Maebe team. That strategic launch amplification in the tease stage was perfection. If not, the reaction with their first tiktok was 10/10.