RedCat Devs’ Post

𝟑 𝐏𝐫𝐨𝐝𝐮𝐜𝐭-𝐋𝐞𝐝 𝐆𝐫𝐨𝐰𝐭𝐡 𝐌𝐲𝐭𝐡𝐬 𝐓𝐡𝐚𝐭 𝐀𝐫𝐞 𝐇𝐨𝐥𝐝𝐢𝐧𝐠 𝐘𝐨𝐮 𝐁𝐚𝐜𝐤 🚫 (3rd one will completely shift your approach!) 1. 𝐌𝐞𝐭𝐫𝐢𝐜𝐬 𝐀𝐥𝐨𝐧𝐞 𝐃𝐫𝐢𝐯𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 → You might think having the perfect dashboard or the best KPIs is all it takes,   but metrics without user understanding are useless.   (The real key? Deeply understanding why users don’t engage after signing up.) 2. 𝐂𝐨𝐩𝐲-𝐏𝐚𝐬𝐭𝐢𝐧𝐠 𝐖𝐡𝐚𝐭 𝐖𝐨𝐫𝐤𝐞𝐝 𝐟𝐨𝐫 𝐎𝐭𝐡𝐞𝐫𝐬 → Seeing what worked for another product and assuming it’ll work for you is a risky move.   (Every product, market, and user base is unique—customize your strategy based on YOUR users.) 3. 𝗨𝘀𝗲𝗿 𝗜𝗻𝘁𝗲𝗿𝗲𝘀𝘁 𝗠𝗲𝗮𝗻𝘀 𝗨𝘀𝗲𝗿 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 → Just because a user signs up doesn’t mean they’re successful.   (It’s about finding out why they didn’t engage further and removing friction points.) We learned that the most critical question for product-led growth isn’t about metrics; it’s about user behavior. The game-changer? Talking to users who signed up but didn’t stick around. Understanding their motivations, objections, and pain points is the real key to unlocking growth. Every day, We see startups: - Rely on metrics without context   - Copy strategies without adapting   - Miss opportunities to engage early-stage users Fix these → You’ll build products that truly grow and scale. Now tell us : Have you ever struggled with product-led growth in your startup? Let’s chat about it! P.S. Share this with your fellow product managers and growth strategists! ♻️

But..why is my startup not growing!? When a startup's growth is halted, it usually boils down to two main issues Acquisition > you're not getting enough people through the door Conversion > you're not able to sell your product to them once they arrive. Additionally, retention can also be a factor. If your service is poor, even if you attract and convert customers, they won't return and may spread negative feedback, further impacting acquisition. So what do you do? 1️⃣Improve Your Product and Service Quality. Your product/service Quality should never be compromised. Deliver a product that not only meets but exceeds customer expectations. A stellar product is the foundation of customer satisfaction and loyalty. 2️⃣Enhance Your Marketing Efforts. Increase your visibility. Use data-driven marketing strategies to attract more customers. Understand your target audience, engage with them on their preferred platforms, and make your value proposition clear and compelling. 3️⃣Focus on Delivering a Delightful Customer Experience. Create an experience that makes your customers feel valued and appreciated. Go beyond their expectations to encourage customer loyalty and positive word-of-mouth. Exceptional customer service can turn a one-time buyer into a brand advocate. By addressing these areas, you can break the cycle and restart growth. The journey of a startup is filled with challenges, but by focusing on these key aspects, you can steer your startup back on the path to success. _ Found this helpful? 🔔Don’t forget to follow me, Rochan Kakar, for more content on personal development and startup growth. #startupgrowth #startupscaling #businesstips

What is one thing you can always count on to grow your startup, Both in times of growth AND in times of constraint? ✨ Revenue KPIs ✨ The North Star of a growth stage company. Without them, we fly blind into the storm With them, we unlock 3 must-have traits for scaleup: Clarity 🏝️ → Understand where your money comes from and where it goes. → Reveal your true financial health, beyond vanity metrics. → You understand the profitability of each product or service. → Every dollar is accounted for. Focus 🔎 → Identify which strategies are driving growth and which aren't. → You prioritize efforts that bring in the most revenue. → Double down on what's working. Cut out the waste. → Your team knows exactly where to channel their energy. Agility 💨 → Markets change. Customer behaviors shift. With KPIs, you can pivot fast. → Quickly pivot and adjust tactics based on real-time data. → Realign your strategies with new trends. → Stay ahead of the curve. The rule of thumb here is: What gets measured, gets managed. And what gets managed, gets resolved. —————— 📰 Not sure where to start? Send us a message to receive our Revenue KPI spreadsheet containing every must-track number to accelerate growth. #StartupGrowth #RevenueKPIs #SalesLeadership

Stop Guessing! Here’s How to Really Test Product-Market Fit for Your Innovative Project 🚀💡 Too many startups and businesses fall into the trap of thinking they’ve found product-market fit without hard evidence. They get wrapped up in assumptions, burn cash, and miss out on creating real impact. Here’s the truth: You can’t afford to skip proper validation. Want to know how to get real feedback and data before it’s too late? 1️⃣ Talk to Customers (Yes, Really Talk): Stop building in a bubble. Get out there and have conversations with your potential users. Understand their pain points deeply and ask open-ended questions. The gold lies in what they don’t say. 2️⃣ Run a Smoke Test 🔥: Before you dive into full-blown development, launch a landing page with a clear value proposition. Drive traffic to it with a simple call-to-action (sign up, pre-order, etc.). If nobody’s biting, your idea isn’t resonating. 3️⃣ Use a Minimum Viable Product (MVP) 🛠️: Don’t get caught up in perfection. Your MVP should solve one critical problem for users, and that’s it. Test the waters before building out all the bells and whistles. 4️⃣ Measure Engagement, Not Just Revenue 📊: Early sales are exciting, but engagement metrics—like how often users return or how long they use your product—tell you if you're truly solving a problem. Sustainable growth comes from retention, not one-time buyers. 5️⃣ Pivot or Persevere Based on Data 🔄: Be prepared to make tough calls. If your metrics aren’t moving, it's time to tweak or even pivot. Stubbornness kills more startups than bad ideas. At the end of the day, product-market fit is not a gut feeling. It's a process of iterative learning, and those who embrace this reality are the ones who win. Don’t build it and hope they come—validate it, refine it, and prove it’s what they need. 🎯 #startup #export #beautyindustry

𝟑 𝐏𝐫𝐨𝐝𝐮𝐜𝐭-𝐋𝐞𝐝 𝐆𝐫𝐨𝐰𝐭𝐡 𝐌𝐲𝐭𝐡𝐬 𝐓𝐡𝐚𝐭 𝐀𝐫𝐞 𝐇𝐨𝐥𝐝𝐢𝐧𝐠 𝐘𝐨𝐮 𝐁𝐚𝐜𝐤 🚫 (3rd one will completely shift your approach!) 1. 𝐌𝐞𝐭𝐫𝐢𝐜𝐬 𝐀𝐥𝐨𝐧𝐞 𝐃𝐫𝐢𝐯𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 → You might think having the perfect dashboard or the best KPIs is all it takes,   but metrics without user understanding are useless.   (The real key? Deeply understanding why users don’t engage after signing up.) 2. 𝐂𝐨𝐩𝐲-𝐏𝐚𝐬𝐭𝐢𝐧𝐠 𝐖𝐡𝐚𝐭 𝐖𝐨𝐫𝐤𝐞𝐝 𝐟𝐨𝐫 𝐎𝐭𝐡𝐞𝐫𝐬 → Seeing what worked for another product and assuming it’ll work for you is a risky move.   (Every product, market, and user base is unique—customize your strategy based on YOUR users.) 3. 𝗨𝘀𝗲𝗿 𝗜𝗻𝘁𝗲𝗿𝗲𝘀𝘁 𝗠𝗲𝗮𝗻𝘀 𝗨𝘀𝗲𝗿 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 → Just because a user signs up doesn’t mean they’re successful.   (It’s about finding out why they didn’t engage further and removing friction points.) We learned that the most critical question for product-led growth isn’t about metrics; it’s about user behavior. The game-changer? Talking to users who signed up but didn’t stick around. Understanding their motivations, objections, and pain points is the real key to unlocking growth. Every day, We see startups: - Rely on metrics without context   - Copy strategies without adapting   - Miss opportunities to engage early-stage users Fix these → You’ll build products that truly grow and scale. Now tell us : Have you ever struggled with product-led growth in your startup? Let’s chat about it! P.S. Share this with your fellow product managers and growth strategists! ♻️

Not All Metrics Are Created Equal: A Fun Look at Startup Growth Indicators So you're a #startup #founder, knee-deep in building the next big thing. But how do you know you're on the right track? Look out for metrics of measuring your startup journey! Here are some key categories and metrics to decide from: Customer: These metrics tell you if people love your product. Track things like activation rate (think "Aha!" moment) and churn rate (customers leaving the party). Money Maker: These metrics show how much moolah you're bringing in. Keep an eye on monthly recurring revenue (MRR) and customer lifetime value (LTV) – how much a customer is worth over time. #Marketing: These metrics track how well you're attracting new customers. Website traffic and lead generation are your best friends here. #Product: These metrics show how people are using your product. Track things like daily active users and average time spent to see if your product is sticky. ⏱️ Remember: Don't get overwhelmed! Choose a few key metrics for each category and track them religiously. The right ones will tell you if you're building something amazing, and help you course-correct if needed. Don't don't confuse vanity metrics (e.g. likes) with the real heroes – the ones that show actual growth and customer love! Check out for the larger list of metrics and share your thoughts. #startupmetrics #saaslife #growthhacking

Startup Founders: Are You Making This Metrics Mistake? Many founders get caught up in the building frenzy and forget to track key metrics like Customer Acquisition Cost (CAC), Monthly Recurring Revenue (MRR), Churn Rate, etc. It's easy to get lost in user growth and miss the bigger picture: are they converting into revenue? This is very important most especially given the current funding drought. Think of your startup as a machine. Every part plays a role. Ignoring metrics is like letting a faulty cog grind on - it could seize the whole system. Solution: Track these core metrics from day 1 in a simple spreadsheet. This gives you a clear view of your progress and avoids scrambling for numbers when pitching to investors or potential partners. You never know when that elevator pitch opportunity is going to show up. Pro Tip: Not all metrics are created equal! For example; • Social media platforms prioritize Daily Active Users (DAU) to build a user base before monetizing. • SaaS companies, on the other hand, should track MRR closely to understand their revenue stream. You need to understand your particular startup's needs and business model so that you can track the right metrics. #StartupMetrics #BusinessGrowth #Founders

Achieving product-market fit is the holy grail for many startups, yet the path to discovery is often fraught with uncertainty. It's a relentless pursuit of understanding your customer, refining your product, and iterating until your offering resonates deeply with their needs. Following other founders and their journeys of challenges and triumphs faced by entrepreneurs like Airbnb, Dropbox and Slack, this will provide you with takeaways to guide you through this critical phase of your startup journey. Takeaways for Founders 1. Customer Obsession is Key: Deeply understand your target audience’s problems, desires, and behaviors. Build relationships, listen actively, and let their feedback shape your product roadmap. 2. Iterate Rapidly: Embrace a culture of experimentation. Test assumptions, gather data, and be willing to pivot when necessary. Remember, failure is a stepping stone to success. 3. Measure What Matters: Define key performance indicators (KPIs) that align with your product-market fit goals. Track metrics like customer acquisition cost, customer lifetime value, and churn rate to measure progress. 4. Build a Strong Team: Surround yourself with passionate individuals who share your vision. Diverse perspectives and skill sets will enrich your product development process. 5. Persevere Through Challenges: The journey to product-market fit is often bumpy. Stay resilient, learn from setbacks, and maintain a positive outlook. 6. Find Your Niche: Identify a specific customer segment with unmet needs. By focusing on a niche market, you can build a loyal customer base and gain a competitive advantage. 7. Leverage Data: Use data to inform your decision-making. Analyze customer behavior, market trends, and competitor insights to optimize your product and marketing strategies. Enjoy this? Repost to your network and follow Ginger Menown for more. https://lnkd.in/gWbc8a_P Want to grow a profitable business and design your dream life? Book a discovery call with me at https://lnkd.in/gaJqNAwQ Join thousands who follow Insights & Inspiration Newsletter lnkd.in/gvPEGJcb

🚀 Putting It All Together: A Unified Strategy for Startup Success 🚀 At Web Growth Gurus, we believe that aligning your Business Model Canvas, GTM Strategy, and Value Proposition Canvas creates a powerful, cohesive roadmap for growth. These frameworks aren't isolated silos; they work together to ensure every aspect of your business—from product development to customer engagement—is aligned with your vision. Action Steps for Startups: 1️⃣ Define Your Foundation: Use the Business Model Canvas to identify each building block of your business and ensure they support your core goals. 2️⃣ Build a Data-Driven GTM Strategy: Approach your launch with a clear plan, tracking metrics at each stage to refine and improve. 3️⃣ Craft a Compelling Value Proposition: Make sure your product message speaks directly to the needs and pain points of your audience. With a clear understanding of your business model, a robust GTM strategy, and a compelling value proposition, your startup is well-equipped to tackle the challenges of scaling and position itself as a leader in the market. ✨ Final Thoughts: The path to becoming a unicorn is built on strategic clarity, alignment, and a relentless focus on value. By leveraging these frameworks, startups can navigate growth with confidence, knowing each step brings them closer to sustainable success. #startupgrowth #businessmodelcanvas #GTMstrategy #valueproposition #WebGrowthGurus #unicornpath #startupsuccess #productmarketing

🚀 Putting It All Together: A Unified Strategy for Startup Success 🚀 At Web Growth Gurus, we believe that aligning your Business Model Canvas, GTM Strategy, and Value Proposition Canvas creates a powerful, cohesive roadmap for growth. These frameworks aren't isolated silos; they work together to ensure every aspect of your business—from product development to customer engagement—is aligned with your vision. Action Steps for Startups: 1️⃣ Define Your Foundation: Use the Business Model Canvas to identify each building block of your business and ensure they support your core goals. 2️⃣ Build a Data-Driven GTM Strategy: Approach your launch with a clear plan, tracking metrics at each stage to refine and improve. 3️⃣ Craft a Compelling Value Proposition: Make sure your product message speaks directly to the needs and pain points of your audience. With a clear understanding of your business model, a robust GTM strategy, and a compelling value proposition, your startup is well-equipped to tackle the challenges of scaling and position itself as a leader in the market. ✨ Final Thoughts: The path to becoming a unicorn is built on strategic clarity, alignment, and a relentless focus on value. By leveraging these frameworks, startups can navigate growth with confidence, knowing each step brings them closer to sustainable success. #startupgrowth #businessmodelcanvas #GTMstrategy #valueproposition #WebGrowthGurus #unicornpath #startupsuccess #productmarketing