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𝐁𝐞𝐚𝐭𝐢𝐧𝐠 𝐭𝐡𝐞 𝐇𝐞𝐚𝐭: 𝐇𝐨𝐰 𝐓𝐫𝐚𝐢𝐥𝐲𝐭𝐢𝐜𝐬' 𝐀𝐝𝐀𝐮𝐭𝐨 𝐢𝐬 𝐑𝐞𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐢𝐳𝐢𝐧𝐠 𝐀𝐂 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 𝐀𝐦𝐢𝐝 𝐃𝐞𝐥𝐡𝐢 𝐍𝐂𝐑'𝐬 𝐑𝐞𝐜𝐨𝐫𝐝 𝐓𝐞𝐦𝐩𝐞𝐫𝐚𝐭𝐮𝐫𝐞𝐬 Delhi NCR is currently facing severe heatwaves with temperatures reaching 𝟰𝟱°𝗖. Here's how India is coping with the heat: - Split ACs are the top choice, accounting for 𝟵𝟮% of purchases on Amazon. - More than 𝟲𝟬% of customers search for established brands. - Convertible ACs are gaining popularity, capturing 𝟲𝟳% of the market. - Customer concerns include installation, maintenance, and support. Trailytics ’s AdAuto tool helps air-conditioner brands optimize their online presence and advertising campaigns on platforms like Amazon, Flipkart, Blinkit, and Zepto. It utilizes advanced machine learning to: - Enhance ROAS by 𝟰𝟬% and increase sales by 𝟮𝟭%. - Decrease wasted ad spends by 𝟭𝟴% within 𝟵𝟬 𝗱𝗮𝘆𝘀 of deployment. AdAuto offers a unified dashboard for multi-platform management, automates bid management, and allows for customizable optimization rules. This helps brands address customer pain points and streamline operations. Discover how AdAuto can revolutionize your e-commerce advertising strategy today! Click the link to know more: https://lnkd.in/ga5c5qWh #Heatwave #Ecommerce #AdTech #AdOptimization #Trailytics #AdAuto #Amazon #Flipkart #Blinkit #Zepto #ACBrands #DigitalMarketing #MachineLearning #CustomerExperience #ROAS #SalesBoost #UnifiedDashboard

Trailytics is happy to announce its AI driven Bids Optimization tool 𝐀𝐝 𝐀𝐮𝐭𝐨 for Retailers and Quick Commerce Platforms 🚀 Introducing Trailytics Ad Auto: Revolutionizing Ad Spend Optimization 🚀  Ever felt the pinch of wasted ad spend on marketplaces? At Trailytics, we've got the solution! Meet our latest innovation: Ad Auto. Born out of a necessity to maximize ROI and minimize Ad spend leakage, this AI-driven marvel is set to transform the way businesses manage their advertising budgets across e-commerce and quick-commerce channels. But why is it essential? Let us share a story. 𝑰𝒎𝒂𝒈𝒊𝒏𝒆 𝒚𝒐𝒖𝒓𝒔𝒆𝒍𝒇 𝒏𝒂𝒗𝒊𝒈𝒂𝒕𝒊𝒏𝒈 𝒕𝒉𝒆 𝒄𝒐𝒎𝒑𝒍𝒆𝒙 𝒍𝒂𝒏𝒅𝒔𝒄𝒂𝒑𝒆 𝒐𝒇 𝒐𝒏𝒍𝒊𝒏𝒆 𝒂𝒅𝒗𝒆𝒓𝒕𝒊𝒔𝒊𝒏𝒈, 𝒄𝒐𝒏𝒔𝒕𝒂𝒏𝒕𝒍𝒚 𝒃𝒂𝒍𝒂𝒏𝒄𝒊𝒏𝒈 𝒕𝒉𝒆 𝒏𝒆𝒆𝒅 𝒇𝒐𝒓 𝒗𝒊𝒔𝒊𝒃𝒊𝒍𝒊𝒕𝒚 𝒘𝒊𝒕𝒉 𝒕𝒉𝒆 𝒇𝒆𝒂𝒓 𝒐𝒇 𝒐𝒗𝒆𝒓𝒔𝒑𝒆𝒏𝒅𝒊𝒏𝒈. 𝑯𝒐𝒖𝒓𝒔 𝒍𝒐𝒔𝒕 𝒊𝒏 𝒎𝒂𝒏𝒖𝒂𝒍 𝒃𝒊𝒅 𝒂𝒅𝒋𝒖𝒔𝒕𝒎𝒆𝒏𝒕𝒔 𝒂𝒏𝒅 𝒄𝒂𝒎𝒑𝒂𝒊𝒈𝒏 𝒐𝒑𝒕𝒊𝒎𝒊𝒛𝒂𝒕𝒊𝒐𝒏𝒔, 𝒂𝒍𝒍 𝒘𝒉𝒊𝒍𝒆 𝒕𝒓𝒚𝒊𝒏𝒈 𝒕𝒐 𝒔𝒕𝒂𝒚 𝒂𝒉𝒆𝒂𝒅 𝒐𝒇 𝒕𝒉𝒆 𝒄𝒐𝒎𝒑𝒆𝒕𝒊𝒕𝒊𝒐𝒏. 𝑻𝒆𝒓𝒓𝒊𝒇𝒚𝒊𝒏𝒈 𝒓𝒊𝒈𝒉𝒕? That's where the Ad Auto comes to the rescue. Powered by AI, Ad Auto revolutionizes ad spend optimization, ensuring businesses get the most out of every advertising dollar. And the results? Prepare to be amazed: 📈 ROAS boosted by 40% 📈 Sales soared by 30%  📉 Wasted ad spend slashed by 18% within just 90 days of deployment  How do we do it? Through our four key pillars: Optimization: Our AI-driven Bid Optimization technology identifies the most efficient bidding strategies, ensuring maximum visibility while minimizing ad spend and ensuring sustained Share of Voice (SOV).  Reporting: Access real-time insights to track your ad spend performance and make data-driven decisions that drive key KPIs. Schedule reports via customized dashboards.  Automation: Say goodbye to manual bid adjustments. With Ad Auto, businesses can automate bidding processes and allocate budgets intelligently, saving time and resources.  Intelligence: Let our Ad Auto AI be your strategic advisor. From identifying trends to suggesting optimal keywords, it's like having a data scientist in your corner.    Ready to revolutionize your ad spend strategy? Join us at Trailytics and discover how Ad Auto can transform your advertising efforts on marketplaces! 💼✨ #Trailytics #AdAuto #AI #AdSpendOptimization #MarketplaceAdvertising 

Google has made creating ads easier than ever with the new Merchant Center-Ads Integration! 🛍️ 💡 New features include: - Link Feeds: Seamlessly connect Merchant Center feeds with Performance Max campaigns - AI Image Editor: Enhance product images directly from Merchant Center - Asset Library: Store edited images for future campaign use In my opinion, this update brings: - Streamlined Process: Effortlessly utilize product images for top-notch visuals - Enhanced Visuals: AI improvements ensure captivating ad content Overall, this integration is a game-changer, saving time and resources while elevating ad quality for e-commerce businesses. 🚀 #GoogleAds #Ecommerce #DigitalMarketing #MartechHQ #AdTech

- The will to succeed is nothing without the will to prepare - 🚀 Last week, ADROI was at Google in Dublin to participate in an exclusive program : Full Funnel Video Experts. Bringing together a selection of top European agencies chosen for their expertise in full funnel, AI, and video. 🎉 💡 During these two intense days, we delved into the latest innovations and upcoming strategies from Google in full funnel marketing. The topics covered? Cutting-edge AI tools, the future of video advertising, and measurement techniques—the key ingredients for delivering campaigns at an unmatched level of expertise. Our goal: to integrate these technologies at every stage of the funnel to exceed the performance expectations of the boldest advertisers. 📈 ✨ Thanks to this privileged partnership with Google, we are more excited than ever to transform their latest AI & Video technologies into strong and profitable growth levers for advertisers. 🙏 A huge THANK YOU to the Googlers for this exceptional opportunity and for their trust in ADROI: 👏 Sarah Byrne and Luca Senatore for their audacious project, the richness of the content delivered, and impeccable organization 🙌 Anas Nadifi and Zakaria MALOUMI for guiding us through this incredible opportunity 🤝 Quick, clever, and resourceful, our dear Chloé Le Fay, long-time guide, who has successfully supported us in this video and full funnel takeoff 🔗 Together, we are ready to tackle your challenges of tomorrow and continue to accelerate your business profitably. Stay tuned, we'll share more about this epic journey promised by full funnel video advertising boosted by AI, in the coming months! 🌐🎥 Ready to revolutionize advertising with us? Let's discuss it now. 🚀 #Innovation #DigitalTransformation #AI #VideoMarketing #Creativity #Google #ADROI #DigitalAdvertising

🤯 AI-powered ads are CRUSHING IT in e-commerce! Watch as I reveal our MIND-BLOWING Meta ad results over 3 months. You won't believe these numbers! 🚀💰 📊 Prepare to be SHOCKED: June: $329 spent → $24,711 earned July: $224 spent → $29,460 earned August: $321 spent → $43,660 earned 💼 These are REAL results from an actual e-commerce store. See the proof with your own eyes! 🔥 If you're still sleeping on AI in advertising, this video will wake you up! Discover the potential that's waiting for YOUR business. 👀 Watch to the end to see our highest ROI yet - a staggering 13,500%! 🤑 👉 Ready to level up your ad game? Drop a comment or slide into my DMs! 🔔 SUBSCRIBE and hit that notification bell to stay ahead of the curve with more groundbreaking AI marketing insights! #AIAdvertising #EcommerceSuccess #MetaAdResults #ROIExplosion #DigitalMarketing #AdTech #OnlineBusiness #MarketingRevolution #SocialMediaAds #EcommerceGrowth

🎉 2024: A Year in Digital Marketing Hits! 🌟 From TikTok’s chart-topping takeover to the rise of AI tools, this year has been one for the books! 📱🎥📧 Here’s the ultimate playlist of trends, stats, and milestones that made waves in digital marketing: TikTok: 1.7B monthly users & short-form content domination Video marketing: 80% of online traffic ruled by video! AI tools: Revolutionizing workflows & boosting creativity Mobile shopping: 73% of e-commerce sales at your fingertips Sustainability, personalization, and hyper-connected campaigns took center stage. Here’s to all the wins of 2024—and even bigger things ahead in 2025! 🚀 #DigitalMarketingHits #2024Wrapped #MarketingTrends #YearInReview

📈 Maximize Your Ad Performance with Quartile’s AI-Powered Optimization! 📈 Struggling to make the most out of your retail media ad spend? For eCommerce businesses, manual optimization can lead to wasted budgets and missed opportunities. Quartile is here to take your retail media strategy to the next level with its powerful AI-driven platform that automates and optimizes every aspect of your campaigns. 🚀 Leveraging patented machine learning, Quartile helps businesses achieve high-impact ad performance without the manual work. Here’s what makes Quartile a game-changer for retail media: ✅ Automated Campaign Management: Set up, manage, and optimize ads across multiple platforms seamlessly. ✅ AI-Driven Optimization: Six patented machine learning technologies analyze data and fine-tune your ad strategy for maximum ROI. ✅ Cross-Platform Reach: Manage ads across Amazon, Walmart, and more—all in one place. ✅ Detailed Analytics: Access actionable insights to see exactly where and how to improve performance. ✨ Benefits to You: ✅ Higher ROI: Increase your ad effectiveness with continuous, data-driven optimization. ✅ Time Savings: Let AI handle the heavy lifting, so you can focus on growth. ✅ Improved Targeting: Reach the right customers with precise, optimized ad placements. Don’t let your ad budget go to waste! Try Quartile today and unlock the potential of automated retail media optimization. 🌐 Get Started with Quartile Today - https://lnkd.in/djVv47u9 #Quartile #RetailMedia #AdOptimization #AIAdvertising #EcommerceGrowth #DigitalMarketing #MachineLearning #RetailTech #PaidMedia #ECommerce #Shopify #Etsy #Amazon #Retail #Marketing #Sales

🚀 𝗚𝗼𝗼𝗴𝗹𝗲 𝗜𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝗲𝘀 𝗔𝗜-𝗣𝗼𝘄𝗲𝗿𝗲𝗱 𝗩𝗶𝗱𝗲𝗼 𝗚𝗲𝗻𝗲𝗿𝗮𝘁𝗶𝗼𝗻 𝗶𝗻 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗦𝘁𝘂𝗱𝗶𝗼 🚀 Google has launched a new video generation tool in Product Studio within Google Merchant Center, now available to U.S. merchants. This update leverages AI to turn product images into high-quality, dynamic videos, streamlining content creation for advertisers. 𝗪𝗵𝗮𝘁 𝗧𝗵𝗶𝘀 𝗠𝗲𝗮𝗻𝘀 𝗳𝗼𝗿 𝗔𝗱𝘃𝗲𝗿𝘁𝗶𝘀𝗲𝗿𝘀 𝗪𝗶𝘁𝗵 𝗼𝘃𝗲𝗿 50% 𝗼𝗳 𝗮𝗱 𝘀𝗽𝗲𝗻𝗱 𝘀𝗵𝗶𝗳𝘁𝗶𝗻𝗴 𝘁𝗼 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝘃𝗶𝗱𝗲𝗼, 𝘁𝗵𝗶𝘀 𝘁𝗼𝗼𝗹 𝘀𝗶𝗺𝗽𝗹𝗶𝗳𝗶𝗲𝘀 𝘃𝗶𝗱𝗲𝗼 𝗮𝘀𝘀𝗲𝘁 𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻, 𝘀𝗮𝘃𝗶𝗻𝗴 𝗯𝗼𝘁𝗵 𝘁𝗶𝗺𝗲 𝗮𝗻𝗱 𝗿𝗲𝘀𝗼𝘂𝗿𝗰𝗲𝘀. 𝗠𝗲𝗿𝗰𝗵𝗮𝗻𝘁𝘀 𝗰𝗮𝗻 𝗻𝗼𝘄: 1. Choose a product from the Merchant Center and select a video theme. 2. Customize with enhanced images, brand colors, audio, and specific product callouts.  3. Download the video for use across Google Ads, YouTube, websites, and more! 𝗛𝗼𝘄 𝘁𝗼 𝗚𝗲𝘁 𝗦𝘁𝗮𝗿𝘁𝗲𝗱 Head to “Products” in the Merchant Center. Next, click “Product Studio” and follow the prompts. Once generated, videos are available in high or low resolution, making them easy to share across all marketing channels. 📅 𝗣𝗲𝗿𝗳𝗲𝗰𝘁 𝘁𝗶𝗺𝗶𝗻𝗴 𝗳𝗼𝗿 𝗤4: This feature enables quicker, cross-channel video campaigns, just in time for the busy holiday season. 🌐 Google plans to expand availability to additional regions soon. Get ahead and start exploring this new tool today! #GoogleAds #DigitalMarketing #AI #Ecommerce #VideoMarketing #Q4Marketing

Websites invest heavily in pre-purchase efforts like product uploads, content creation, and paid ads, as well as post-purchase strategies like upselling and promotions. However, most sites show the same content to all visitors, missing the chance to personalize their experience. Twik solves this with a cookies-less solution that tracks visitor journeys, reducing bounce rates by 20% and boosting revenue by around 10% across all categories. Start your 30 days free trial today! At Twik, we empower your website with autonomous AI optimization and self-learning analytics, ensuring you regain lost marketing signals and enhance user experiences. Our plug-and-play solution requires zero setup, delivering actionable insights and personalized product, categories and search tab re-organization effortlessly for every visitor. With a 30-day free trial and a money-back guarantee, we stand by our promise of increased conversion rates and customer satisfaction. Start optimizing today and unlock your site's full potential! What would you add? #ecommerce #personalization #AI

🚀 Excited to announce ASAi+, an AI-powered solution that optimizes your Apple Search Ads to maximize ROAS (Return on Ad Spend)! 📈 We’ve already seen incredible results, with leading brands like Adobe, Tripadvisor, Pinger, and onX Backcountry utilizing AI-driven keyword prioritization, dynamic bid optimization, and real-time budget adjustments to achieve maximum ROAS (Return on Ad Spend). This next-gen solution continuously adapts to market conditions, ranking keywords for relevance, optimizing bids, and dynamically adjusting budgets to drive performance. 🙌 A big shoutout to Mohamed A. for his incredible work on developing the model that powers this innovative solution! 💡 Ready to take your Apple Search Ads to the next level? Learn more ASAi+: https://phiture.com/asai/ 🔎 Want to see the results in action? Check out the case study with onX Backcountry: https://lnkd.in/dSUNNKEt #AppleSearchAds #AIoptimization #ASAi #ROAS #DigitalMarketing #SearchAds #Growth