Rajat Kumar’s Post

🚀 𝐁𝐥𝐚𝐜𝐤 𝐅𝐫𝐢𝐝𝐚𝐲 𝟐𝟎𝟐𝟒: 𝐖𝐡𝐚𝐭 𝐭𝐨 𝐃𝐨 & 𝐀𝐯𝐨𝐢𝐝 𝐟𝐨𝐫 𝐒𝐜𝐚𝐥𝐚𝐛𝐥𝐞 𝐒𝐮𝐜𝐜𝐞𝐬𝐬! ✅ What to Do: 𝐖𝐚𝐫𝐦 𝐔𝐩 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞𝐬: Run remarketing and engagement campaigns now to build momentum. 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞𝐬: Use bold visuals, clear offers, and urgency (e.g., countdowns, "Ends Soon"). 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐁𝐮𝐝𝐠𝐞𝐭𝐢𝐧𝐠: Allocate 70-80% for peak sale days and scale winning campaigns hourly. 𝐔𝐬𝐞 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧: Rely on Google’s Smart Bidding and Meta’s CBO for better results. 𝐏𝐨𝐬𝐭-𝐒𝐚𝐥𝐞 𝐑𝐞𝐭𝐞𝐧𝐭𝐢𝐨𝐧: Offer exclusive deals or loyalty programs to retain customers. ❌ 𝐖𝐡𝐚𝐭 𝐭𝐨 𝐀𝐯𝐨𝐢𝐝: 𝐋𝐚𝐬𝐭-𝐌𝐢𝐧𝐮𝐭𝐞 𝐓𝐞𝐬𝐭𝐢𝐧𝐠: Finalize campaigns and creatives well before the big day. 𝐒𝐭𝐨𝐜𝐤 𝐈𝐬𝐬𝐮𝐞𝐬: Ensure inventory syncs with ads to avoid promoting unavailable products. 𝐁𝐫𝐨𝐚𝐝 𝐓𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠: Focus on high-intent audiences instead of wasting budget on cold leads. 𝐍𝐞𝐠𝐥𝐞𝐜𝐭𝐢𝐧𝐠 𝐃𝐚𝐭𝐚: Monitor key metrics (ROAS, CTR) closely to tweak in real time. Plan ahead, scale smart, and crush this Black Friday! 💥 #BlackFriday2024 #GoogleAds #MetaAds #PerformanceMarketing #DigitalGrowth

🦃 1 Week Left for Thanksgiving & Black Friday Sales! 🛍️ Here are the Dos ✅ and Don'ts 🚫 for running successful campaigns this season: ✅ Dos: 🔹 Plan budgets wisely: Ad costs surge, so allocate extra budget to high-performing campaigns. 🔹 Highlight urgency: Use words like “Last chance” or “Ends soon” to drive conversions. 🔹 Optimize mobile experience: Ensure fast-loading pages and seamless checkout. 🔹 Target retargeting: Focus on users who’ve visited your site or abandoned carts. 🔹 Leverage creatives: Use festive visuals, bold CTAs, and clear offers. 🔹 Enable dayparting: Show ads during peak shopping hours for better results. 🚫 Don'ts: ❌ Ignore ad fatigue: Refresh creatives regularly to keep audiences engaged. ❌ Overspend on low-performing channels: Double down on what works best. ❌ Delay optimization: Analyze data daily and adjust bids and budgets quickly. ❌ Skip email campaigns: Use emails to complement paid ads for conversions. ❌ Forget post-sale remarketing: Retarget post-purchase for upselling or reviews. 💡 Pro Tip: Start early, stay consistent, and be ready to scale during peak hours! #Blackfriday #ThanksGiving #Adtech #Digitalmarketing #Paidmedia #Googleads #Facebookads #AmazonAds #TikTokads #SnapchatAds #Linkedinads #Performancemarketing

🚨 Black Friday Alert 🚨 This Black Friday, Webugol is offering 1 month of FREE Ad Management on Meta or Google—exclusively for new clients! 🚀 Unlock the full potential of your campaigns with expert ad management. Drive more traffic, increase conversions, and scale your business - all without paying for the first month. 💥 Accelerate growth, dominate the digital space, and get results faster! Act now - this offer is limited-time! 🔗 DM us now to claim your free month and start seeing results! #BlackFriday #Webugol #FreeAdManagement #MetaAds #GoogleAds #Marketing #DigitalMarketing #NewClientOffer #GrowthHacking #BusinessGrowth

🚨 Black Friday Alert 🚨 This Black Friday, Webugol is offering 1 month of FREE Ad Management on Meta or Google—exclusively for new clients! 🚀 Unlock the full potential of your campaigns with expert ad management. Drive more traffic, increase conversions, and scale your business - all without paying for the first month. 💥 Accelerate growth, dominate the digital space, and get results faster! Act now - this offer is limited-time! 🔗 DM us now to claim your free month and start seeing results! #BlackFriday #Webugol #FreeAdManagement #MetaAds #GoogleAds #Marketing #DigitalMarketing #NewClientOffer #GrowthHacking #BusinessGrowth

To drive conversions at the Bottom of Funnel (BOFU) during Black Friday, focus on targeted, conversion-driven campaigns: 🛍️ Shopping Campaigns with Promotions: Highlight discounts and limited-time offers directly in Google Shopping ads to attract ready-to-buy consumers. 📞 Search Campaigns with Call Extensions: Enable direct customer contact for service-based businesses, simplifying the purchase process. 🎯 Remarketing Campaigns: Re-engage past visitors with personalised ads, using dynamic remarketing and urgency-inducing elements like countdown timers. ⏳ Display Campaigns with Countdown Timers: Use time-sensitive messaging to push users toward quick action. 🎥 YouTube Ads with Offers: Pair short, engaging video ads with clear calls-to-action, promoting Black Friday deals. 💸 Search Campaigns with Price Extensions: Display Black Friday pricing directly in ads to increase click-through rates. 📍 Local Search Ads with Location Extensions: Drive in-store traffic by promoting nearby deals with location-based ads. These tactics target high-intent shoppers, maximising conversions during Black Friday. #BlackFriday #MarketingFunnel #BottomOfFunnel

🚨 Black Friday Week: The Annual CPM Surge Is Here! Marketers, let’s talk about the not-so-hidden cost of winning big during Black Friday: rising CPMs. Every year, advertisers flood the Meta Ads platform during this week, driving up competition for ad placements. The result? CPMs skyrocket, and suddenly, those campaigns you fine-tuned for efficiency start to feel a little… pricey. But don’t panic! Here’s how to navigate this costly landscape: 1️⃣ Lean into ROAS-focused goals. Accept the higher CPMs and focus on maximizing revenue from each impression. It's about the return, not just the cost. 2️⃣ Segment and prioritize your audiences. Retargeting warm audiences (like your past customers) will give you a better bang for your buck compared to cold prospecting during peak demand. 3️⃣ Use creative that cuts through the noise. Black Friday is loud—your ads need to grab attention fast. Invest in bold, thumb-stopping visuals and make sure the offer is the focal point. It can't be too big or repeated too many times. 4️⃣ Optimize in real time. Watch those performance metrics like a hawk. A great ad or campaign today, could hit a wall and crash tomorrow. Remember, higher costs aren’t inherently bad if they’re paired with higher returns. The key is to capitalize on great offers to squeeze every ounce of value from your budget. #MetaAds #BlackFriday #CPMs #DigitalMarketing

📈🧠📉 𝗙𝗥𝗘𝗘 𝗨𝗹𝘁𝗶𝗺𝗮𝘁𝗲 𝗕𝗹𝗮𝗰𝗸 𝗙𝗿𝗶𝗱𝗮𝘆 𝗙𝗼𝗿𝗲𝗰𝗮𝘀𝘁𝗲𝗿 𝗦𝗰𝗿𝗶𝗽𝘁 📈🧠📉 This script will help you accurately predict: 📈𝟭. 𝗪𝗵𝗲𝗻 Search Interest will peak for Black Friday this year 📈𝟮. 𝗛𝗼𝘄 you should portion your media spend this year based on last year's Search Trend 📈𝟯. 𝗪𝗵𝗮𝘁 your expected Clicks, Conversions, Revenue, ROI and Conversion Rate % will be this year based on your account's current YoY trends Comments "𝗕𝗙" below and I will send you: 🔗 A link to the 𝗙𝗥𝗘𝗘 version of this Script 📺 An extended video of me explaining how to use the Script in detail 📜 Instructions on how to easily set this up for your own Google Ads account (within seconds) 🔒𝗕𝗢𝗡𝗨𝗦: 𝗔𝗻𝘆𝗼𝗻𝗲 𝘄𝗵𝗼 𝗦𝗛𝗔𝗥𝗘𝗦 𝘁𝗵𝗶𝘀 𝗽𝗼𝘀𝘁 𝘄𝗶𝗹𝗹 𝗮𝗹𝘀𝗼 𝗴𝗲𝘁 𝗮𝗰𝗰𝗲𝘀𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗽𝗿𝗲𝗺𝗶𝘂𝗺 𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗼𝗳 𝘁𝗵𝗶𝘀 𝘀𝗰𝗿𝗶𝗽𝘁 𝗳𝗼𝗿 𝗙𝗥𝗘𝗘, 𝘄𝗵𝗶𝗰𝗵 𝘄𝗶𝗹𝗹 𝗶𝗻𝗰𝗹𝘂𝗱𝗲: 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗕𝗿𝗮𝗻𝗱𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗧𝘆𝗽𝗲𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗖𝗮𝘁𝗲𝗴𝗼𝗿𝗶𝗲𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗜𝘁𝗲𝗺𝘀 𝗬𝗼𝗬 ☝ The above views will help you predict what brands, product types, categories, keywords and items are expected to perform best during Black Friday this year based on their current trend/performance, allowing you to stock up and prepare in advance 📈 *Disclaimer: The purpose of this Script is to provide you with clear access to the data which is otherwise difficult to get hold of and visualise, it's up to you what you choose to do with this data #blackfriday #blackfriday2024 #googleads #scripts #ppc #ads

Are you an online store owner preparing for Black Friday?   With the biggest sales event of the year around the corner, there’s no better time to fine-tune your advertising strategy. Even if you’re working with a daily budget of €10 - €40, you can still set up effective Google Ads campaigns that drive results.   Here’s how:   - Track Your Purchases Make sure you can see the number and value of your purchases right in your Google Ads dashboard.   - Launch a Standard Shopping Campaign  If you have best-selling products, focus on these first to maximize your budget. Start with a manual CPC bidding strategy to gain better control over your spend.   - Set Up a Search Campaign Focus on a small selection of highly relevant keywords to target the right audience efficiently.   - Use (Dynamic) Retargeting with Display Ads On a low budget, show display ads to people who viewed your product but didn’t purchase. It’s a simple way to re-engage potential customers.   - Start now Google Ads needs time to deliver real results. If you wait with your campaigns until the week of Black Friday, you will miss the boat. Start running your campaigns already now, and scale them up in the week of Black Friday.   Every step involves many details, and if you need help navigating them, book a 30 minute call through my profile. I’d be happy to assist!   #GoogleAds #EcommerceAds #BlackFriday2024

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📈🧠📉 𝗙𝗥𝗘𝗘 𝗨𝗹𝘁𝗶𝗺𝗮𝘁𝗲 𝗕𝗹𝗮𝗰𝗸 𝗙𝗿𝗶𝗱𝗮𝘆 𝗙𝗼𝗿𝗲𝗰𝗮𝘀𝘁𝗲𝗿 𝗦𝗰𝗿𝗶𝗽𝘁 📈🧠📉 This script will help you accurately predict: 📈𝟭. 𝗪𝗵𝗲𝗻 Search Interest will peak for Black Friday this year 📈𝟮. 𝗛𝗼𝘄 you should portion your media spend this year based on last year's Search Trend 📈𝟯. 𝗪𝗵𝗮𝘁 your expected Clicks, Conversions, Revenue, ROI and Conversion Rate % will be this year based on your account's current YoY trends Comments "𝗕𝗙" below and I will send you: 🔗 A link to the 𝗙𝗥𝗘𝗘 version of this Script 📺 An extended video of me explaining how to use the Script in detail 📜 Instructions on how to easily set this up for your own Google Ads account (within seconds) 🔒𝗕𝗢𝗡𝗨𝗦: 𝗔𝗻𝘆𝗼𝗻𝗲 𝘄𝗵𝗼 𝗦𝗛𝗔𝗥𝗘𝗦 𝘁𝗵𝗶𝘀 𝗽𝗼𝘀𝘁 𝘄𝗶𝗹𝗹 𝗮𝗹𝘀𝗼 𝗴𝗲𝘁 𝗮𝗰𝗰𝗲𝘀𝘀 𝘁𝗼 𝘁𝗵𝗲 𝗽𝗿𝗲𝗺𝗶𝘂𝗺 𝘃𝗲𝗿𝘀𝗶𝗼𝗻 𝗼𝗳 𝘁𝗵𝗶𝘀 𝘀𝗰𝗿𝗶𝗽𝘁 𝗳𝗼𝗿 𝗙𝗥𝗘𝗘, 𝘄𝗵𝗶𝗰𝗵 𝘄𝗶𝗹𝗹 𝗶𝗻𝗰𝗹𝘂𝗱𝗲: 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗕𝗿𝗮𝗻𝗱𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗧𝘆𝗽𝗲𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗖𝗮𝘁𝗲𝗴𝗼𝗿𝗶𝗲𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗞𝗲𝘆𝘄𝗼𝗿𝗱𝘀 𝗬𝗼𝗬 🔒𝗔 𝘃𝗶𝗲𝘄 𝗼𝗻 𝘁𝗼𝗽 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗶𝗻𝗴 𝗜𝘁𝗲𝗺𝘀 𝗬𝗼𝗬 ☝ The above views will help you predict what brands, product types, categories, keywords and items are expected to perform best during Black Friday this year based on their current trend/performance, allowing you to stock up and prepare in advance 📈 *Disclaimer: The purpose of this Script is to provide you with clear access to the data which is otherwise difficult to get hold of and visualise, it's up to you what you choose to do with this data #blackfriday #blackfriday2024 #googleads #scripts #ppc #ads