🌱 Director of Calm Creation at Chaos Into Calm & Founder of Vegan Business Nation | Your Trusted Operations Team | Helping passion-driven business owners to scale without the stress
What makes your product or service irresistible?
💡 Your offers should be designed to meet your audience's needs.
🔎 Focus on solving a specific problem they face.
🗣 Use compelling language that highlights the benefits and value of your offer.
👍 Include testimonials or case studies to build credibility.
Create offers that your audience can't resist!
Join the Chaos to Clarity Challenge and learn how to optimise your products for success. Sign up today! 👉 https://lnkd.in/eBJ4nx4G
(use code 50-OFF for £50 off, when you pre-book the challenge - That's better than half-price! Only valid until 16th June 2024)
#OfferOptimisation#CompellingOffers#ChaostoClarity
Just got off a case study call. Where I actually got to talk to my client's client.
How refreshing! 🙌
Friends—Case studies are *always* better when you can talk to the people using the product/service.
#contentmarketing
🧠 Did you know the emotional side of our brains often makes decisions before our rational side justifies them?
And when it comes to that rational justification, Nancy Harhut highlights an interesting concept in her book: the mere presence of extensive copy can signify a high-quality product, even if it isn't fully read. This concept also extends to online reviews and ratings.
At Snoball, we understand that while not everyone will read all your reviews, a high review score from many reviews can influence customer decisions.
To leverage this, we've introduced an array of easy-to-integrate review widgets on our platform, allowing you to effortlessly showcase your stellar reputation right on your website.
👨💻 Join Davis Allen as he walks you through the simple steps of using our review widgets.
#Marketing#CustomerExperience#Reviews#ReputationManagement#SnoballEffect
⚡️5 Ways to measure if your help pages actually solve a need
Every customer-facing leader I've talked with recently has this one pain:
It's hard to measure when their help content actually solves a need.
This is a big problem. But it's a huge opportunity when you can do it right.
Why is this problem even bigger than it seems?
When you can't measure the solution rate of your help pages, you don't know:
- What content is high and low priority for updating
- Why customers can't use self-service despite trying
- Where to focus your team's effort when self-serve isn't the best choice
Knowing what pages aren't delivering self-serve answers gives you a short list of pages to update and add. And improving access to useful help content directly reduces your contact volume.
Taro FukuyamaIsshu Rakusai Am I sharing too much for free?
Hitoshi MoritaniElyse MankinSarah Betts You already know this stuff. Did I miss anything?
The average review on TrustRadius is over 300 words – that’s nearly the average word count for a page in a 📖 book.
🤯 Can you imagine the depth of information buyers can gather from multiple pages (even a chapter) worth of user feedback? 👏 Not only do those reviews give buyers great info to work with, they also give vendors insights into user sentiment of their product—as well as a plethora of social proof to work with in marketing efforts.
👀 Find out how vendors are taking advantage of their in-depth reviews in our customer stories: https://bit.ly/4e68Gze#SelfServe#BuyingJourney#CustomerStories#CustomerVoice#Reviews
Building AI powered Apps | Co-Founder at MindmapAI.App and 3axislabs.ai
4dhttps://mindmapai.app