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I Need A Profitable Framework For My Course! Okay what does it look like and how do i create one? Listen in and let me teach you in 2 minutes. The art of info-product marketing The problem is that a profitable info-product marketing structure has multiple vital aspects. And The solution is building a continuously self-amplifying system. Let me explain it for you: There is organic content(personal brand) And There is Paid ads. Got it? Okay Organic content generates immediate brand growth while boosting sales over time. And Paid ads generate immediate sales while boosting your brand over time. Together, they increase sales while building a brand that will create more opportunity. This is a must before you start scaling. Thats it any questions? feel free to ask

99% of personal brands on X struggle to get clients. The reason? They approach content marketing with the wrong mindset. If you’re struggling to get clients with your content, read this thread… We scaled our agency from $30k/mo to now $340k/mo in 2 years. And most of our leads were inbound - from the content we create. But it was a slow grind at the start… • Slow follower growth • Not many inbound leads • Appointments weren’t getting booked A lot of businesses have hopped onto the content game recently. But the problem is… They quit far too early. I see people quit because they don’t see any tangible results for 2 months. The thing is… That’s how it’s supposed to be. Content marketing isn’t paid ads - where you just need 1 ad to convert a client. The whole goal of content is to build trust and relationships with your audience over time. When people have enough trust and confidence in your stuff… They’ll become clients. But you can’t rush that process. It takes time to: • Build trust. • Prove you’re good at what you do. • Develop a relationship with your followers. So be patient. Keep delivering value and it’ll pay off in the long-term.

𝗣𝗦𝗔: 𝗥𝗲𝗮𝗱𝘆, 𝗙𝗶𝗿𝗲, 𝗔𝗶𝗺 𝗦𝗲𝗹𝗱𝗼𝗺 𝗪𝗼𝗿𝗸𝘀… Dear friend, I’ve been doing digital marketing for about a decade now. And I’ve seen many myths in this space. 𝗧𝗵𝗲 𝗺𝗼𝘀𝘁 𝗱𝗮𝗻𝗴𝗲𝗿𝗼𝘂𝘀 𝗼𝗳 𝘁𝗵𝗲𝗺 𝗮𝗹𝗹 𝗶𝘀 𝘁𝗵𝗮𝘁 “𝗱𝗼𝗶𝗻𝗴 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴” 𝗶𝘀 𝗯𝗲𝘁𝘁𝗲𝗿 𝘁𝗵𝗮𝗻 “𝗱𝗼𝗶𝗻𝗴 𝗻𝗼𝘁𝗵𝗶𝗻𝗴.” That’s as untrue as it gets. You can put in the wrong kind of effort and 𝗴𝗲𝘁 𝗭𝗘𝗥𝗢 𝗿𝗲𝘀𝘂𝗹𝘁𝘀. Let me give you an example. I tried YouTube marketing. I recorded about 25 videos, and I haven’t gotten a single client and barely any engagement. I have fewer followers on TikTok and YouTube than the number of videos I recorded. I thought that if I just filmed myself talking some generic marketing stuff, people would consider me an expert and throw their money at me. They have not. Because in YT marketing, there is a lot more than just “showing up.”. You have to design a thumbnail. You have to see what’s trending. You have to edit your video correctly. You have to deliver a good presentation. You need a proper call to action and many other things. The same is true about content marketing. The same is true for writing copy. It’s not about showing up. It’s about doing the right things—𝗬𝗼𝘂 𝗰𝗼𝘂𝗹𝗱 𝗯𝘂𝗶𝗹𝗱 𝘁𝗵𝗲 𝘄𝗿𝗼𝗻𝗴 𝘁𝗵𝗶𝗻𝗴 𝗮𝗻𝗱 𝘄𝗮𝘆 𝗮𝗻𝗱 𝘀𝗲𝗲 𝗻𝗼 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 𝘄𝗵𝗮𝘁𝘀𝗼𝗲𝘃𝗲𝗿. So, if you’re in online marketing, do yourself a favor and learn to do things right. Take a course, find a coach, join a mastermind, and find the best practices. Don’t just assume that doing something will generate results. Okay? 𝗜𝗳 𝘆𝗼𝘂 𝗳𝗼𝘂𝗻𝗱 𝘁𝗵𝗶𝘀 𝗵𝗲𝗹𝗽𝗳𝘂𝗹 𝗽𝗹𝗲𝗮𝘀𝗲 𝗹𝗶𝗸𝗲 𝗮𝗻𝗱 𝗰𝗼𝗺𝗺𝗲𝗻𝘁. Best regards, Razvan 

Hey guys! Happy Wednesday! Let's get right into it. As a business owner that wants to venture into advertising, there are factors to consider, content strategy is one. Content strategy is very important, the importance of a well thought out content strategy as a prerequisite for running a successful digital campaign cannot be overemphasized. If as a business owner you decide to venture into advertising, which is a great idea by the way. You don't just rush into it without understanding content strategy. If you don't understand content strategy, your ad will lack cohesive message and direction, and this will affect your campaign results. It's not enough for your campaign to have pretty visuals. You should put a lot of thought into your content, understand your audience, craft engaging contents, and most importantly your message should be consistent. Don't let your business journey be a guessing game, be intentional, don't wink in the dark, shine your eyes well well! Have a lovely day🙂. If you wish to learn more, feel free to reach out to me via direct message or send an email to [email protected]. I can’t wait to hear from you! #advertising #marketing #business #businessplatforms #visibility #growingyourbusiness #platforms #seo #branding #growth #localbusiness #yourbrand #sme #DigitalCampaign #winkinginthedark #winking #shine #don'twinkinthedark #Content #Strategy

How stupid I was 🤣 🤣   I thought I knew everything when I started designing my content strategy in my initial days. I still remember the day I launched my content marketing campaign, full of enthusiasm and energy. But, as the months went by, I realized my mistakes were costing me dearly. Boy, I was so wrong! Let me share with you those top 7 mistakes I made (and I regret) 1️⃣ Focused on quantity over quality. ↳ Who needs engaging content when you can churn out 10 mediocre posts a week? Reality Is: Quality Content Drives 6x Higher Engagement (Source: HubSpot) 2️⃣ Didn't repurpose content. ↳ Why reuse good content when you can start from scratch? Reality Is: Repurposed Content Increases Reach by 392% (Source: Curata) 3️⃣ Ignored SEO best practices. ↳ Why optimize for search engines when you can just wing it? Reality Is: SEO-Optimized Content Generates 1000% More Traffic (Source: Moz) 4️⃣ Overlooked the importance of storytelling. ↳ Facts and figures are way more compelling than stories. Reality Is: Storytelling Increases Engagement by 55% and Recall by 22%(Source: Adweek) 5️⃣ Didn't have a content calendar. ↳ Spontaneous posting is the best strategy. Reality Is: Content Calendars Increase Productivity by 31% and Consistency by 25% (Source: CoSchedule) 6️⃣ Failed to optimize for mobile devices. ↳ Desktop is where it's at. Reality Is: 57% of Web Traffic Comes from Mobile Devices (Source: StatCounter) 7️⃣ Didn't utilize user-generated content. ↳ My content is enough. Reality Is: User-Generated Content Increases Conversions by 10% and Trust by 85% (Source: Stackla) You'll save time, resources, and headaches by avoiding these mistakes. Learn from them and create a robust content marketing strategy that drives results. The best 3 actional steps that I always recommend are - ↳ Please take a look at your content strategy. ↳ Identify areas for improvement. ↳ Start implementing the required changes. P.S. Have you made similar mistakes? What did you learn? Share your experiences in the comments below!

All marketing channels are useless without this thing. . . . . 𝐄𝐏𝐈𝐂 𝐂𝐎𝐍𝐓𝐄𝐍𝐓 Let me explain it with the help of numbers. Brian Dean, the founder of Backlingo, started his YouTube channel 10 years ago and now he has grown his channel to over 555K subscribers. Reason? He attributes his success to posting high-quality, SEO-focused content consistently. Imagine, you hire a marketing team. They create a strategy covering everything from SEO to Social media marketing. You are sure to see your marketing reap your rewards and now waiting for the business to boost. But, nothing happens. Why? Because you forgot 𝐭𝐡𝐞 𝐟𝐮𝐧𝐝𝐚𝐦𝐞𝐧𝐭𝐚𝐥 𝐚𝐬𝐩𝐞𝐜𝐭 𝐭𝐡𝐚𝐭 𝐭𝐡𝐫𝐢𝐯𝐞𝐬 𝐨𝐯𝐞𝐫 𝐚𝐥𝐥 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐜𝐡𝐚𝐧𝐧𝐞𝐥𝐬. 𝐄𝐏𝐈𝐂 𝐂𝐎𝐍𝐓𝐄𝐍𝐓. When I talk about this with the founders, they nod in agreement. But then, I see their marketing team isn't doing it. Let’s discuss why you should incorporate this fundamental aspect into your strategy- 1. 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐬 𝐤𝐢𝐧𝐠- Sounds cliche but it's true. Content reigns supreme. 83% of marketers believe they would prefer making high-quality content less frequently. 2. 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐬 𝐭𝐡𝐞 𝐚𝐧𝐬𝐰𝐞𝐫- When you are working out or when you have a question you want answer to, what solves your problems? It’s content. Content is the bridge between your potential client and your new client. 3. 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐬 𝐭𝐡𝐞 𝐧𝐞𝐰 𝐜𝐮𝐫𝐫𝐞𝐧𝐜𝐲- In today’s digital world, content has become the new currency. It connects you with your industry. It makes the reader share it, love it, and motivate them to buy. So next time you choose a marketing channel, take a step back and think: 𝐖𝐢𝐥𝐥 𝐲𝐨𝐮 𝐛𝐞 𝐚𝐛𝐥𝐞 𝐭𝐨 𝐩𝐫𝐨𝐯𝐢𝐝𝐞 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐢𝐭? 𝘐𝘧 𝘵𝘩𝘦 𝘢𝘯𝘴𝘸𝘦𝘳 𝘪𝘴 𝘯𝘰, 𝘺𝘰𝘶 𝘢𝘳𝘦 𝘫𝘶𝘴𝘵 𝘨𝘰𝘪𝘯𝘨 𝘵𝘰 𝘣𝘦 𝘭𝘰𝘴𝘵 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘳𝘰𝘸𝘥. 𝘐𝘵'𝘴 𝘣𝘦𝘵𝘵𝘦𝘳 𝘵𝘰 𝘥𝘦𝘭𝘪𝘷𝘦𝘳 𝘵𝘰𝘱-𝘯𝘰𝘵𝘤𝘩 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘰𝘯𝘦 𝘤𝘩𝘢𝘯𝘯𝘦𝘭 𝘵𝘩𝘢𝘯 𝘵𝘰 𝘥𝘦𝘭𝘪𝘷𝘦𝘳 𝘭𝘢𝘤𝘬𝘭𝘶𝘴𝘵𝘦𝘳 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘵𝘩𝘳𝘰𝘶𝘨𝘩 𝘵𝘦𝘯. Have you ever noticed the difference epic content makes in marketing? Tell me your views in the comments! Tag someone who needs to know the value of epic content. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ 👍🏻 If you liked the post: Like and Comment on the post. 💬 ♥️ If you loved the post: Repost and tag someone who should read it. 🔁 #️⃣ If you want to read more about my insights on marketing: Check out the hashtag: #learn_marketing_from_Kuldeep. 🔔 If you want to read all of my upcoming posts: Follow me and turn the bell icon to be notified.

Did you know your content can be a secret sales weapon? But most people are missing out because of one small mistake. In 2024, there are two rules for any content piece: 1. Answer the user's question at the start of the content, and 2. Include your CTA right after. If you've followed my personal branding series, you probably know that the core purpose of content is to inform and sell to your audience. Unfortunately, or well, fortunately for some, most people don't use content to its full potential. If your content does not answer the search query within the FIRST paragraph, 80% of users will abandon it altogether. This will make you lose a potential customer or fan, and most platforms, whether Google or social media, will use this statistic against you. The goal is simple: Don't lose your audience in a narrative maze. Answer the question right from the start. That's what they came looking for, and that's what they should get. Once you've nailed the first impression, make every second count. Right after you've provided value to the user, guide them towards your CTA; that's the best time to sell. Rethinking your content approach? Want to turn your content site into a personal brand? Drop a DM or book a call; let's turn your content into a revenue stream :) #MakeContentCount #SEO #DigitalStrategy #PersonalBrand

What's the difference between ads, and content? Ads are fuelled by ad spend. Content is fuelled by interest. 👉 Ads = Impressions from budget 👉 Content = Impressions on autopilot Both are great. And, I always would suggest to use both. But one is compounding. One is linear. Why I focus in my work, on content. Everyone wants to do media buying. Not everyone wants to do content. Content: - Increases customer loyalty - Gives you website clicks without further money spent - Compounds over time (gets stronger in terms of viewability and social proof) - Generates more ROI - Increases exit value (due to increased website value and domain authority) - Helps people understand your brand further, and see you more as an authority figure Want a month's worth of social content, in the next 72 hours? All completed and scheduled? For probably a 1/3 of someone's monthly ad spend? Message me "CONTENT"

Content Market Fit = Product Market Fit. Think about the millions of dollars that have been wasted on ads, cold outreach, and more. What if there was a vehicle where you could save money, save time, and test your product positioning for free? Oh wait, there is. Oh wait, there is. It's called Content Marketing. Here's why it's a game-changer: 1. Cost-Effective Testing Ground: You get to validate your product and what angles the customer actually cares about 2. You are creating advertising assets without wasting money on ads, all you need is one to perform well. 3. Free Product Positioning Lab: Chances are if you find content market fit, the product market fit will be even greater, no more jumping on thousands of sales calls to decide if you have a good product! 4. Compunding engine: As your content reach grows your business will too. Then you can ad the ads and cold outreach, and guess what? The conversion rates will be MUCH higher because people have a place to go look at what you offer (news flash, but nobody looks at the website anymore). Remember: Great content doesn't just support your product—it shapes it.

PERFORMANCE MARKETING SUCKS! But when? 🤔 . . . . 🔽 Recently, we had quite a few D2C brand owners who came to us with a low budget to create organic content for their brand. Budgets as low as 20K a month with an expectation of impeccable quality. Yet, these entrepreneurs or brands have been doing aggressive performance marketing, spending at least 1.5 Lakhs/month with almost zero conversions. Why is this happening? Let me tell you... 💡 Your Brand is a Result: 💡 Your brand is your target audience's gut feeling about your product, service, or company. Before you run a paid ad in today’s digital age, ask yourself these two critical questions: 1. What is the reputation or gut feeling our brand has created? 2. How will you create the reputation you intend for your brand? Create Content that Resonates 🌟 Today creating this REPUTATION OR A GUT FEELING is through genuine content about your brand, product, and service through social media platforms. Running aimless ads without building awareness at a basic level will never help you! 💡 Pro Tip: You don't need expensive gear or a fancy kit to create true organic content. Authenticity wins! I hope this helps! DM or connect with me if you think you need help in creating content :) #Contentcreation #Digitalmarketing #Brandbuilding