PricingForThePlanet’s Post

Cut the BS in Sustainability: What Does It Really Take to Mix Business and Eco-Impact? (Day 2 of the PricingForThePlanet Week) Join us today as we continue to reshape the future of sustainable business! Dive into insights that will transform how you view the intersection of sustainability and profitability. What’s on the agenda? ✨ Roundtable: Market and Pricing Research for Sustainable Products and Services Featuring thought leaders from Google (Florence Corbasson) , Decathlon (Noël Wang), Simon-Kucher (Luc Anfray), and Ducker Carlisle (Audrey Courant - Arfeuillère). ✨ Key insights on consumer behavior, true pricing, and the power of AI in scaling sustainable solutions. ✨ A special session with Michel Scholte on the True Pricing concept—because real change starts when we see the whole picture. ✨ A BONUS: Decathlon's experience around Conjoint Analysis for Sustainability (in partnership with EPIC Conjoint) with Andy O'Brien and Candice Cardock 💡 Takeaways you don’t want to miss: -Master the "say-do gap" and understand what really drives consumer behavior. -Simplify your sustainability messaging to resonate and engage. -Discover the role of AI in supporting circular business models. 🔗 Don’t miss out! You should have received your Day 2 email, which includes the link to the event, access to the content, and a summary of each session. If you haven’t registered yet, it’s not too late! Register now: https://lnkd.in/erXgw8U6 Be part of the movement where sustainability meets profitability. 🌍💡 Let’s go beyond the green buzzwords and make real impact! #Sustainability #PricingForThePlanet #Day2Live Stephan M. Liozu, Ph.D.Matt Johnston Marie Delacourt Ashley Parrish Inès de Mas Latrie Isabelle Allanche

  • No alternative text description for this image
  • No alternative text description for this image
  • No alternative text description for this image
  • No alternative text description for this image

To view or add a comment, sign in

Explore topics