Attorney bios are the most important content on any law firm website. It’s safe to say that it’s impossible to have a great site without well-written bios.
So, what does it take to write an extraordinary bio? To answer this question, we turned to our friend Deborah Scaringi, who authors thousands of them.
Writing Impactful Law Firm Bios:
An Interview with Deb Scaringi, Legal Marketing Expert and Bio-Writer Extraordinaire
https://lnkd.in/eZs7EtMK#legalmarketing#LawyerBios#Lawfirmwebsites
Attorney bios are the most important content on any law firm website. It’s safe to say that it’s impossible to have a great site without well-written bios.
So, what does it take to write an extraordinary bio? To answer this question, we turned to our friend Deborah Scaringi, who authors thousands of them.
Writing Impactful Law Firm Bios:
An Interview with Deb Scaringi, Legal Marketing Expert and Bio-Writer Extraordinaire
https://lnkd.in/eZs7EtMK#legalmarketing#LawyerBios#Lawfirmwebsites
Bios are an incredibly important asset for attorneys and legal industry professionals. Call me crazy, but writing bios is one of my favorite projects!
This is why I was so excited when my friends at Great Jakes asked to sit down with me to talk for this blog post. We cover lots of great aspects of producing an effective bio-- I invite you to take a read.
Here are just a few reasons why I love writing bios!
🔎 I get to meet super interesting people all over the country
😃 I get to help them tell their story in a way that is easy for them and the reader
👏 I get to help them translate their style and accomplishments into content that can be used to further their client service and business development goals
🎟️ I get to help law firms and their awesome marketing teams put forth the best possible information on their website so that they may focus on other needs
...and, of course, it's always fun to talk with great web design firms like Robert Algeri, Dion Algeri, and the gang!
#LegalMarketing#LawFirmWebsites#AttorneyBios#WritingisFun
Attorney bios are the most important content on any law firm website. It’s safe to say that it’s impossible to have a great site without well-written bios.
So, what does it take to write an extraordinary bio? To answer this question, we turned to our friend Deborah Scaringi, who authors thousands of them.
Writing Impactful Law Firm Bios:
An Interview with Deb Scaringi, Legal Marketing Expert and Bio-Writer Extraordinaire
https://lnkd.in/eZs7EtMK#legalmarketing#LawyerBios#Lawfirmwebsites
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Helping law firms create a months worth of video content in under 1 hour of their time, helping them generate more attention —> leads —> cases —> revenue for their Law Firm…🚀
81% of people research legal services online before contacting an attorney. The right content can make sure they’re finding you.
Websites with informative, high-quality content receive a substantial boost in your Google search ranking and visibility.
However, only one in three law firms have a blog, and even fewer are well-maintained. This presents a unique opportunity for you to stand out in the digital space.
Imagine having a platform that not only informs readers about your services but also converts them into clients.
A legal blog can do just that, serving as a powerful tool in your client acquisition strategy...
If that's not convincing enough, here are a few more reasons why every lawyer should have a legal blog...
https://lnkd.in/gA23EWP6#lawfirmmarketing#legalmarketing#legalmarketingplan#legalmarketingideas#contentwriting#contentmarketing#legalmarketingtips
Partner at Great Jakes. Websites + brand design for law firms. We help differentiate law firms from look-alike competitors.
6dHere's a link to the interview: https://www.greatjakes.com/insights/writing-impactful-law-firm-bios