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What if you could skip the marketing hype and still get amazing results? 🎉 You don't need to do all the trendy marketing strategies. Seriously, put down the TikTok dances and relax! 🕺💃 The real magic happens when you focus on telling a compelling story and nailing the basics. 📚✨ Think of it this way: Would you rather impress with flashy gimmicks or build lasting connections with authentic storytelling? We thought so too. 😉 Ready to amplify your brand's story without the extra fluff? Let us help you master the essentials and get back to what really matters! 🚀

How to identify and create content pillars that boost brand awareness http://ow.ly/Qj5t105kfX4

The Ultimate 8-Stage Roadmap Discover Yagmur’s 8-stage roadmap to creating a content strategy that helps establish your business and build brand awareness.

The Importance of #Consistency in #Branding: "Consistency is key when it comes to building a strong brand identity. Every piece of content, from social media posts to blog articles, should reflect your brand's values and voice." How do you ensure consistency across all your marketing channels? #Branding #MarketingStrategy #ContentConsistency #BrandIdentity

Did you know that 90% of marketers report good ROI from video marketing? 📈 At Press Record, our mission is to deliver projects that make a MEASURABLE impact, by creating consistent content that builds trust and boost brand awareness. Ready to see results? Let's collaborate today! #VideoMarketing #DocumentaryFilms

Transform Your Brand with Our Top 5 Strategies from our What Really Matters brand strategy process! 1. Stand out with unique brand positioning 2. Craft meaningful and powerful messages 3. Build a Cohesive Visual & Verbal Identity 4. Engage with Compelling Content Creation 5. Boost Visibility with a Solid Social Media Strategy Ready to elevate your brand presence? Please find out more about our What Really Matters process today!

I love seeing likes and clicks and conversions rack up as much as the next marker, but my favorite projects to work on are the ones where the impact is a little bit 🤏🏻harder to track. The type of brand awareness-building stuff that causes a client to get stopped by their peers to say "I love the content you've been producing!" 🤩 Here's what I mean: I have a client that has gone all-in on brand storytelling this year, and let me run wild with their newsletter. The work I've done has been centered on their products, of course. But because they don't actually sell their products online, it's been more of an exercise of how to bring their brand ethos to life through storytelling. The result is part marketing, part poetry, and SO much fun to create. And our audience can tell we're having fun! Storytelling, after all, appeals to the core of what makes us tick as humans. We want to be swept up and carried away by worlds that are sparkling, joyful, or just flat-out different from our own — if even just for a moment. There is SO much opportunity for brands to lean into this in their marketing, but it's a fact that is so easy to lose sight of in the face of cold, hard data and the need for short-term virality. So here's to the brands that aren't afraid to commit, get creative, and let copywriters like me spin stories instead of chase likes.  ✨

Liquid Death have built a billion dollar brand selling water in a can. Their packaging, positioning and branding have disrupted the saturated bottled water market. They’ve built an empire by prioritizing entertainment over traditional corporate marketing. Proof that bold differentiation, branding, and engaging content can disrupt even the most crowded industries. Sara Paoletti #marketing #innovation #liquiddeath #murderyourthirst

If you need a masterclass on how to turn water into a billion-dollar brand, you gotta check this out. Liquid Death didn’t just enter the bottled water game — they flipped the whole thing on its head; Canned water? Wild. Prioritizing entertainment over stuffy corporate marketing? Genius. They took bold branding, killer content, and a whole lot of "let's do it differently" energy and turned it into an empire. Proof that you can disrupt even the most crowded industries if you’re brave (and bold) enough. Midnight Marketing's very own Creative Strategist, Sara Paoletti, takes the NYS stage to break it down; a glimpse into some of the love our clients get throughout their own creative strategy sessions. PS: LD liked our podcast reel yesterday and we almost imploded 🤯 #liquiddeath #marketing #digitalmarketing #branding #content

Transform Your Brand with Our Top 5 Strategies from our What Really Matters brand strategy process! 1. Stand out with unique brand positioning 2. Craft meaningful and powerful messages 3. Build a Cohesive Visual & Verbal Identity 4. Engage with Compelling Content Creation 5. Boost Visibility with a Solid Social Media Strategy Ready to elevate your brand presence? Please find out more about our What Really Matters process today!