Robert Da Costa 🟣’s Post

🤍Five Reasons You’re Not Getting the Clients You Want 🤍 Are you struggling to attract clients? 💷💷 Here are five critical reasons you might be missing out: 1. **Not Showing What You Offer**: If potential clients can't see what services or products you provide, they won't know if you can meet their needs. 2. **Lack of Client Reviews and Testimonials**: Reviews and testimonials build trust. Without them, prospects might doubt your credibility and effectiveness. 3. **Not Demonstrating Your Expertise**: Showcasing your knowledge and expertise in your field is crucial. Share insights, tips, and industry news to establish authority. 4. **Unclear Price Structure**: Clients need to understand what they’re paying for. Be transparent about your pricing to avoid confusion and build trust. 5. **Unclear Value Proposition**: Make it clear what clients get from you and why it’s worth the price. Highlight the benefits and outcomes of your services or products. If you're not communicating these five key points effectively, it’s time to rethink your strategy. Stop what you’re doing and DM me to discuss how to optimize your client engagement! #ClientAttraction #BusinessGrowth #MarketingStrategy #ClientEngagement #BusinessTips

Need a hand identifying upselling opportunities and crafting compelling approaches? 🤔 Our guide "Strategic Upselling: 12 Steps to Enrich Client Value and Boost Revenue" is here to help! Learn to overcome common obstacles and enrich your business. https://lnkd.in/egEX62Wr

Need a hand identifying upselling opportunities and crafting compelling approaches? 🤔 Our guide "Strategic Upselling: 12 Steps to Enrich Client Value and Boost Revenue" is here to help! Learn to overcome common obstacles and enrich your business. https://lnkd.in/eCAmnv_H

𝗕𝟮𝗕 𝗦𝗲𝗿𝘃𝗶𝗰𝗲𝘀: +𝟰𝟬% 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗶𝗻 𝟲 𝗠𝗼𝗻𝘁𝗵𝘀 🆙 🎬 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲: Are your top-notch services not translating to profits? It’s time to rethink your one-size-fits-all pricing strategy. 𝗞𝗲𝘆 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲 𝗜𝗻𝗱𝗶𝗰𝗮𝘁𝗼𝗿𝘀: 𝗔𝗥𝗣𝗖: Average Revenue per Client 𝗖𝗔𝗖: Client Acquisition Cost 𝗖𝗟𝗩: Client Lifetime Value 𝗣𝗣𝗠: Project Profit Margin 𝗨𝗦𝗥: Upsell/Cross-sell Rates 𝗚𝗿𝗼𝘄𝘁𝗵 𝗗𝗿𝗶𝘃𝗲𝗿𝘀: 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗗𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝘁𝗶𝗮𝘁𝗶𝗼𝗻: Stand out and add value. 𝗖𝗹𝗶𝗲𝗻𝘁 𝗦𝗲𝗴𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻: Tailor your approach. 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝗣𝗿𝗶𝗰𝗶𝗻𝗴: Stay competitive. 𝗖𝗼𝗻𝘁𝗿𝗮𝗰𝘁 𝗧𝗲𝗻𝘂𝗿𝗲: Encourage long-term commitments. 𝗩𝗮𝗹𝘂𝗲-𝗕𝗮𝘀𝗲𝗱 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸: Listen and adapt. 𝗚𝗼𝗮𝗹𝘀 & 𝗦𝗲𝗻𝘀𝗶𝘁𝗶𝘃𝗶𝘁𝘆 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: 𝗦𝗰𝗲𝗻𝗮𝗿𝗶𝗼: Boost ARPC by 10% with tiered pricing for a 10% revenue increase. 𝗦𝗲𝗻𝘀𝗶𝘁𝗶𝘃𝗶𝘁𝘆: A 2% increase in USR with a new pricing model adds 8% to revenue. 𝗧𝗵𝗲 𝗩𝗶𝘁𝗮𝗺𝗶𝗻 𝗖𝗙𝗢 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 💡: 𝗩𝗮𝗹𝘂𝗲-𝗕𝗮𝘀𝗲𝗱 𝗧𝗶𝗲𝗿𝗲𝗱 𝗣𝗿𝗶𝗰𝗶𝗻𝗴: Segment clients, boost ARPC by 15%. 𝗣𝗿𝗲𝗺𝗶𝘂𝗺 𝗣𝗮𝗰𝗸𝗮𝗴𝗲𝘀: Attract top-tier clients, increase revenue by 8%. 𝗖𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝘃𝗲 𝗕𝗲𝗻𝗰𝗵𝗺𝗮𝗿𝗸𝗶𝗻𝗴: Adjust prices, gain an 8% revenue increase. 𝗣𝗿𝗼𝗺𝗼𝘁𝗲 𝗟𝗼𝗻𝗴𝗲𝗿 𝗖𝗼𝗻𝘁𝗿𝗮𝗰𝘁𝘀: Offer discounts, predict a 6% revenue uptick. 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗖𝗹𝗶𝗲𝗻𝘁 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸: Introduce express services, enhance profit margins by 3%. 𝗜𝗺𝗽𝗮𝗰𝘁 𝗼𝗳 𝗩𝗶𝘁𝗮𝗺𝗶𝗻 𝗖𝗙𝗢: Changing pricing strategy I’ve achieved a 40% revenue growth and reinforced client trust. 𝗣.𝗦. Are you struggling to create a winning "𝗤𝗨𝗜𝗖𝗞 𝗪𝗜𝗡" 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 for your clients? My 1:1 coaching program is now closed. But it’ll open in a few weeks. Want first dibs? 👉 Comment “𝗦𝗔𝗩𝗘” and I’ll message you to save your spot.

In recent client marketing strategy workshops, we’ve noticed some common themes emerging across industries. The challenges include: ▪ Extending relationships with key internal contacts with their clients ▪ Addressing risks posed by legacy client ties ▪ Revisiting business purpose to ensure alignment ▪ Understanding how client value has shifted and what benefits they truly see These trends seem to resonate with many businesses, prompting us to dive deeper into strategies around business value and customer relationship strategies. Does this sound familiar to you? We will share our insights over the coming week and the articles/reading we are doing to freshen up our knowledge. #businessvalue #customerrelationships #marketingstrategy

Finalizing our deep dive into our seven-step client insight process, our latest blog focuses on Solution Mapping & Developing a Point of View. Discover how these key steps enable you to tailor solutions that resonate deeply with your clients, setting the stage for unmatched success. #ClientInsight #SolutionMapping #SalesStrategy #InsightLedSelling https://hubs.li/Q02qqVgq0?

It's amazing how these themes are consistently coming up in strategy sessions. The clients have no similarities in terms of industry etc, and they range from early phase start-ups to well established businesses. They all self-identified the risk associated with legacy clients ties, but the other similarities only came to light in the session. I wonder if these themes are coming up for other leadership teams... are they the standard (very) post-covid state of play? 🤔

Harnessing Psychology to Boost Client Acquisition In the realm of service-based businesses, attracting and converting clients hinges not only on the quality of services offered but also on the psychological factors that drive client decision-making. Whether you provide consulting, legal, marketing, or other professional services, understanding and applying these psychological principles within your website can significantly enhance your ability to attract, engage, and convert potential clients. Here’s how to leverage key psychological factors to optimize your service-based business website for better client acquisition. See the post at: https://lnkd.in/g-Pfa3kU

What ROI case are you presenting to your clients? When you're crafting it you're essentially asking…and answering…a critical question: “Why are you indispensable and ‘of value’ to them?” This isn't just about listing services or products…BTW ✅ It's about clearly articulating the unique benefits and real returns that your clients gain from partnering with you. To put this in context…For your clients, Rainmaker looks to deliver a minimum net profitable revenue increase of 9 % - 12%…within 8-14 months. Is your organisation unified in understanding the value it delivers to clients? This understanding can manifest in two forms, each useful at different times: 1️⃣ Perceived Value: How clients see the benefits you offer. 2️⃣ ROI: The tangible returns they get from working with you. To ensure these messages hit home, and… So your entire firm understands. and aligns with the value you deliver. Enables consistent and powerful messaging across all your client interactions, from sales pitches to customer service. Make sure to frame these aspects from the client’s perspective and have them ready to communicate clearly to the right stakeholders…. Thereby maximising their impact and reinforcing your critical role in your client's success. Feel free to send us your ROI statements and we will come back with some comments.  #RevenueGrowth #ProfessionalServices #Profit #BusinessGrowthStrategy