PricingForThePlanet’s Post

🌍✨ Get Ready for the Ultimate Sustainability Event ✨🌍 The PricingForThePlanet Week! During our last Annual Summit, you spoke, and we listened! Attendees expressed a desire for more pragmatic advice, and we’re delivering! Welcome to PricingForThePlanet Week – a week-long virtual event dedicated to sustainability, where you’ll learn where to start and what to do to make a difference. 📅 Event Dates: November 4th - November 8th, 2024 Join us for an extraordinary virtual event, streaming live every day from 1-2 hours, making it easy for you to gain valuable insights without a huge time commitment. We’ve partnered with industry giants like Ducker Carlisle, Pricing HUB, Boston Consulting Group (BCG), and Syncron to bring you the best in sustainability and pricing strategy. 🌞 The best way to kick off your summer break is by registering for this event! Tag your friends and family members who might be interested and join us for a week of impactful learning. 👉 Register Now: https://lnkd.in/eBXjpM5S 🎉 What to Expect: 🔹 Inspirational Sessions: Dive into compelling keynotes, insightful discussions, and expert panels with industry leaders. 🔹 Interactive Webinars: Engage with experts from NYU Stern School of Business, Google, Boston Consulting Group (BCG), and more in dynamic webinars. 🔹 Focused Tracks: Explore themes like turning green initiatives into financial gains, sustainable product pricing, and innovative business models. Speakers and topics are still a work in progress, and we will announce very exciting new speakers soon! Don't miss out! Register now and join the movement!

"At Nexo Consulting, we believe sustainability isn't just a responsibility—it's an opportunity to create lasting value. Join us for #PricingForThePlanet Week as we explore how sustainable practices drive innovation and growth. Together, let’s shape a future where both businesses and the planet thrive. 🌍💼 #SustainabilityMatters #FutureForward #PricingForThePlanet"

It's the first of October and I am afraid I already have the heater back on! Energy consumption for our home and business is something that impacts us more than ever... The good news is that people can help us understand more about how to make a difference and how to save money! In today’s dynamic business landscape, sustainability isn't just a buzzword; it's a necessity. Small and medium size enterprises must go beyond policy statements and adopt cohesive, actionable strategies to thrive and also understand how it's beneficial to them on the long run. On the 22nd of October 2024, come and learn from experts during the Sustainability Summit for SME. This online Sustainability Summit will cover essential topics such as: Marketing, HR (skills and talent development), Low-carbon digital assets, Procurement, Finance and ESG (Environment Social Governance). It will feature Guest Speakers, dynamic panel discussions and real-world case studies. Designed with small and medium enterprises at the centre, this learning event promises to be inspiring and thought provoking. Speakers will provide practical, actionable insights for immediate implementation as well as share effective ways to enable you to be more adaptable in the medium to long-term: Find out more about the speakers below: *Professor Dave Spicer, Director of Business & Community Engagement at University of Bradford *Richard Clarke, Founder and Managing Director of Highland Carbon *Tracy Cartwright, SHEQ Consultant and Director of Applaud Business Consultancy *Antony Gutsa, Founder & CEO of Ecoswap and Banking Professional *Giles Metcalfe (Ethical Freelancer)🌱 (Ethical Freelancer) and Marketer at Giles Metcalfe Digital *Carolyn McGarry Williams, Co-Founder of 4 My Card and Director of Marketing *Trevor Gibbs, Web Accessibility Specialist *Anne Barrett, Founder of Climate Confidence *Dr Veronica Broomes PhD 🌲  Broomes, Founder of the Sustainability Support Service and Sustainability Expert *Amelia Banful, Head of Business Strategy at Enviro Electronics To book your ticket to attend, visit the website: https://lnkd.in/evZ-wVmb #SustainabilitySummit #SMEs #SustainableBusiness #NetZero #ESG #BusinessGrowth You can participate from the comfort of your workplace [or your home office] and take advantage of the optional lunchtime networking session." See you there! Kind regards Bruno D Petit-Jean

To learn more about implementing sustainable business practices and leveraging AI to drive your sustainability efforts, check out our collection, Sustainability Skills Earth Month 2024, with four courses unlocked through May 15, 2024.

Your sustainability efforts deserve to be seen—and these digital badges make it simple. Add them to your website, newsletters, blogs, or social media posts to share your achievements and inspire action. Why share your impact? 💡 Be Transparent: Let your clients, employees, and partners see the real-time difference you’re making. 🌱 Stand Out: Showcase your commitment to environmental and social responsibility—because doing good is worth celebrating. 🎯 Engage Your Audience: Make it easy for everyone to follow your progress and support your journey. Customise the badge to fit your brand’s look, seamlessly integrating it into your brand. 👉 Ready to share your story? Login to your Impact Hub today: www.carma.earth

🚨 Calling All Sustainability Advocates! 🚨 You dreamt it, we did it! The Secret Society for Sustainability Spies (S4) has officially launched! 🌍✨  What is S4? Born out of my excitement and frustration at how much can be done but how little is done, I’m creating a movement for anyone, in any role, to take action on sustainability right now. As I said at the live launch (watch the video in the comments) you can make a real difference in your sphere of influence whilst also influencing those at the very top - you don’t need a fancy title or to get approval, you can just do it. 🌱 Whether it’s giving the same weight to sustainability criteria as you do to financial criteria in procurement tenders; delving into new ways of selling your business as markettiers, reviewing the way you design products as engineers, including sustainability criteria in your remuneration assessments in HR, and all the time influencing leadership by subtly peppering these new strategies into communications, S4 is here to empower you. This isn’t just another discussion about climate; it’s a call to join and add your knowledge on what is working and discard quickly what is not. Together, we’re building resilience, aligning business goals with sustainability, and changing the game from the inside out. Our Belief: If sustainability people lack access to decision-making, let’s embed sustainability into the responsibilities of those who do. How to get involved? 👉 Join the Group for our first mission - to co-create a Sustainability for Dummies toolkit which will give inspiration across multiple roles as to what you can do in your sphere of influence. 🔗 Next - from January we will be hosting bi-monthly virtual meetups - join the Group to hear the date of the first S4 gathering. ❤️ And finally - tag a colleague who should be part of this movement – let’s create change together. #S4 #SustainabilitySpies #ActionForChange 

Hello! 2024 has certainly started with a boom 💥 😅 I've learnt a LOT in a short space of time, and a huge takeaway for me has been to rediscover my passion for writing. Over the past few months I've been lucky to have been able to write a bit more about topics which are close to my heart. This is my first foray into writing on LinkedIn...here goes hive mind! Whilst the past 4 years have been the true definition of 'unprecedented times', adopting a more sustainable approach to save money and reduce wastage in your daily life is a practice that can also be applied to your business and marketing strategy. As companies seek to cut costs during a cost of living crisis, it may seem counterintuitive to adopt sustainable practices. However if you zoom out and consider the bigger picture, there are in fact many benefits to be gained from taking a more holistic approach that lead to long-term rewards. Below I've shared my thoughts on why marketers should implement sustainability practices throughout their business and media strategy (in a handy acrostic format 🤓)! 🅖row your customer base. Committing to responsible practices resonates with consumers and fosters brand loyalty. 🤝 Not only will you retain clients with your purpose-driven approach, you will attract new customers who prioritise sustainability in their marketing messaging.  🅡eturn on investment. Achieving a cleaner path to supply leads to cost savings in the long run. Whether this is via SPO, reducing data transfer (shout out to SeenThis!) or calculating carbon emissions (I see you Scope3!), adopting a sustainable approach towards your media strategy can lead to cost efficiencies in the long run. 🅔liminate risk. As the global focus on sustainability grows, regulatory pressures increase and consumer activism becomes more prevalent. Businesses that don't address ESG initiatives may encounter reputational risks or even regulatory compliance costs. Integrating sustainable practices into your business, starting with media strategy, can mitigate these risks and position a brand as a leader in corporate responsibility. If you are serious about getting your house in order, I'd thoroughly recommend working with Alpine Project. 🌍 🅔dge. Not only will you reduce your carbon emissions, you will drive innovation by pioneering carbon-efficient media solutions, appealing to brands with progressive media strategies. Competitive edge with a conscience? It's a win-win situation 💪 🅝ew normal. Adopting a sustainable approach to your business and marketing strategies during an economic downturn demonstrates adaptability. It also positions you for long-term success by aligning with consumer values, ultimately leading to brand loyalty. 🏅 What have I missed? (And can we please have a moment for the acrostic which took way longer to format than I'm willing to share here 😉 )

🌍 Exciting Announcement: The very first edition of The Atlantean Chronicle - our newsletter authored by our co-founder, Sasha Higham - is almost here! We are proud to introduce this newsletter, designed to share actionable insights on sustainability, leadership, and how individuals and businesses can create a lasting impact on the planet. This will be your exclusive pass to the following: ✨ Actionable sustainability tips to help you integrate eco-friendly practices into your daily life and work. 🔍 Myth-busting insights to address sustainability misconceptions and combat greenwashing. 📽️ Behind-the-scenes stories of the incredible work Atlas Project is doing to drive change. 📈 Industry trends and innovations shaping the future of sustainability. 📊 Real-world case studies showcasing the ROI of sustainable business practices. 🤝 Spotlight on collaborations with impactful partners and eco-friendly initiatives. 🔗 Transparency in action, showing the measurable impact of our sustainability efforts. To celebrate the launch, we’re offering: 📚 FREE E-book: ‘40 Ways To Be More Sustainable In Everyday Life’ For business owners: 📖 Bonus Guide: Actionable steps to kickstart sustainability in your workplace. 🚨 Early Sign-Up Perks 🚨 The first subscribers will unlock: ✅ 40% off the first TWO months of Atlas Project’s subscription plans (for individuals). ✅ Access to future resources before anyone else. This is more than just a newsletter. It’s an opportunity to grow, lead, and make real change. Don’t miss out on this chance to be a part of the sustainable future we are building. 💡 Want to get started? Drop a 🌍 in the comments, and we’ll send you the sign-up link before it goes public. Together, let’s redefine what it means to be sustainable, one step at a time. 🌱

As we deepen our collective discourse on sustainability, a critical paradox comes more to light in our lives. In recent years, awareness about sustainability has increased in two major areas: ecological sustainability, driven by the undeniable realities of climate change, environmental damage, and frequent natural disasters, and corporate sustainability, a goal to build strong, lasting systems within organizations that can survive market changes and support long-term success. Yet, when we look at our social and cultural lives, we seem to be moving in the opposite direction. Hardly anything feels permanent. Life conditions are constantly shifting; new global or regional crises and new realities emerge regularly. At professional life, career paths are nowadays characterized with quick transitions, resignations, and new starts, often missing the stability they once had. Relationships are similar; life-long lasting or long-term commitments becoming less popular and preferable. Even in sports, loyalty to a single team or coach has become an extreme. This tendency towards fast-paced change creates a real contradiction. While we advocate for sustainability in our environment and organizations, we’re embracing short-term habits in our personal lives and consumption. Everything is consumed faster; our clothes, our cars, even our relationships. It’s almost like we’re living a new kind of nomad life, constantly moving and sometimes without a clear direction. This contrast shows a tension: traditional ideas of sustainability focus on stability and resilience, yet our daily lives now prioritize flexibility and rapid change. We find ourselves desiring both permanence and adaptability, continuity and transformation at the same time. Perhaps the core issue here is that the desire for 'continuity' and 'permanence,' which lies at the heart of the concept of sustainability, is experienced very differently on an individual level. Constantly making new beginnings, taking quick decisions, and focusing more on the present moment seem to be necessities brought about by modern life. While this tendency appears to contradict the ideal of sustainability, it might also indicate the need for a new type of sustainability mindset for a sustainable world. Moving beyond traditional ideas of 'permanence' and 'continuity' to embrace a flexible, adaptable approach to sustainability could open a new path toward both social and environmental sustainability. This contradiction suggests that our understanding of sustainability needs to be redefined. Perhaps "sustainability" should no longer be seen as something fixed, but rather as a cycle of transformation, adaptation and evolution. Within this cycle, humanity should learn to balance resilience and flexibility while taking responsibility for the sustainability of life.

Lately, I feel like I'm in a constant battle. I strongly believe in “agree to disagree” (thanks, Gaël DUEZ, for sticking that into my head), and I think many of us in sustainability are simply trying to be a bit less incorrect, helping each other take that next step, whatever it may be. But we’re not having an honest conversation in sustainable IT, green IT, and green coding. We often expect everyone to care about sustainability, yet we struggle to clearly explain how to achieve it on the scale that’s needed. Many of us rely on data from quick internet searches, but these numbers often feel oversimplified, exaggerated, or even plain wrong. The push to "clean your mailbox for sustainability" is just one example. While it’s not entirely accurate, it does raise awareness—and that’s something I appreciate. However, as we push for awareness, we should also prioritize accuracy and clarity. We also expect companies to invest in sustainable practices, even though there’s no clear framework to guarantee the operational, social, or financial impact of these changes. Without proven frameworks, asking for investment in sustainability can seem like asking for a leap of faith, and understandably, not every business is ready to take that risk. So, does that mean we should stop? Absolutely not!! In fact, we need the opposite approach. To make real progress, we need to recognize our blind spots and focus on what we need to drive change. Right now, I’m focusing on trusting my own instincts and learning from our missteps, embracing this unknown territory. After nine months on this journey, I’ve found countless actionable steps in sustainability that may seem complex, even overwhelming, but they’re achievable if we commit. We’re in this together. Let’s learn from our mistakes, take concrete actions, and stay committed. This journey isn’t easy, but with perseverance and trust in each other, we can keep moving forward. I believe in our potential, and I’m optimistic we’ll get there. #sustainability #greenit #greensoftware #greenertogether HighTech Innovators