Rickard Ydrenäs’ Post

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PR Manager at SPP/Storebrand Sweden I Specialist and responsible for Corporate Communications and Public Affairs I Media adviser to Shoka Åhrman and Jenny Rundbladh

Business challenges and sustainability opportunities Listening to great seminar organised by the British-Swedish Chamber of Commerce: How to deal with challenges and opportunities that ESG may lead to. Catharina Belfrage Sahlstrand, Claes Berglund and Malin Speace answer questions from the moderator Marianne Ramel on EU Sustainability regulations. The winners are those companies that seasing the opportunities and mitigate risks. The American approach have been very successful to support green investments. The EU regulative model has been critisised by industry to be detailed. However difficult to implement tax deductions as in the EU as in US since member states decides on taxes. And the single market will not work if countries in the EU will compete against each other with massive tax deductions. After Brexit there are small differences between the UK and Swedish companies implementing ESG risks as investors. 80 procent is the same in approach from the EU and the UK. EU is doing a whole package legislation and the UK is more focusing on one legislation at the time. The time line is extremely relevant for business implementation. Most of emissions are for many huge corporations 99 percent from clients, men thus a huge challenge. You need therefor to work closely with the clients. Advice to companies in green transaction: Understand your value chain and the Impacts on your business in detail. Don’t go to fast and talk to stakeholders since the adoptation to the Paris agreement goes to slow. Companies has to pave way forward, show leadership for the greater good of the society. We need to be more competive in the EU and the UK and at the same time not deregegulate and be less ambitous. The most inportant is that consumers and voters understand that we have to pat more for climate change. Has to be more profitable to make the right thing for companies. Poluter pays principle-based regulation. Christina Liljeström Marianne Ramel 玛雅 Rebecca Ehn

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