Ramasish Bhowmik’s Post

Our CEO Wayne Bischoff shared insights on our radical shift towards agility, customer centricity, and relentless innovation in the face of evolving market dynamics during the IAB Insights series yesterday. 🔍 When you've conquered it all, what's next? Mediamark's answer: pave our own path to success! Partnering with dY/dX Digital, we embarked on a transformative journey, redefining workflows, systems, and culture to revolutionise media sales and processing. 🔧 Through meticulous planning and execution, we embraced change across four key pillars: 1️⃣ Streamlined workflow processes 2️⃣ Implementation of cutting-edge systems 3️⃣ Empowering our team through upskilling 4️⃣ Deploying client-centric features and products 📈 The results speak for themselves: 83% improvement in approval times 32% increase in invoice creation 75% faster traffic booking time 💡 But it doesn't stop there! Our journey is fuelled by continuous improvement and a commitment to innovation. As we shape our own future, the possibilities are endless! #digitaltransformation #innovation #futureforward

The holiday season demands more than just a standard ad ops strategy—it requires ✅ Precision ✅ Scale & ✅ Lightning-fast execution. With shopping ramping up, are your ad operations ready to capture every click and optimize every dollar? At iOPEX, we don’t just manage campaigns; we redefine them. Our AI-driven insights and tools ensure scalability and superior ROI throughout the campaign lifecycle. Let’s make your ad ops a powerhouse for growth this holiday season. Reach out today!⏱️ Keith Zurenda #ShoppingSeason #RetailMedia #CommerceMedia #AdOps #holidayseason #DigitalAdvertising

Why are partnerships crucial in advertising campaigns, and what insights can we gain about their influence on success and efficiency? The transition from traditional selling methods to more dynamic approaches highlights the importance of strong relationships between agencies and brands. Effective management and innovation within these partnerships play a crucial role in advancing these campaigns, allowing them to adapt quicker to market trends and shifts in consumer behavior. Ultimately, recognizing the significance of collaborative relationships is a cornerstone of campaign success in the modern advertising ecosystem. Learn more: https://lnkd.in/e6DgPie8 #AdTechHeroes #AdTechExperts #StrategicPartnerships #DigitalAdvertising

Learn how to excel in the market like the top challenger brands at our upcoming webinar with Brett House, MediaRadar, Inc. SVP, on December 10! Reserve your place here: https://gag.gl/3Fmdj9 Uncover how brands such as Coach and Ford Motor Company are transforming their industries and implementing campaigns that enhance consumer engagement and acquisition. This is an exclusive event, so don’t miss out! #FutureTitansofAdvertising #MediaRadar #MarketingIntelligence #AdTech #Webinar

In today’s world, where almost everything can be done online, the face-to-face connection with customers and clients may often be overlooked. Having in-person meetings and conversations can drive the narrative in a different direction and gain a clearer understanding of the clients’ needs. That’s why AdMedia has team members in New York for both current client and prospective client meetings this week. These meetings go beyond closing deals and acquiring new clients. They’re about understanding the unique needs of each client and aligning our strategies to drive their growth. Despite the ever-changing landscape of advertising, certain principles remain constant. The importance of listening to evolving ideas, adapting to continuously changing needs, creating lasting partnerships, and finding solutions to issues is crucial. Our team recognizes that every meeting is an opportunity to propel our clients and ourselves forward. They fully embrace the significance of these interactions, staying committed to creating connections that play a pivotal role in shaping success and growth. #AdMedia #AdvertisingIndustry #ClientMeetings #BusinessGrowth #BusinessStrategies

Learn how to dominate the market like the most successful challenger brands at our upcoming webinar with Brett House, MediaRadar, Inc. SVP, on December 10! Secure your spot here: https://gag.gl/3Fmdj9 Discover how brands like Coach and Ford Motor Company are disrupting their industries and executing campaigns that drive consumer engagement and acquisition. This is an invite-only event, so don’t miss out! #FutureTitansofAdvertising #MediaRadar #MarketingIntelligence #AdTech #Webinar

Why are partnerships crucial in advertising campaigns, and what insights can we gain about their influence on success and efficiency? The transition from traditional selling methods to more dynamic approaches highlights the importance of strong relationships between agencies and brands. Effective management and innovation within these partnerships play a crucial role in advancing these campaigns, allowing them to adapt quicker to market trends and shifts in consumer behavior. Ultimately, recognizing the significance of collaborative relationships is a cornerstone of campaign success in the modern advertising ecosystem. Learn more: https://lnkd.in/gEDDEKVX #AdTechHeroes #AdTechExperts #StrategicPartnerships #DigitalAdvertising

A few months ago, I joined Ops Shop. It's built from group of people who have been around the block in the advertising, agency, and ad tech world. We do top notch, expert level managed service work across a variety of areas within digital media - programmatic, ad ops, paid media, and analytics. This week, we merged with Media Staffing to form Elite Media Group, in order offer agencies a truly unique, end to end solution to what agencies tell us is a huge challenge for them: RESOURCES. People leave their jobs frequently, parents are taking their well deserved parental leaves, sometimes a hire you made unfortunately isn't cutting it. Or you win new business and need the quickest turnaround of all time (Everyone who has ever responded to an RFP can identify with this one). Or your media team is small, or it's larger and you just need some damn resources because there's so much work to be done! Whatever the reason is, digital media teams and agencies need resources, and the debate comes up of "should we hire or should we use a managed service vendor?" We're making it easy for teams, and giving them a flexible, on-demand source of talented candidates AND managed service options under the same roof. Choose one, choose the other, or go with a hybrid approach. These practices don't need to sell against each other anymore. Whatever is best for your business, we're on board with. Hit me up if you're having any type of resource challenges. I'd love to see how we can possibly help you out.

Feeling behind the competition? Let ADG Online Solutions equip you with the digital tools to thrive. 🚀 Watch your business grow with our innovative solutions. Ready for success? Contact ADG today! 💼 #BusinessGrowth #DigitalSolutions #ADGOnline

While dealmaking in media and advertising shows signs of activity, it's far from a full resurgence. Recent deals like Outbrain’s acquisition of Teads and Publicis’s purchase of Influential hint at recovery but are more of a warm-up than a boom. The market remains cautious due to macroeconomic uncertainties, but the U.S. is leading with increasing activity, and valuations are stabilizing. As firms prepare for future deals, the real M&A wave may hit by late 2024 or early 2025. #MergersAndAcquisitions #Media #Advertising