RemoteSource’s Post

With Real Estate Marketing, you’re not just purchasing a software tool; you’re gaining access to a whole team of experts who are dedicated to helping real estate agents succeed. We’re not just selling a product – we’re a full-service advertising agency, committed to your success

With Real Estate Marketing, you’re not just purchasing a software tool; you’re gaining access to a whole team of experts who are dedicated to helping real estate agents succeed. We’re not just selling a product – we’re a full-service advertising agency, committed to your success

People who run marketing agencies: what's your average outstanding/receivables in terms of monthly revenue? For instance, at The Invisible Paintbrush, our average receivables are roughly equal to two month's revenue. What is that number for you, and how are you managing cashflow? I am working on something to solve this, so trying to gauge the extent of the issue.

Allocating your marketing budget is always challenging. How do you know what is worth the investment? While marketing should be viewed as an ongoing cycle of experimentation and refinement, here are some rules of thumb for where to spend your marketing dollars: 1. Focus on campaigns that directly reach your niche rather than spreading your budget across general marketing tactics. 2. Spend on tactics that help build your marketing database of ideal niche prospects for ongoing nurturing. 3. Invest in passive lead generation options, such as online “find an advisor” directories or search engine optimization, that don’t require much maintenance after the initial setup. 4. Spend money on resources that save you time, such as a virtual marketing assistant or marketing automation software. 5. Hire coaches or sign up for marketing programs that will teach you how to accelerate your progress. 6. Outsource tasks you can’t handle yourself, like web development, search engine optimization, and graphic design. Following these guidelines will increase your chances of investing in high-impact marketing efforts. Subscribe to these tips and get them to your email inbox every Friday: https://bit.ly/4bRU9pD #nichemarketing #onniche #uncomparable #financialadvisormarketing

Allocating your marketing budget is always challenging. How do you know what is worth the investment? While marketing should be viewed as an ongoing cycle of experimentation and refinement, here are some rules of thumb for where to spend your marketing dollars: 1. Focus on campaigns that directly reach your niche rather than spreading your budget across general marketing tactics. 2. Spend on tactics that help build your marketing database of ideal niche prospects for ongoing nurturing. 3. Invest in passive lead generation options, such as online “find an advisor” directories or search engine optimization, that don’t require much maintenance after the initial setup. 4. Spend money on resources that save you time, such as a virtual marketing assistant or marketing automation software. 5. Hire coaches or sign up for marketing programs that will teach you how to accelerate your progress. 6. Outsource tasks you can’t handle yourself, like web development, search engine optimization, and graphic design. Following these guidelines will increase your chances of investing in high-impact marketing efforts. Subscribe to these tips and get them to your email inbox every Friday: https://bit.ly/4bRU9pD #nichemarketing #onniche #uncomparable #financialadvisormarketing

Outsourcing your marketing doesn’t mean losing control — It means gaining freedom. Trying to do everything in-house is exhausting. You’re juggling multiple hats, handling marketing yourself, and still feeling like you’re not moving the needle. It feels like if you hand off your marketing to someone else, you'll lose control. You worry the messaging won’t be right or that they won’t understand your business. But what if keeping it all in-house is what’s actually holding you back? Outsourcing your marketing doesn’t have to mean losing control. In fact, it means gaining back your time and focusing on what you do best— Running your business. With a clear, step-by-step approach, you can outsource your marketing while staying in the driver’s seat. By choosing the right partner and setting clear expectations, you can get the results you want, without being overwhelmed. It’s time to stop doing it all and start getting it done right.

You aren't doing marketing for the sake of doing marketing. Your marketing plan shouldn't be a to-do list. It should be strategic. This means it ties back to business goals. Read more at the link in the comments.

A marketing plan can be very challenging for any company. Some companies require help to get going. What do you think is better: marketing in house or outsourcing? When outsourcing a marketing team, what do you look for in that company?

Tomorrow is the day! First weekly Contractor Marketing Mastermind. If you have a contracting business and struggle with the effectiveness of your marketing, this is your shot to get a wheelbarrow-load of free help! Sign up below (link in comments)

Biggest time sinks I've seen for accountants doing marketing... - Never-ending branding projects - Complex automations for an infrequent process - "Finding our why" - Obsessing over website design/content instead of launching when good enough All have their place. Well maybe not number three which your clients and prospects almost certainly don't care about. But whilst important, these things shouldn't stop you doing marketing. Often I think they are advanced procrastination tactics to avoid doing the real work of growing the revenue of a firm. Stuff like: - Asking clients for referrals (only 20% of firms do this) - Selling more to clients (which they want and need) - Cold messaging 5x business owners per week that fit your ideal client profile You could do all of the above in the next hour, without any changes to your brand, tech stack or website. Time is your most limited and precious resource. Spend it wisely when it comes to marketing.