Rachel Carrell’s Post

3 live television interviews in a week and a half. Here’s what I learned as someone with anxiety. 👇🏽 1. Focus on the controllables: I can't always control feeling overwhelmed, but I can control arriving on set earlier than needed, taking time to center myself, and easing into the environment. That small step helped reduce the pressure significantly. 2. You are your biggest critic: No one will judge you as intensely as you judge yourself. Give yourself grace and permission to make “mistakes.” In my first interview, I slipped and accidentally gave an incorrect URL for my website. Did the world end? Nope. Just keep going. It’s all part of the process. 3. Celebrate, but don’t forget the real work: Being on TV is exciting and worth celebrating, but the true work is behind the scenes. It’s what you do to keep showing up, learning, and growing that matters most. Knowing that is what keeps me going when all else falls through. If you’re holding back because of fear — trust me, it’s worth pushing forward. The rewards far outweigh the risks. 🌱

Are you looking to get the word out about your book? Let's talk! For the month of November, I am doing something I have never done before. I am offering a limited scope PR program for those wanting to make a splash with a TV interview before the end of the year. For a one time fee of $1500, let's hyperfocus on introducing you to the news producers in ONE MEDIA MARKET important to you and your business for the next 6-8 weeks. In that time, I will work to get you at least 1 interview in your chosen market. I will also introduce you to my warmest producer contacts in other markets during that time too. With this approach, I can GUARANTEE and book you in at least 1 TV interview before the end of the year. Who wants to experience the magic of a TV interview??? Trust me, it is a gamechanger.

Why timing matters in media interviews <3

POV: You’ve secured a broadcast interview, but now you’re wondering how to prepare for it… Live TV interviews are the big dog of interviews. You’ve got to look right, sound right, and say the right thing. Here are our top tips to set you up for success: First, you need to get your key messages sorted: 🧏 They should be what you want to say and what your audience needs to hear 🎯 Aim for no more than three – listeners can only take in a certain amount Once you have those nailed, it’s time to consider how to present yourself on air: 🤗 Be natural and enthusiastic 💻 If you’re doing a Zoom interview, keep your camera height level with your face 👐 Avoid wild gesticulations and other distracting mannerisms, like waving hands or fiddling 👀 Keep eye contact but avoid nodding – you might look like you’re agreeing with something you don’t mean to 💙 The safest colour to wear on TV is blue. Sadly, if you do or wear anything distracting on TV, people will remember that and nothing you say #tvinterview #tvtips #broadcast #mediatraining #pr #comms

Whether you’re on-screen in a meeting or giving a broadcast media interview sitting in a studio or online at your office computer or laptop – do you know where to look? A TV producer once said to me ‘eyeline is everything’ when you’re on screen. What does this mean for you? Read my advice in my blog to find out. #eyeline #tvinterviews

I’ve seen firsthand how preparation makes or breaks a TV interview. The bright lights, live questions, and a watching audience—it’s intense, even for the pros.   The pressure to be composed, clear, and impactful is real. But here’s the truth: Preparation is everything. When you’re prepared, you’re not just answering questions; you’re shaping a story, steering the narrative, and making a lasting connection. Here’s my playbook for on-camera success: 1. Know Your Audience ↳ Who’s watching, and what do they care about? Tailoring your message to their interests turns passive viewers into engaged listeners. 2. Define Your Message ↳ Have 3–5 clear, memorable points. Focus on clarity and impact—speak with purpose. 3. Prepare for the Unexpected ↳ The toughest questions are often the surprises. Anticipate them and respond confidently, even under pressure. 4. Practice, Practice, Practice ↳ Mock interviews, rehearsals, and refining your responses help make the best answers feel natural and powerful. 5. Look the Part ↳ Professional attire, good posture, and minimal distractions ensure the focus stays on your message. 6. Check Your Tech ↳ Test your setup whether you’re virtual or in-studio. Stable internet, good lighting, and clear audio are non-negotiables. 7.  Maximize Your Reach ↳ The camera might stop rolling, but your impact doesn’t. Share your segment across social platforms to expand your message’s reach. Preparation isn’t just a box to check—it’s your superpower on camera. With the groundwork laid, you’re ready to inform, engage, and resonate with your audience. So, next time you step in front of a camera, Remember: your preparation turns nerves into impact. What’s your top tip for staying composed on camera? Share your thoughts below and let’s discuss! If you found this valuable: • Repost for your network ♻️ • Follow me for more insights on brand reputation • Join 25,500+ subscribers for actionable tips to protect your brand: https://lnkd.in/edPWpFRR #MediaTraining #OnCameraSuccess #InterviewPreparation

📺✨ Unlock the Power of TV Interviews for Your Small Business! ✨📈 Did you know that businesses featured on TV interviews experience a jaw-dropping 30% increase in sales within just six months? That's right! According to a study by Forbes, television exposure can skyrocket your business growth like never before! 🚀💼 But here's the real kicker - getting on TV interviews isn't just reserved for big corporations anymore. 🌟 TV Interview Masters 🌟 is here to help small businesses like yours shine on the screen and reap the rewards! With our expert guidance and insider tips, you can learn how to captivate audiences, establish credibility, and skyrocket your sales just like the big players do! 🎥🌟 Ready to take your business to the next level? 💥 Schedule a call with us today 💥 and let's unlock the power of TV interviews together! 📞💼 Don't forget to hit that like button and share this post with fellow entrepreneurs who are ready to make a splash on TV! 🌊💼 #TVInterviewMasters #BusinessGrowth #SmallBusinessSuccess 🚀📈

If I was still teaching, I would use this Pete Buttigieg interview with Jon Stewart as a model for media training class. Here are the key lessons I gleaned: 1. Prepare several different ways to handle the questions to dread. Spool them out as needed. 2. Know what main messages you want to get across in an interview and use the last minute to squeeze in any you have missed. 3. Practice a few spiffy lines to make your messages memorable. I urge you to bounce these off a couple of others before you use them to be sure they work and aren’t in some way offensive. My full post on Medium: https://lnkd.in/g_qEHg2v

Whether you’re on-screen in a meeting or giving a broadcast media interview sitting in a studio or online at your office computer or laptop – do you know where to look? A TV producer once told Roz ‘eyeline is everything’ when you’re on screen. What does this mean for you? Read Roz's advice in her blog to find out. #eyeline #tvinterviews

Media interviews in 2025 are a whole new ballgame compared to 2020 (or even 2024). The days of sticking to rigid talking points and perfecting soundbites are fading fast. In their place? Long-form conversations, video/audio content and authenticity. 100 million Americans tune into podcasts every week and platforms like TikTok, Instagram and YouTube are now primary sources for how people discover and consume news. This shift means one thing: polished responses are no longer enough. Instead, audiences want unfiltered conversations that share more and build trust. Even if you’ve had media training in the past, it’s time to relearn best practices. The news landscape is transforming, and your approach to interviews needs to shift, too. #media #news #interview #pr #video