Robin Samuel’s Post

Thank you afaqs! and Ankit Kasliwal Pranesh Urs Varun Mohan Venkata Susmita B. for this stimulating discussion on #ChallengerBrands. Some of my takeaways: As consumers keep us on our toes with their online-offline multitouch multifaceted journeys, young brands need to carry out a balancing act in building deep memory structures, familiarity and trust despite needing to keep unit economics in mind. Surprising consumer barriers crop up, which young brands address as they open new product and service frontiers. One would have assumed that digital-first brands would need to over-invest in digital media. However, offline media, especially TV, plays a substantial role in the GTM strategies of young challenger brands.  Dentsu India Carat Anindita Sarkar Lubna Surti Prerna Sagvekar Alifiya Hirani

To Enhance Your Professional Presence on Forbes India Please Don't miss this chance to feature your profiles brand on Forbes India #BrandingExperts #ForbesIndia #Growthyourprofile

Watch Live : Pitch CMO Summit 2024 - Mumbai Edition Join the discussion as top executives from India's leading brands share invaluable insights into their game-changing marketing successes🎯 #e4mSummit #PitchCMO #MarketingSummit #MarketingSuccess #CMOSpeaking #LiveStreaming

If you missed the Panel discussion at the #PitchCMO event, here's your chance to watch it now. Listen to Amit Gupta, as he shares insights on the topic Tech-enabled roadmap to customer-centric success. VML COMMERCE #IndiaMarTechandCommerceTechReport2024 #Marketing #CustomerJourney

Sudhanshu Vats, Managing Director Designate of Pidilite Industries Limited, was invited to an exclusive event, ‘Creative Impact Unpacked,’ hosted by WARC, Cannes Lions, and The Times of India. During this event, Sudhanshu shared his valuable insights on the crucial topic, “The Influence of Marketing in the Boardroom.” In a dynamic conversation with Partha Sinha, President & Chief Brand Officer of BCCL, The Times of India Group, Sudhanshu offered diverse perspectives on the evolving role of marketing in today’s fast-paced business world.   He highlighted the critical need to balance short-term actions with a long-term vision, reminding us that success is a marathon, not a sprint. In a world driven by rapid change and quick conversions, Sudhanshu's thoughts inspire us to innovate and connect authentically with our audiences.   Watch the video here: https://bit.ly/3BM1jxZ   #CreativeImpactUnpacked #CannesLions #Pidilite #MarketingInsights #BusinessLeadership #Innovation #ThoughtLeadership

Sudhanshu Vats, Managing Director Designate of Pidilite Industries Limited, was invited to an exclusive event, ‘Creative Impact Unpacked,’ hosted by WARC, Cannes Lions, and The Times of India. During this event, Sudhanshu shared his valuable insights on the crucial topic, “The Influence of Marketing in the Boardroom.” In a dynamic conversation with Partha Sinha, President & Chief Brand Officer of BCCL, The Times of India Group, Sudhanshu offered diverse perspectives on the evolving role of marketing in today’s fast-paced business world.   He highlighted the critical need to balance short-term actions with a long-term vision, reminding us that success is a marathon, not a sprint. In a world driven by rapid change and quick conversions, Sudhanshu's thoughts inspire us to innovate and connect authentically with our audiences.   Watch the video here: https://bit.ly/3BM1jxZ   #CreativeImpactUnpacked #CannesLions #Pidilite #MarketingInsights #BusinessLeadership #Innovation #ThoughtLeadership

Good insights

Good insight

Leo Burnett India, part of Publicis Groupe India has strengthened its senior leadership team with the appointment of Anirban Roy as Chief Strategy Officer. Roy will report to Amitesh Rao, CEO, Leo Burnett - South Asia. The appointment comes on the back of the agency’s unprecedented growth and success in India, stated the agency. Read more 👇 https://lnkd.in/dW3HiunJ #digitalmarketing #marketing #socialmedia #business #entrepreneur #branding #socialmediamarketing #contentmarketing #growthhacking #marketingstrategy #growthmindset #leadgeneration #sales #engagement #communitybuilding #influencermarketing #results #impact

"Marketing and branding today is about creating a narrative so compelling that it not only attracts attention but inspires trust. It’s not just about visibility; it's about building relationships through authenticity and adding real value to every interaction." - Dr. Damodar Sahu, PhD You may refer my interview published at VARINDIA's: https://lnkd.in/gA8Y3XHq Data Safeguard Inc. Dr.Deepak Kumar Sahu #BrandTrust #AuthenticBranding #MarketingInnovation