Rebecca Bell’s Post

𝗧𝗵𝗲 𝘀𝗵𝗼𝗿𝘁𝗰𝘂𝘁 𝘁𝗼 𝗗𝗢𝗨𝗕𝗟𝗘 𝘆𝗼𝘂𝗿 𝗲𝗻𝗿𝗼𝗹𝗹𝗺𝗲𝗻𝘁𝘀 𝗶𝘀 𝗛𝗘𝗥𝗘! 👇👇👇 How I helped 3 campuses of my university increase applications by 𝟱𝟬% 𝘁𝗵𝗶𝘀 𝘀𝗲𝗮𝘀𝗼𝗻. Too often, universities with strong reputations and healthy budgets don’t advertise, assuming students will naturally come their way. But here's the hard truth: even the best universities miss out on enrollments when they stay silent. Without ads, you’re leaving your enrollment numbers up to chance. Today’s students have more choices than ever, and if you’re not actively reaching them, your competitors are. With a 𝘄𝗲𝗹𝗹-𝘁𝗮𝗿𝗴𝗲𝘁𝗲𝗱 𝗮𝗱𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆, you can: • Connect with students genuinely interested in your programs • Share what makes your campus and culture stand out • Achieve real, measurable enrollment growth Our strategic ads approach led to a 50% jump in applications—proof that even the most established universities benefit from visibility. This isn’t just about budget or legacy; it’s about connecting with students where they are. 𝗣𝗦: Let’s talk about how to pair your reputation with targeted advertising, so you’re no longer leaving enrollments on the table.

🚀 Gen Alpha is rewriting the rules of engagement in the #highered world. As they move into high school and begin thinking about college, their expectations challenge traditional marketing approaches. For colleges, it’s time to evolve — think digital-first, value-driven messaging that resonates with their desire for transparency and authenticity. Curious about how to tap into this next generation? Aila Boyd, MFA, shares insights on the future of #higheredmarketing. Check it out below 👇 https://lnkd.in/e4zCpQfY #highereducation #genalpha #university #highereducationtrends

🎓 Exciting News for Colleges and Universities! 🎓 Are you looking for innovative ways to enhance your college's marketing reach and enrollment numbers while empowering your students to take control of their education costs? Look no further than the Earn Your Tuition Now Program! 🚀 What is the Earn Your Tuition Now Program? 🚀 It's a groundbreaking initiative that turns students into ambassadors for their college or university. By leveraging their social media presence and personal networks, students actively recruit new students to their institution while earning credits towards their tuition fees. 💰 Benefits for Colleges and Universities: 💰 *Enhanced Marketing Reach: Reach a wider audience of prospective students through the power of social media and peer-to-peer influence. *Cost-Effective Marketing Strategy: Say goodbye to hefty marketing budgets! Our program provides a cost-effective alternative to traditional marketing methods. *Student Engagement and Retention: Foster a sense of community and engagement among current students, leading to increased student retention rates. 🎯 Alignment with College Goals: 🎯 *Student Success: Empower students to graduate with less debt and achieve their academic goals. *Affordability: Make college more accessible to all students by providing a practical solution to the rising costs of higher education. *Enrollment Growth: Drive enrollment numbers by leveraging the enthusiasm and passion of current students to attract new students to your college or university. Join the movement and revolutionize your college's approach to student recruitment and retention with the Earn Your Tuition Now Program! Interested in learning more? Feel free to reach out or visit our website for additional information. #HigherEducation #StudentRecruitment #CollegeMarketing #EarnYourTuition #EmpowerStudents

🚨INCYMI: MeetYourClass x SightLine Webinar! Last week, our co-founders Blake Mischley and Jonah Liss joined Ashley Kern to discuss pressing issues facing Higher Ed. Universities need to understand and adapt to the preferences of #GenZ to successfully connect with and attract these future students. What we covered: - Social media as search engines? (very topical- more to come) - Foster authenticity in your messages - Emphasize the practical benefits and ROI of your programs - Use social media platforms where they are already active Let's work together to enroll and retain this new generation of students. Here is a short snippet. Link in comments for the full webinar. #socialmedia #universities #enrollment #highered #enrollmentmarketing

What is the key to school differentiation in today’s market? 🤔 As the demand for private and independent education grows, schools are looking for innovative ways to stand out from the crowd. It's not just about attracting students—it's about building a community that thrives. Read our latest blog here https://bit.ly/43rsLLt to learn more about how to use these strategies to elevate your school’s presence: 🔍 Conducting a valuable competitive analysis. 💡 The power of a strong unique selling proposition (USP). 🎨 Showcasing your school culture to engage prospective students and families. #K12Schools #K12Education #EducationMarketing #Marketing

"The first members of Gen Alpha will be entering high school this fall. Marketing professionals in other industries have already been paying close attention to this rising generation, their purchasing power, and brand affinities. But is higher ed ready to recruit them? And how different are they from their predecessors, Gen Z?" Read more about Gen Alpha in this week's #EVWakeUpCall: https://lnkd.in/ggCt42BE #highered #genalpha #genz #generationalpha #prospectivestudents #enrollmentmarketing #enrollment #enrollmentmanagement #highereducation #emchat

🎯📚 Success in enrollment is built on opportunity, perseverance, and passion. Every student welcomed stands as a shining example of the transformative power of education. Let's pave the way for a brighter future together! 🚀✨ 🌐 https://lnkd.in/gPmYT-dm #CollegeMarketingPros #collegemarketing #higheredmarketing #campusadvertising #studentfocused #socialmediamarketing #influencercampaigns #digitalstrategy #universitybranding #contentcreation #creativecampaigns #dataanalytics

🎓 Attention College Administrators! 🎓 Are you seeking innovative solutions to enhance student recruitment and retention at your institution? Look no further than the Earn Your Tuition Now Program! ✨ Introducing the Earn Your Tuition Now Program: ✨ Our program empowers students to become ambassadors for their college or university, leveraging their social media influence and personal networks to actively recruit new students. In return, students earn credits towards their tuition fees, creating a win-win situation for both students and institutions. 🚀 Benefits for Colleges and Universities: 🚀 *Enhanced Marketing Reach: Tap into the power of peer-to-peer influence to reach a wider audience of prospective students. *Cost-Effective Marketing: Say goodbye to hefty marketing budgets! Our program offers a cost-effective alternative to traditional marketing methods. *Student Engagement: Foster a sense of community and engagement among current students, leading to increased retention rates. *Affordability: Provide students with a practical solution to the rising costs of higher education, making college more accessible to all. Join us in revolutionizing student recruitment and retention strategies! Interested in learning more? Let's connect and discuss how the Earn Your Tuition Now Program can benefit your college or university. #HigherEducation #StudentRecruitment #CollegeAdmissions #EarnYourTuition #EmpowerStudents

🚀🌍 Education is the key that unlocks a better world, and we're committed to making a difference! At College Marketing Pros, we firmly believe in the power of education to shape minds, foster growth, and drive progress. 🌐 https://lnkd.in/gPmYT-dm #CollegeMarketingPros #collegemarketing #higheredmarketing #campusadvertising #studentfocused #socialmediamarketing #influencercampaigns #digitalstrategy #universitybranding #contentcreation #creativecampaigns #dataanalytics

🎓 The future of higher education enrollment is changing. Traditional-aged student numbers are declining. However, a third of today's college students are adult learners, representing a vital opportunity for institutional growth. Our latest blog article reveals strategies for engaging non-traditional students, including: ▪️ Identifying roadblocks to success ▪️ How to craft messaging that resonates with working professionals ▪️ Ways to leverage personalization technology for better engagement ▪️ Quick wins you can implement immediately ▪️ Success metrics that matter for adult learner marketing Over 36 million adults under 65 have some college experience but no credentials. Learn how to reach them effectively. Read the article to discover how leading institutions successfully navigate the enrollment cliff by optimizing their adult learner marketing strategies. 👉 https://lnkd.in/ewNBee28 #HigherEducation #Marketing #EnrollmentMarketing #AdultLearners